Signs of the Times - May 2014 - (Page 18)

V in y l A pp s Dale Salamacha is co-owner of Media1/ Wrap This Ink! (Longwood, FL) By Dale Salamacha Uncorking New Business Dale describes an architectural-wrap project. T his month, let's shift our discussion away from wraps - well, vehicle wraps at least. We all know how versatile - and vital - vinyl is for our shops. By comparison, vehicle wraps are a relatively new, vinylgraphic application ... or are they? Let's step back into vinyl's history. Did you know that vinyl, or, more accurately, polyvinyl chloride (PVC), was invented before the 20th Century? However, it was rarely used, until Waldo Lonsbury Semon, a chemist for B.F. Goodrich Co., discovered in 1926 how to "plasticize" PVC. That year, Waldo applied for and received a U.S. patent for "Synthetic RubberLike Composition and Method for Making Same". Without delving deeply into a chemistry lesson (which I have honestly no clue about myself), let's say this process enabled vinyl's widespread use. Now, it's the secondmost produced plastic material in the world. And, it's given us what I consider the biggest advancement in signmaking history. It transformed the time-consuming handpainting of signs into a nearly automated process of plotting or printing colorful vinyl rolls, many of which are Vinyl: It's not just for wraps and banners anymore! The increasing variety of material finishes, weights and textures enables greater versatility for wallcoverings and other architectural-graphic applications. For the Wine Vault, ABC Fine Wine and Liquors' premium-wine storage section, Media1 wrapped the walls with 3M's Di-Noc FW 796, applied to CNC-routed, 1-in.-thick MDO. The project proved immensely successful; ABC is now developing plans to replicate these graphics in Wine Vaults at all of its 160-plus locations. formulated for specific applications - concrete floors, countertops, walls and numerous applications. Contrary to popular belief, vinyl vehicle wraps didn't begin with the wide-format, inkjet printer's invention. 3M originally fabricated Di-Noc for printing simulatedwood-grain panels for Ford and Mercury station wagons in the 1950s. 18 SIGNS OF THE TIMES May 2014 One original vinyl film was 3M's Di-Noc, which was invented in the 1930s. It's still one of the most commonly used films for architectural decoration. But, coming full circle, its roots are in vehicle-wrap decoration. 3M originally invented the material to decorate exterior, automotive body panels. Most commonly, it was used to decorate "woodie" station wagons. When they were originally manufactured in the 1930s, these cars were built with real wood panels. However, as steel-body fabrication became the preferred carmaking method, wood-paneled cars disappeared. However, in the 1950s, Ford and Mercury continued to offer "woodpanel" vehicles. But, instead of wood, they were decorated with

Table of Contents for the Digital Edition of Signs of the Times - May 2014

Signs of the Times - May 2014
Columns & Departments
St Update
Technology Update
Typography Foe Wide-Format Design
Vinyl Apps
Strictly Commercial
Lighting Techniques
The Moving Message
Technology Review: The Mutoh ValueJet 1617H printer
Technology Review: CorelDRAW Graphics Suite X7
Design Matters
New Products
Advertising Index
Editorially Speaking

Signs of the Times - May 2014