American Cinematographer - June 2015 - 97

Morin, grew out of the Previsualization
subcommittee, which held 12 meetings
over a two-year period to analyze the
growing role of previs in modern filmmaking, and led to the formation of the
Previsualization Society. "When Avatar
came out, we were done with Previs," he
says. "Then we began to focus on
Virtual Production."
The subcommittee's first two
meetings addressed the feature Avatar,
which had utilized virtual-production
techniques and processes. Morin says
the focus for all the meetings, which
incorporate case studies, has been more
practical than theoretical. Case studies
have included The Adventures of Tintin,
Real Steel, Gravity and Dawn of the
Planet of the Apes. "Then we took it upon
ourselves to analyze the process of
virtual production and answer questions
about best practices," says Morin. "We
foster an environment where filmmakers can talk about the good and bad
without feeling that their comments -

especially the candid ones - will be
reported out there. It's by the industry
for the industry, helping to develop a
shared understanding of how real-time
computer graphics on set is impacting
filmmaking." At press time, this
subcommittee had recently completed
its ninth meeting.
The ASC Technology Committee started as a way to examine and
help guide the future of digital capture
and digital intermediates. What it has
become is a comprehensive group
whose members focus deeply on all
current and nascent digital-imaging
technologies that promise to have an
impact on the creative process. "The
goal is to stay ahead of rapidly advancing digital-imaging technologies," says
Clark. "These are hugely relevant,
immediate issues we're dealing with.
"Going
forward,"
Clark
concludes, "our Technology Committee
continues to emphasize the importance
of establishing standards-based digital-

imaging parameters that will best
support the creative intent of cinematographers and their filmmaking
collaborators. As we have already been
doing with laser-projector manufacturers, we are now making tangible
progress in gaining recognition and
respect from several major consumerdisplay manufacturers for our
Technology Committee initiative on
HDR reproduction from image capture
through mastering to content distribution. They see the value we provide of
being able to interface engineering specs
with
cinematographer/filmmaker
creative interests. As a result, they are
actively participating in our Technology
Committee."
G
Industry professionals interested in
becoming active in the ASC Technology
Committee or one of its subcommittees
should contact Holly Lowzik at
holly@theasc.com. Please indicate in which
area you would like to participate.

97



American Cinematographer - June 2015

Table of Contents for the Digital Edition of American Cinematographer - June 2015

Contents
American Cinematographer - June 2015 - Cover1
American Cinematographer - June 2015 - Cover2
American Cinematographer - June 2015 - 1
American Cinematographer - June 2015 - 2
American Cinematographer - June 2015 - Contents
American Cinematographer - June 2015 - 4
American Cinematographer - June 2015 - 5
American Cinematographer - June 2015 - 6
American Cinematographer - June 2015 - 7
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American Cinematographer - June 2015 - 80
American Cinematographer - June 2015 - 80a
American Cinematographer - June 2015 - 80b
American Cinematographer - June 2015 - 80c
American Cinematographer - June 2015 - 80d
American Cinematographer - June 2015 - 80e
American Cinematographer - June 2015 - 80f
American Cinematographer - June 2015 - 80g
American Cinematographer - June 2015 - 80h
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