Signs of the Times - December 2017 - 24

TECH
REVIEW
CHRIS & KATHI

MORRISON

own and operate The
Image Specialists, a fullservice graphics company
based in Clements, CA.
Chris is also a Microsoft-certified systems
engineer.

COATINGS
To protect and serve

E believe a little bit of you
goes into every sign you
deliver to a client. This is
true with all of us - we're
always driven by that really cool sign
we produced a year ago, the one we
proudly tell customers that we made.
It's also true that signwork can be
a type of legacy, and in most cases,
it's in both your and your client's
interest for the sign to look great
and last as long as needed. However
and unfortunately, there are forces of
evil in the sign world, i.e., villainous
elements that work to destroy and
degrade your masterpieces. UV light,
for example. UV rays from the sun
or fluorescent lamps will fade colors
much faster than you might first
imagine, more so if the sign is exposed

to direct sunlight. Especially in the
South, where the sun rides more
directly overhead.
Add acidic rain and smog, plus
heat/cold dynamics to the enemies
list because they can also wreak
havoc. For vehicles, write in harsh
detergents, rocks, sand and road
grime as daily damagers.
How do you counter such assaults?
Other than depositing your sign in
the American Sign Museum, coatings
are your best line of defense. Proper
coatings can add lightfastness as well
as a protective layer to a graphic. A
glossy coating will often enhance an
image by adding an illusion of depth,
similar to what oil painting artists
call "glazing," a process that adds
subtle intensity and translucence.

You can also apply a matte coating
if you want to subdue colors.
Pre-coatings can allow inks to
adhere to otherwise difficult media
such as glass or some plastics. You
can also encapsulate an image by
laminating both sides and allowing
an overlap to seal the edges.
You have two choices when coating a print: liquid or roll-on laminate,
but these choices are applied by
different methods and require different processes. For example, certain
digital print machines include a
head-mounted, UV-varnish coating
system that is used for special-effect
applications or protective purposes.
Usually identified as spot UV varnishes, these are machine-applied to the
printing surface and cured or hardened

MOULDSHIELD FUNGICIDAL
MATT

8991/8993 SCOTCHGARD
OVERLAMINATES FILM

CLEARSHIELD® CLASSIC
LIQUID LAMINATE

duluxtradepaintexpert.co.uk

3mgraphics.com

marabu-northamerica.com

W

DULUX TRADE (WITH AKZONOBEL)

24

SIGNS OF THE TIMES

DECEMBER 2017

3M

MARABU NORTH AMERICA


http://duluxtradepaintexpert.co.uk http://www.3mgraphics.com http://www.marabu-northamerica.com

