American Cinematographer - March 1993 - 92

texture of the SCI FI Channel's Saturn-like
LIGHT

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ring of asteroids further from the viewer. As
the space widens, the rings of Saturn are
revealed along with the Earth, which is
dwarfed by the logo's size. Butler was chal¬
lenged by creating beams that projected
from the planet through the ring rocks. The
non-real-time K-scope process under very

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notes that "we made many sets of beams
before we found the perfect formula for
achieving the right density and position for
projecting." * Editing Concepts' editor
Alan Morris and Tape House Digital's
Michel Suiza teamed up to make a mouth¬
watering label on Pepperidge Farm's new
gravy come to life in a spot from tabletop
director Elbert Budin. Morris used Avid
and conventional offline systems for a rough
cut and key assembly, then moved to Tape
House Digital for extensive D1 compositing
in which a pair of hands reaches into the

jar's label to

carve the beef and eat the
meal. "Label Alive" was produced for
Budin Inc by Bill Curren and shot in

Manhattan for WB Doner/Detroit (pro¬
ducer Jeanine Buser, executive creative

director/copywriter John DeChercio, cre¬
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tor Tim Lachowski). * Broadway
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mammoth project brought Broadway Video
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its new manufacturing plant, required the
talents of Broadway Video's playback en¬
gineer Jim Stonacker, who stylized the
mass of multi-format material in an all-night
edit session. The Reality group were im¬
pressed by the high-quality results under a
tight deadline.
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American Cinematographer - March 1993

Table of Contents for the Digital Edition of American Cinematographer - March 1993

American Cinematographer - March 1993 - 1
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