VMSD - May 2016 - (Page 62)

SHOWROOM Signage/Graphics No Boundaries With nearly endless possibilities stemming from new technologies, store design is hardly limited by the constraints of paper and fabric signage and graphics. From mesh banners to those printed on unusual materials (that were previously unheard  Drytac drytac.com ViziPrint Illuminate matte PET film for window graphics and glass applications adheres to a range of surfaces, reportedly without leaving any residue. The graphics can diffuse light, while reverse printing is available for day and night visibility. of for signage), such as cork and thin stone, designers can create virtually anything they imagine. "It's pretty much limitless, what you can do anymore," says Amanda Sarver, interior designer, The Kroger Co. (Cincinnati). "Printing technology and capabilities have come a long way." These new capabilities have led to what Sarver calls a resurgence in the "grassroots design aesthetic," featuring rustic elements like reclaimed wood, which she thinks new designers should welcome: "Embrace trying something new. There are so many fabulous products out there that you have access to now as a new, up-and-coming designer," she says. -Peggy Carouthers 62 MAY 2016 | VMSD.COM Visual Graphic Systems Inc. vgsdigitalsolutions.com Creating a fun, high-tech shopping experience, the Virtua POS Kiosk & Brand Ambassador is a responsive self-service system that integrates with existing systems, educates customers, and walks them through made-to-order processes via an attached tablet. http://www.drytac.com http://www.vgsdigitalsolutions.com http://www.VMSD.COM

Table of Contents for the Digital Edition of VMSD - May 2016

VMSD - May 2016
Contents
From the Editor
VMSD Editorial Advisory Board
The Goods
Design Detail
Denim Dreams
Special Report: State of the Industry
2016 Retail Design Firm Resource Guide
Anchors Away
Savor the Flavor
On Point
Showroom: Signage and Graphics
Showroom: Flooring
Ad Index
Checking Out

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