Table of Contents for the Digital Edition of Signs of the Times - December 2017

Signs of the Times - December 2017
Contents
From the Editor
St Update
At Large
Tech Review
Vehicles + Vinyl
Design Matters
Nuts + Bolts
An Overarching Theme
The Value of Signs
Going With the Flow
Design Software
New Products
Advertising Index
Last Look
Signs of the Times - December 2017 - Intro
Signs of the Times - December 2017 - BB1
Signs of the Times - December 2017 - BB2
Signs of the Times - December 2017 - Signs of the Times - December 2017
Signs of the Times - December 2017 - BD_L
Signs of the Times - December 2017 - BD
Signs of the Times - December 2017 - Cover2
Signs of the Times - December 2017 - 1
Signs of the Times - December 2017 - 2
Signs of the Times - December 2017 - 3
Signs of the Times - December 2017 - Contents
Signs of the Times - December 2017 - 5
Signs of the Times - December 2017 - 6
Signs of the Times - December 2017 - 7
Signs of the Times - December 2017 - 8
Signs of the Times - December 2017 - 9
Signs of the Times - December 2017 - From the Editor
Signs of the Times - December 2017 - 11
Signs of the Times - December 2017 - St Update
Signs of the Times - December 2017 - 13
Signs of the Times - December 2017 - 14
Signs of the Times - December 2017 - 15
Signs of the Times - December 2017 - 16
Signs of the Times - December 2017 - 17
Signs of the Times - December 2017 - 18
Signs of the Times - December 2017 - 19
Signs of the Times - December 2017 - At Large
Signs of the Times - December 2017 - 21
Signs of the Times - December 2017 - 22
Signs of the Times - December 2017 - 23
Signs of the Times - December 2017 - Tech Review
Signs of the Times - December 2017 - 25
Signs of the Times - December 2017 - Vehicles + Vinyl
Signs of the Times - December 2017 - 27
Signs of the Times - December 2017 - 28
Signs of the Times - December 2017 - 29
Signs of the Times - December 2017 - Design Matters
Signs of the Times - December 2017 - 31
Signs of the Times - December 2017 - Nuts + Bolts
Signs of the Times - December 2017 - 33
Signs of the Times - December 2017 - 34
Signs of the Times - December 2017 - 35
Signs of the Times - December 2017 - 36
Signs of the Times - December 2017 - 37
Signs of the Times - December 2017 - An Overarching Theme
Signs of the Times - December 2017 - 39
Signs of the Times - December 2017 - 40
Signs of the Times - December 2017 - 41
Signs of the Times - December 2017 - The Value of Signs
Signs of the Times - December 2017 - 43
Signs of the Times - December 2017 - 44
Signs of the Times - December 2017 - 45
Signs of the Times - December 2017 - Going With the Flow
Signs of the Times - December 2017 - 47
Signs of the Times - December 2017 - Design Software
Signs of the Times - December 2017 - 49
Signs of the Times - December 2017 - 50
Signs of the Times - December 2017 - 51
Signs of the Times - December 2017 - New Products
Signs of the Times - December 2017 - 53
Signs of the Times - December 2017 - 54
Signs of the Times - December 2017 - 55
Signs of the Times - December 2017 - 56
Signs of the Times - December 2017 - 57
Signs of the Times - December 2017 - 58
Signs of the Times - December 2017 - 59
Signs of the Times - December 2017 - 60
Signs of the Times - December 2017 - 61
Signs of the Times - December 2017 - 62
Signs of the Times - December 2017 - 63
Signs of the Times - December 2017 - 64
Signs of the Times - December 2017 - 65
Signs of the Times - December 2017 - 66
Signs of the Times - December 2017 - 67
Signs of the Times - December 2017 - 68
Signs of the Times - December 2017 - 69
Signs of the Times - December 2017 - 70
Signs of the Times - December 2017 - 71
Signs of the Times - December 2017 - 72
Signs of the Times - December 2017 - 73
Signs of the Times - December 2017 - 74
Signs of the Times - December 2017 - 75
Signs of the Times - December 2017 - 76
Signs of the Times - December 2017 - 77
Signs of the Times - December 2017 - 78
Signs of the Times - December 2017 - Advertising Index
Signs of the Times - December 2017 - Last Look
Signs of the Times - December 2017 - Cover3
Signs of the Times - December 2017 - Cover4
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https://www.nxtbook.com/nxtbooks/STMG/sott_bg2015
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https://www.nxtbook.com/nxtbooks/STMG/sott_201501
https://www.nxtbook.com/nxtbooks/STMG/sott_201412
https://www.nxtbook.com/nxtbooks/STMG/sott_201411
https://www.nxtbook.com/nxtbooks/STMG/sott_201410
https://www.nxtbook.com/nxtbooks/STMG/sott_201409
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https://www.nxtbook.com/nxtbooks/STMG/sott_201407
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https://www.nxtbook.com/nxtbooks/STMG/sott_bg2014
https://www.nxtbook.com/nxtbooks/STMG/sott_201402
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https://www.nxtbook.com/nxtbooks/STMG/sott_201312
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https://www.nxtbook.com/nxtbooks/STMG/sott_201309
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https://www.nxtbook.com/nxtbooks/STMG/sott_bg2013
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https://www.nxtbook.com/nxtbooks/STMG/sott_201212
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https://www.nxtbook.com/nxtbooks/STMG/sott_bg2012
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