Screen Printing - February/March 2020 - 6

PRESSING ISSUES

IMPRESSIONS 2020
RECAP

1

2

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Images 1, 2, and 3: Palmer
had the opportunity to
chat with Screen Printing
writers and friends,
Andy Macdougall,
Marshall Atkinson, Marci
Kinter, and Mark Coudray.
Image 4: Rader Spitzer
teaches a class on
special effects. Image 5:
Kinter touts the benefits
of sustainable business
practices.

4

5
6

SCREENPRINTING

The Impressions Expo Long Beach 2020
tradeshow and conference inhabited the
Long Beach Convention Center January 17-19
for three days of educational sessions, handson learning, and networking opportunities.
Here are just a few takeaways from Adrienne
Palmer, Screen Printing magazine's editorin-chief and a first-timer of the tradeshow
formerly known as ISS.
Tiffany Rader Spitzer, owner of Redheaded Step Shirt and board member of the
SGIA Women in Print Alliance, led a class
on special effects screen printing. "Who has
a donut probe?" asked Rader Spitzer to the
room of eager screen printers. "Every single
hand should be raised." She went on to say
"hand guns are cheap and easy to use, but
they are highly inaccurate. If it has to be
320 degrees for 30 seconds, it needs to be
320 for 30 seconds - the whole time."
Rader Spitzer is not a fan of paper test
strips either because they can wildly change
in accuracy. "You need to be between 325
and 380 degrees for high-density printing,"
she said. "You want plastisol printing to stay
on top of the garment, you want water-based
to sit inside," said Rader Spitzer to a room
full of nodding heads.
Sustainability in the fashion industry:
where is it headed? Marci Kinter, VP of
Government Affairs, SGIA, explained circular
fashion to a group of printers interested in
going green.
She defined ethical or sustainable fashion
as garments made from sustainably grown
fiber crops or recycled material that seeks to
minimize waste throughout the supply chain.
"You're the last person to touch the garment,
so you have to know where the product comes
from and what it's made of," said Kinter. She
also stressed taking baby steps through the
process of becoming a sustainable printer. "It's
all about transparency," she said. "Develop a
sustainability policy, engage your employees,
and talk to your customers."
Flip to page 28 to read what columnist Andy
MacDougall (another first-timer) had to say
about the event and follow @Adrienne_Screen
on Twitter as she shares insight from tradeshows and events throughout the year.


https://twitter.com/Adrienne_Screen

Screen Printing - February/March 2020

Table of Contents for the Digital Edition of Screen Printing - February/March 2020

Contents
Screen Printing - February/March 2020 - Cover1
Screen Printing - February/March 2020 - Cover2
Screen Printing - February/March 2020 - 1
Screen Printing - February/March 2020 - Contents
Screen Printing - February/March 2020 - 3
Screen Printing - February/March 2020 - 4
Screen Printing - February/March 2020 - 5
Screen Printing - February/March 2020 - 6
Screen Printing - February/March 2020 - 7
Screen Printing - February/March 2020 - 8
Screen Printing - February/March 2020 - 9
Screen Printing - February/March 2020 - 10
Screen Printing - February/March 2020 - 11
Screen Printing - February/March 2020 - 12
Screen Printing - February/March 2020 - 13
Screen Printing - February/March 2020 - 14
Screen Printing - February/March 2020 - 15
Screen Printing - February/March 2020 - 16
Screen Printing - February/March 2020 - 17
Screen Printing - February/March 2020 - 18
Screen Printing - February/March 2020 - 19
Screen Printing - February/March 2020 - 20
Screen Printing - February/March 2020 - 21
Screen Printing - February/March 2020 - 22
Screen Printing - February/March 2020 - 23
Screen Printing - February/March 2020 - 24
Screen Printing - February/March 2020 - Cover3
Screen Printing - February/March 2020 - Cover4
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