Signs of the Times - December 2015 - (Page 2)

DECEMBER 2015 Vo lu m e 237, N u m b e r 1 2 F E AT U R E S 44 Las Vegas Neon: Then and Now About the cover: ST Contributing Writer Louis Brill recounts neon's impact on Las Vegas culture. In Sin City's early days, entire casino facades served as backdrops for neon spectaculars. Today, although neon is less frequently installed in Las Vegas, thanks in part to LEDs' advancements, it still maintains an indelible legacy. The cover juxtaposes the ultra-modern Strip above, and old-school, downtown Las Vegas below. For more information, see p. 44. 44 by Louis M. Brill Glitter Gulch glows on. 48 SGIA Expo Highlights by Darek Johnson The latest in digital imaging 52 Your Best Foot Forward by Steve Aust How signshops promote themselves 56 52 Chicago: America's Creative Crossroads by Martin Treu The heartland's signage influence 60 2015 USSC Sign Design Winners by Steve Aust See them at the Sign World show. 62 Enter ST's International Sign Contest! Connect with ST! * On Facebook, we're "Signs of the Times Magazine." * Follow "STSignMag" on Twitter. * On LinkedIn, we are Signs of the Times Forum. 60

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Signs of the Times - December 2015