Signs of the Times - October 2016 - 4

OCTOBER 2016 C O L U M N S & D E PA R T M E N T S 8 14 16 18 24 34 38 40 42 44 50 52 editor/analyst ST Update by Darek Johnson Toronto and Gramercy developments, new ST staffer, "Ghostbusters" graphics, Roland DGA's new president Technology Update by Darek Johnson Three plus three equals eight. More Profit from Vehicle Applications by Dean Derhak Window tints are easy to install and add profits. Vinyl Apps by Mark Kissling Catchy shop vehicle wraps drive higher sales. Strictly Electric by Adam Brown A rock climbing gym finds new footing. LED Update by Laura Peters Refreshing Wrigley Field Software Update by Theresa Jackson Ghost signs projected from the past Technology Review by Chris and Kathi Morrison Sawgrass Virtuoso VJ 628 Dye-Sub Printer Technology Review by Chris and Kathi Morrison CET Color K2-Series UV Printers Shop Ops by Dale Salamacha Delivering a new stadium sign on a tight schedule Sign Museum News by Tod Swormstedt Restoring an iconic Cincinnati sign New Products by ST Staff Product Showcase: Benchtop printers 107 Advertising Index 108 Editorially Speaking by Robin Donovan Getting paid ST Ed i to r ia l Ad v is o r y B o ard Mark Andreasson is the president and founder of Design Mike Ries joined Advertising Vehicles (Cincinnati, OH) shortly after its launch in 2003. He is a partner in the organization and the resident fleet-graphics expert. His primary roles encompass sales and client consulting. Jill Ayers is creative director at Design360 (New York, NY), a design firm specializing in environmental-graphic, exhibit, print and web design. She served as designer of identification and wayfinding at Two Twelve Assoc. and senior designer of signage and retail branding at Gensler Studio 585. Lawrin Rosen founded his shop, ARTfx Signs (Bloomfield, Vince Cahill, with more than 32 years in the print-technology Jared Smith is the president of bluemedia (Tempe, AZ), a graphics provider that specializes in vehicle and environmental graphics. Bill Dundas, former director/manager of technical and Kevin Stotmeister is president and CEO of Federal Heath Sign LLC (Oceanside, CA). Christina Galgan is the Exterior Branding Manager for John Yarger, the third-generation owner of North American Signs, currently serves on the board of both the ISA and the Signage Foundation. Wendy Moeller, a community planning consultant who runs her own firm, Compass Point Planning (Cincinnati, OH), currently sits on the Signage Foundation's Board of Directors. Teresa Young, president/CEO of Sign Biz Inc., founded the ecosignage.org and schoolofsignarts.com websites. She is a trustee of the American Sign Museum, past chairwoman of the ISA and immediate past chair of the California Sign Assn. Communications Limited (Boston, MA), which engineers, manufactures and installs signage and architectural elements. For more than 30 years, he's managed many notable worldwide projects. field, is the president of VCE Solutions (Waynesboro, PA), a consultancy that provides technical and marketing consulting and planning services for digital and analog printing and digital manufacturing OEMs and user companies. regulatory affairs for the International Sign Association (ISA), currently works as a sign industry consultant and freelance journalist. Walgreens (Deerfield, IL) and serves on the Board of Directors for the ISA. EDITORIAL Robin Donovan editor-in-chief robin.donovan@stmediagroup.com Darek Johnson senior technology CT), in 1983 with a commitment to artistry and innovation. darek.johnson@stmediagroup.com Mark Kissling senior associate editor mark.kissling@stmediagroup.com Laura Peters lighting contributor Vince Cahill digital technology contributor Louis M. Brill technology contributor DESIGN & PRODUCTION Jeff Russ senior art director jeff.russ@stmediagroup.com Linda Volz production supervisor linda.volz@stmediagroup.com SALES/MARKETING Murray Kasmenn senior vp/group publisher murray.kasmenn@stmediagroup.com Phone: (770) 578-2577 Steve Duccilli senior vp of content steve.duccilli@stmediagroup.com Sandi Luppert marketing director sandi.luppert@stmediagroup.com Louis Arneberg senior market strategist louis.arneberg@stmediagroup.com Phone: (800) 654-5169 Jim Karwowski senior market strategist jim.karwowski@stmediagroup.com Phone: (630) 474-4038 Karen Jones senior market strategist karen.jones@stmediagroup.com CORPORATE Tedd Swormstedt president Tod Swormstedt American Sign Museum Christine Baloga audience development director Mark Kissling director, book div. CUSTOMER SERVICE Call: (877) 494-0727 Mail to: SOT@halldata.com SIGNS OF THE TIMES (ISSN 0037-5063) is published 12 times annually by ST Media Group International Inc., 11262 Cornell Park Dr., Cincinnati, OH 45242-1812. Telephone: (513) 4212050, Fax: (513) 362-0317. Annual rate for individuals in the U.S.A.: $46 USD. Annual rate for subscriptions in Canada: $77 USD (includes GST & postage); all other countries: $101 (Int'l mail) payable in U.S. funds. Printed in the U.S.A. Copyright 2016, by ST Media Group International Inc. All rights reserved. The contents of this publication may not be reproduced in whole or in part without the consent of the publisher. The publisher is not responsible for product claims and representations. Periodicals Postage Paid at Cincinnati, OH and at additional mailing offices. POSTMASTER: Send address changes to: Signs of The Times, P.O. Box 1060, Skokie, IL 60076. Change of address: Send old address label along with new address to Signs of The Times, P.O. Box 1060, Skokie, IL 60076. For single copies or back issues: contact Debbie Reed at (513) 263-9356 or Debbie.Reed@STMediaGroup.com. Subscription Services: P.O. Box 1060, Skokie, IL 60076, Fax: (847) 763-9030. Memberships: Intl. Sign Assn., Alliance for Audited Media, American Business Press, Inc. http://www.ecosignage.org http://www.schoolofsignarts.com

