Screen Printing - April/May 2014 - (Page 2)
A pr il/M a y 20 14
Volume 105 / Number 2
CO N T E N T S
C OL UMN S
About the Cover
A handsome new
book dispels the
myths that surround
the origins of screen
printing and traces the
and maturation of the
process as it spread
across the world in
the years following
World War I. The main
photograph was taken
at a London company
known as Display
Craft in 1930-about
two decades after the
earliest known uses of
screen printing for
Cover design by
Kelly N. Kofron.
Photos courtesy of
DIGITAL DIMENS ION
10 Doing the Right Thing
Amid rising expectations among brand owners that vendors act responsibly to the environment,
the author examines sustainable ideas for display and graphics producers.
b USINESS PERS PEC TIVES
14 Growth Opportunities in Promotional Products
Ad specialties could offer a simple way to expand your sales, especially if you have clients who already buy
signage or garments from you.
36 Two Siblings with bright Futures
What might the world be like without signmaking and screen printing-unappreciated industries with common
roots-and what role might they play 20 years from now?
18 Screen Printing's Story Is Finally Told
A fascinating new book traces the origins of screen printing to the US at the dawn of the 20th century,
and follows the process as it flourished and spread across the world through World War II.
25 Critical Success Factors for Any Screen Making Department
Regardless of whether they produce garments, graphics, industrial products, or something else, all screen-printing
facilities make critical decisions in their screen-making departments that carry larger consequences.
28 The Retail Graphics Roundtable
Retail graphics are the oldest market for screen printing and arguably the most volatile. Find out what three leading
printers from this sector have to say about consolidation, technology upheaval, and more.
D E P A R T ME NTS
SCREEN PRINTING (ISSN 00369594) is published bi-monthly by ST Media Group International Inc., 11262 Cornell Park Dr., Cincinnati, OH 45242-1812. Telephone: (513) 421-2050, Fax: (513) 362-0317. No charge for subscriptions to
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funds. Printed in the U.S.A. Copyright 2014, by ST Media Group International Inc. All rights reserved. The contents of this publication may not be reproduced in whole or in part without the consent of the publisher. The publisher is not
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Table of Contents for the Digital Edition of Screen Printing - April/May 2014
Screen Printing - April/May 2014