Screen Printing - June/July 2020 - 12

WATCH THE ENTIRE
WOMEN IN PRINT
PANEL HERE.

you are and what you're doing. If you've
shifted to creating masks, tell them.
They're most likely looking for a trusted
source to purchase personal protective
equipment from. If your shop's doors
are still closed, let your customers know
right away and give them updates on
the status of their orders.
TA What would be one game-changer
tip for people's business or personal social media accounts?
AP Follow and interact with as many
influential industry people as possible.
This includes experts, consultants, media
outlets, associations, events, and other
screen printers. This will not only help
increase your followers and engagement
on your own page, you will also gain a
wider network and deeper insight into
the industry.
12

SCREENPRINTING | JUNE + JULY 2020

TA The companies used to be the
brand, and now the person behind the
company is the brand. What can someone do to show their audience what
they are about?
AP Yes, if you are the owner/founder/
CEO make sure you are the brand ambassador. Connect with your customers on a
1:1 level. Show them your passion for your
work and your product. You can utilize the
Instagram story question tool if you really
want to connect with your audience. Let
them ask questions with a direct response
from the leader of the company. But it
doesn't always have to be about you or
from you. Show videos of your employees
printing shirts "behind the scenes." Share
a local newspaper article covering your
shop's work. Customers today care more
about things like sustainability and corporate social responsibility.



Screen Printing - June/July 2020

Table of Contents for the Digital Edition of Screen Printing - June/July 2020

Contents
Screen Printing - June/July 2020 - Intro
Screen Printing - June/July 2020 - Cover1
Screen Printing - June/July 2020 - Cover2
Screen Printing - June/July 2020 - 1
Screen Printing - June/July 2020 - Contents
Screen Printing - June/July 2020 - 3
Screen Printing - June/July 2020 - 4
Screen Printing - June/July 2020 - 5
Screen Printing - June/July 2020 - 6
Screen Printing - June/July 2020 - 7
Screen Printing - June/July 2020 - 8
Screen Printing - June/July 2020 - 9
Screen Printing - June/July 2020 - 10
Screen Printing - June/July 2020 - 11
Screen Printing - June/July 2020 - 12
Screen Printing - June/July 2020 - 13
Screen Printing - June/July 2020 - 14
Screen Printing - June/July 2020 - 15
Screen Printing - June/July 2020 - 16
Screen Printing - June/July 2020 - 17
Screen Printing - June/July 2020 - 18
Screen Printing - June/July 2020 - 19
Screen Printing - June/July 2020 - 20
Screen Printing - June/July 2020 - 21
Screen Printing - June/July 2020 - 22
Screen Printing - June/July 2020 - 23
Screen Printing - June/July 2020 - 24
Screen Printing - June/July 2020 - 25
Screen Printing - June/July 2020 - 26
Screen Printing - June/July 2020 - 27
Screen Printing - June/July 2020 - 28
Screen Printing - June/July 2020 - 29
Screen Printing - June/July 2020 - 30
Screen Printing - June/July 2020 - 31
Screen Printing - June/July 2020 - 32
Screen Printing - June/July 2020 - 33
Screen Printing - June/July 2020 - 34
Screen Printing - June/July 2020 - 35
Screen Printing - June/July 2020 - 36
Screen Printing - June/July 2020 - 37
Screen Printing - June/July 2020 - 38
Screen Printing - June/July 2020 - 39
Screen Printing - June/July 2020 - 40
Screen Printing - June/July 2020 - 41
Screen Printing - June/July 2020 - Cover3
Screen Printing - June/July 2020 - Cover4
https://www.nxtbook.com/nxtbooks/STMG/sp_20201011
https://www.nxtbook.com/nxtbooks/STMG/sp_20200809
https://www.nxtbook.com/nxtbooks/STMG/sp_20200607
https://www.nxtbook.com/nxtbooks/STMG/sp_20200405
https://www.nxtbook.com/nxtbooks/STMG/sp_20200203
https://www.nxtbook.com/nxtbooks/STMG/sp_20191201
https://www.nxtbook.com/nxtbooks/STMG/sp_20191011
https://www.nxtbook.com/nxtbooks/STMG/sp_20190809
https://www.nxtbook.com/nxtbooks/STMG/sp_20190607
https://www.nxtbook.com/nxtbooks/STMG/sp_20190405
https://www.nxtbook.com/nxtbooks/STMG/sp_20190203
https://www.nxtbook.com/nxtbooks/STMG/sp_20181201
https://www.nxtbook.com/nxtbooks/STMG/sp_20181011
https://www.nxtbook.com/nxtbooks/STMG/sp_20180809
https://www.nxtbook.com/nxtbooks/STMG/sp_20180607
https://www.nxtbook.com/nxtbooks/STMG/sp_20180405
https://www.nxtbook.com/nxtbooks/STMG/sp_20180203
https://www.nxtbook.com/nxtbooks/STMG/sp_201712201801
https://www.nxtbook.com/nxtbooks/STMG/sp_20171011
https://www.nxtbook.com/nxtbooks/STMG/sp_20170809
https://www.nxtbook.com/nxtbooks/STMG/sp_20170607
https://www.nxtbook.com/nxtbooks/STMG/sp_20170405
https://www.nxtbook.com/nxtbooks/STMG/sp_20170203
https://www.nxtbook.com/nxtbooks/STMG/sp_201612201701
https://www.nxtbook.com/nxtbooks/STMG/sp_20161011
https://www.nxtbook.com/nxtbooks/STMG/sp_20160809
https://www.nxtbook.com/nxtbooks/STMG/sp_20160607
https://www.nxtbook.com/nxtbooks/STMG/sp_20160405
https://www.nxtbook.com/nxtbooks/STMG/sp_20160203
https://www.nxtbook.com/nxtbooks/STMG/sp_20161201
https://www.nxtbook.com/nxtbooks/STMG/sp_20151011
https://www.nxtbook.com/nxtbooks/STMG/sp_20150809
https://www.nxtbook.com/nxtbooks/STMG/sp_20150607
https://www.nxtbook.com/nxtbooks/STMG/sp_20150405
https://www.nxtbook.com/nxtbooks/STMG/sp_20150203
https://www.nxtbook.com/nxtbooks/STMG/sp_20151201
https://www.nxtbook.com/nxtbooks/STMG/sp_20141011
https://www.nxtbook.com/nxtbooks/STMG/sp_20140809
https://www.nxtbook.com/nxtbooks/STMG/sp_20140607
https://www.nxtbook.com/nxtbooks/STMG/sp_20140405
https://www.nxtbook.com/nxtbooks/STMG/sp_20140203
https://www.nxtbook.com/nxtbooks/STMG/sp_20141201
https://www.nxtbook.com/nxtbooks/STMG/sp_20131011
https://www.nxtbook.com/nxtbooks/STMG/sp_20130809
https://www.nxtbook.com/nxtbooks/STMG/sp_20130607
https://www.nxtbook.com/nxtbooks/STMG/sp_20130405
https://www.nxtbook.com/nxtbooks/STMG/sp_20130203
https://www.nxtbook.com/nxtbooks/STMG/sp_20131201
https://www.nxtbook.com/nxtbooks/STMG/sp_20121011
https://www.nxtbook.com/nxtbooks/STMG/sp_20120809
https://www.nxtbook.com/nxtbooks/STMG/sp_20120607
https://www.nxtbookmedia.com