Table of Contents for the Digital Edition of Signs of the Times - October 2016

Signs of the Times - October 2016
Contents
St Update
Technology Update
More Profit From Vehicle Applications
Vinyl Apps
Strictly Electric
Led Update
Software Update
Technology Review
Technology Review
Shop Ops
Sign Museum News
New Products
Building Lobbies and the Digital Domain
Healthcare Boom Boosts Sign Industry
Vertical and Horizontal Dreaming
Advertising Index
Editorially Speaking
Signs of the Times - October 2016 - Intro
Signs of the Times - October 2016 - CT1
Signs of the Times - October 2016 - CT2
Signs of the Times - October 2016 - Signs of the Times - October 2016
Signs of the Times - October 2016 - IBD_L
Signs of the Times - October 2016 - BD
Signs of the Times - October 2016 - Cover2
Signs of the Times - October 2016 - 1
Signs of the Times - October 2016 - Contents
Signs of the Times - October 2016 - 3
Signs of the Times - October 2016 - 4
Signs of the Times - October 2016 - 5
Signs of the Times - October 2016 - 6
Signs of the Times - October 2016 - 7
Signs of the Times - October 2016 - St Update
Signs of the Times - October 2016 - 9
Signs of the Times - October 2016 - 10
Signs of the Times - October 2016 - 11
Signs of the Times - October 2016 - 12
Signs of the Times - October 2016 - 13
Signs of the Times - October 2016 - Technology Update
Signs of the Times - October 2016 - 15
Signs of the Times - October 2016 - More Profit From Vehicle Applications
Signs of the Times - October 2016 - 17
Signs of the Times - October 2016 - Vinyl Apps
Signs of the Times - October 2016 - 19
Signs of the Times - October 2016 - 20
Signs of the Times - October 2016 - 21
Signs of the Times - October 2016 - 22
Signs of the Times - October 2016 - 23
Signs of the Times - October 2016 - Strictly Electric
Signs of the Times - October 2016 - 25
Signs of the Times - October 2016 - 26
Signs of the Times - October 2016 - 27
Signs of the Times - October 2016 - 28
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Signs of the Times - October 2016 - 33
Signs of the Times - October 2016 - Led Update
Signs of the Times - October 2016 - 35
Signs of the Times - October 2016 - 36
Signs of the Times - October 2016 - 37
Signs of the Times - October 2016 - Software Update
Signs of the Times - October 2016 - 39
Signs of the Times - October 2016 - Technology Review
Signs of the Times - October 2016 - 41
Signs of the Times - October 2016 - Technology Review
Signs of the Times - October 2016 - 43
Signs of the Times - October 2016 - Shop Ops
Signs of the Times - October 2016 - 45
Signs of the Times - October 2016 - 46
Signs of the Times - October 2016 - 47
Signs of the Times - October 2016 - 48
Signs of the Times - October 2016 - 49
Signs of the Times - October 2016 - Sign Museum News
Signs of the Times - October 2016 - 51
Signs of the Times - October 2016 - New Products
Signs of the Times - October 2016 - 53
Signs of the Times - October 2016 - 54
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Signs of the Times - October 2016 - 65
Signs of the Times - October 2016 - Building Lobbies and the Digital Domain
Signs of the Times - October 2016 - 67
Signs of the Times - October 2016 - 68
Signs of the Times - October 2016 - 69
Signs of the Times - October 2016 - 70
Signs of the Times - October 2016 - 71
Signs of the Times - October 2016 - Healthcare Boom Boosts Sign Industry
Signs of the Times - October 2016 - 73
Signs of the Times - October 2016 - 74
Signs of the Times - October 2016 - 75
Signs of the Times - October 2016 - 76
Signs of the Times - October 2016 - 77
Signs of the Times - October 2016 - Vertical and Horizontal Dreaming
Signs of the Times - October 2016 - 79
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Signs of the Times - October 2016 - Advertising Index
Signs of the Times - October 2016 - Editorially Speaking
Signs of the Times - October 2016 - Cover3
Signs of the Times - October 2016 - Cover4
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