Signs of the Times - September 2013 - (Page 22)

STRICTLY COMMERCIAL By Richard Stetts Richard Stetts is owner of Stetts Signs LLC (South Williamsport, PA). A Big Sign for Little League The Little League World Series Museum gains a new monument sign. During most is athe year,central of South Williamsport quiet Pennsylvania borough on the banks of the Susquehanna River, with approximately 6,000 residents. But, every August, tens of thousands of fans flock to South Williamsport’s Howard J. Lamade Stadium, which hosts the Little League World Series (LLWS). The LLWS pits the best 13and-under teams against one another in an international tournament. This year’s competition took place August 15-25. Founded in 1947, the LLWS has grown into a worldwide phenomenon that draws millions of viewers on ABC and ESPN. Famous former participants in the LLWS include legendary former Baltimore Orioles first baseman Boog Powell, ninetime All-Star Gary Sheffield and longtime Boston Red Sox catcher Jason Varitek. Understandably, Little League officials are very proud of the event’s legacy, and have been recounting the organization’s story through the World of Little League® Peter J. McGovern Museum and Official Store since 1982. However, after 30 Every August, thousands of baseball fans flock to South Williamsport, PA to watch the Little League World Series. Many of these visitors frequent the World of Little League Museum, which is also located in South Williamsport. Museum officials closed the facility to revamp its exhibits to appeal to a contemporary audience. Concurrently, they asked Stetts Signs, also of South Williamsport, to build a new monument sign to highlight the revamped museum. years, the organization’s officials decided to revamp its content to keep up with current museum trends. The museum closed from September 1 last year (immediately after the 2012 Museum officials eagerly approved Stetts’ concept of arched windows, a Roman-style roof and a crowning cupola. The sign, which measures 16 ft. x 9 ft. 3 in., was the largest ever made in Stetts’ shop; his landlord worried it wouldn’t clear the entrance. 22 SIGNS OF THE TIMES / SEPTEMBER 2013 / LLWS, which was won by the Kitasuna team from Tokyo) until June 6. When it reopened, World of Little League featured such new amenities as interactive video displays, artifacts and interpretive panels that depict great moments and personalities from the organization’s history. According to, “The focus of the museum has shifted from simply telling the story of Little League’s past to a more dynamic presentation of how Little League has intertwined with U.S. and world history, and even helped to shape it.” Stetts Signs proudly played a role in the museum’s renovation by fabricating and installing a new monument sign for its primary entrance. Here’s how we did it. If you build it… My wife, Christy, and I have worked in the sign business since 1990, and we founded Stetts Signs in 2005.

Table of Contents for the Digital Edition of Signs of the Times - September 2013

Signs of the Times - September 2013
ST Update
Technology Update
Who Uses the Phone Book?
Vinyl Apps
Strictly Commercial
Lighting Techniques
The Moving Message
Technology Review - DGS 3D POP store system
Technology Review - KIP C7800 poster printer
Design Matters
New Products
When the Cheering Starts
Enter the ST Intl. Sign Contest!
Starting at the Bottom
LED Lamps for Box/Cabinet Signs
The Aria’s 260-ft. Pylon Sign
Industry News
Advertising index
Editorially speaking

Signs of the Times - September 2013