American Cinematographer - May 1988 - 14

FLYING
TIGER
COMMUNICATIONS INC.

COLT

casting. We wish Landmark Entertainment
and all concerned with "Captain Power"
continued

LTD.

success.

-John Whish

(212) 929-1156

Toronto, Canada
This Letter Shouldn't Be

Necessary, But...
I have read many articles about
3 perf since my article "3 perf in the Future"
appeared in the July '86 issue of American
Cinematographer and of course I have read
most of the articles through the years since
the mid '50s which generally say that it
would be a good idea to go 3 perf which
became very logical the same day that the
wide screen system was introduced. The
idea is so simple. There are thousands of
film technicians over the years who have
come to the same conclusion but who never

published anything about it. I was one of
was not right.
When I started to plan the prac¬
tical application of 3 perf in 1984,1 thought

them. The time

either
MOTION PICTURE
AND VIDEO
SPECIALISTS

LOCATIONS * AERIALS * WESCAM
GYRO-STABILIZED VEHICLE MOUNT
CONTINENTAL HELICOPTER MOUNTS
STEADICAM
*

now

is the time

or never.

I

was

very

lucky to have Panavision in Los Angeles, the
lab Film Teknik in Stockholm, as well as a
production company "Sandrews" in Stock¬
holm with me, and we together, in the
of 1986, made the first feature film
shot on 3 perf.

summer
ever

Now, when 3 perf seems to be a
"format for the future," many people have
come forth to explain that 3 perf is an old
story and not a

new

innovation by me and

Panavision. And they are correct. It is an
idea that many film people have had in their
minds.
The only difference is that I,

together with my friends, have put in enor¬
mous effort and energy to prove in
practice,
by continuous feature production in Sweden
(six features by the end of 1987) and by TV
production in L.A. and London (10 series/
dozens of episodes), that 3 perf is a system
for now and the future. Today it is of minor
importance what was written in 1954,1960,
1984,1986, etc.

Today what is important is that
Charlie's Angels

American Sportsman

The Island of Dr. Moreau

We're No Virgins to Filmmaking.
DREAMS OF GOLD

*

MIAMI VICE

*

FOUR SEASONS

*

PETER VON SCHOLTEN

*

SEDUCED * TRADING PLACES * THE ISLAND OF DR. MOREAU * CHARLIE'S ANGELS *
THE GREATEST AMERICAN HERO * GAVILAN * THE MAN WHO WOULD NOT DIE *
LOVE BOAT * THE FRENCH ATLANTIC AFFAIR * DINAH SHORE SHOW * CODE NAME:
FOXFIRE * AMERICAN SPORTSMAN * ANOTHER WORLD * VOYAGE OF CAPTAIN
COOKE * ALL MY CHILDREN * GIRLS ARE FOR LOVING * THE DAVID COPPERFIELD
SPECIAL * GOOD MORNING AMERICA * ANNE MURRAY CARIBBEAN CRUISE * Etc...

Contact: Win deLugo, Director or Eric Matthews, Asst. Director, Film Promotion Office,

Dept. ED&A, Box 6400, St. Thomas, U.S. Virgin Islands 00801.
Direct Line (24 hours): (809) 775-1444; or

have
for all of

call: (809) 774-8784; FAX No.: (809) 774-4390.

The U.S.VIrgm Islands Film Office ■ ^
'four Caribbean Answer
St.Thomas St. John St.Croix
*

*

system which

be very good
cameras, in
the lab and, when the time comes, on the
distribution side. We all can benefit. 3 perf
we

Voyage of Captain Cooke

will
to

a

us

can

working with film

help those of

us

working in 35mm film

efficiently compete with other media and

maintain superior quality with less cost into
the next century.

-Rune Ericson

Stockholm
American Cinematographer - May 1988

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