Signs of the Times - June 2016 - (Page 40)

Te c hno lo g y R e v i ew By Chris and Kathi Morrison The Durst Rhotex 180 TR It's different from the others. Chris and Kathi Morrison own and operate The Image Specialists, a full-service graphics company based in Clements, CA. Chris is also a Microsoftcertified systems engineer. Key Information Durst Image Technology US LLC 50 Methodist Hill Dr., Ste. 100 Rochester, NY 146234 (585) 486-0340 Contact: Bruce Hyland, Higher Ground Communications (585) 766-3833 T oday, in stores, tradeshows and on the street, you'll see numerous soft signs, meaning those which are printed on fabric and hanging where rigid-media signs once reigned. Once a specialized product, soft signage, today, appears just about everywhere, and its use is advancing - the Specialty Graphic Imaging Assn. recently forecast a 30% annual increase through 2019. It's no surprise that Durst, a leader in industrial printing, has long studied fabric/soft-sign print methods and for several years has sold its Rhotex series printers - the Rhotex 320, Rhotex 322 and the Rhotex HS - for producing softsignage. Its latest innovation - the Rhotex 180 TR, a roll-to-roll device designed to print water-based, dye-sublimation ink on transfer paper - is different from the others. For example, Durst offers an optional "Direct-printing kit" for the Rhotex 180 TR because, it says, direct printing is relevant for flag-type materials and standard materials where the intermediate paper step can be eliminated (the 180 TR can print directly to many different polyester materials that are dimensionally stable). Durst says the conversion between trans- Specifications: Durst Rhotex 180 TR Print Media Sublimation Paper Max. Print Width 72.8 in. Printheads Durst QuadroS printheads Print Mode Binary (7 pL) and variable droplet size with 7/14/21 pL Resolution Up to 1,000 x 1,200 dpi; standard 800 x 600 dpi Print Speed Up to 2,152 sq. ft./hr. 40 SIGNS OF THE TIMES June 2016 fer and direct printing requires only a few minutes' effort by a single operator. For a full, dyesublimation operation, you'll need to add a heat transfer calender that transfers the printed images onto your chosen media. The 72.8-in.-wide, 180 TR printer boasts Durst DNA, which means it can handle 24/7 operations. Its standard print resolution is 800 x 600 dpi; high-quality resolution is 1,000 x 1,200 dpi. The productionquality mode speed is 2,150 sq. ft./hr.; high-quality speed is 1,075 sq. ft./hr. It also comprises an integrated media feed and unwinder system that accepts a roll diameter up to 15.7 in. Further, the printer incorporates a heated print table and hot-air dryer that quick dries printed images. In its sublimation mode, the 180 TR prints with water-based, odorless and eco-friendly dye-sublimation inks (CMYKLcLmLk), which are harmless against skin when transferred onto a garment. The inks function with transfer papers and, when printed and transferred, its tack-sharp images present vivid colors that are waterproof and abrasive resistant. Durst is committed to the fabrics and soft-signage market. The Rhotex 180 TR is the first transfer printer in its line and, as you can see, it offers print-market possibilities. Check it out. n

Table of Contents for the Digital Edition of Signs of the Times - June 2016

Signs of the Times - June 2016
Columns & Departments
ST Update
Technology Update
Tips for Effectively Marketing Your Signs to Millenials
Vinyl Apps
Strictly Electric
LED Update
Software Update
Technology Review - The Summa F Series F2630 Flatbed Cutter/Router
Technology Review - The Durst Rhotex 180 TR
Shop Opps
Sign Museum News
New Products
Second Generation
Undertaking Monumental Tasks
The Light of Our Lives
Cool Digital Printers
Enter ST’s Vehicle Graphics Contest
Advertising Index
Editorially Speaking

Signs of the Times - June 2016