Talking Stick - March/April 2018 - 52

CONVERSATIONS

Earlier and Earlier

concerned about was that we may not
be allowing a first-year student enough
time to acclimate to college and establish the friendships that would lead to
successful roommate relationships if
we moved our process to the fall. We
weighed that against the competition
and our declining occupancy at the
time, and we opted for the fall process.

Changes in sign-up timeframes for
continuing students
by Kathy Bush Hobgood

Countess Hughes: I think there are
In the evolution of occupancy management and marketing strategy,
many campuses have considered
fairly radical changes to their sign-up
timeframes and processes. A common concern among student affairs
practitioners is the balance of asking
first-year students who are new to campus to commit to contract terms for
the upcoming year when we know they
are actively settling into their semester.
The realities of off-campus markets
and contract rates are evidence that
those students show a readiness to
make that commitment in the fall
term, and thus many colleges and universities have started to move their oncampus process into that timeframe.
Given that institutional cultures and
local communities vary so widely, there
are many different options for moving
part or all of the processes earlier.
Participants in this conversation
about their strategies and decisionmaking are Rick Bradley, associate
director for the department of housing and residential education at the
University of North Carolina at Chapel
Hill; Karen DeMonte, senior systems
and data analyst at the University of
Delaware in Newark; Ryan Heins,
director of business and administration at Georgia Southern University in
Statesboro; Countess Hughes, assistant
director of housing assignments at the
University of Virginia in Charlottesville; LeAnn Jochum, associate director
of operations for residence life at the
University of Nebraska Kearney; Corey
King, vice president of the division

KNOWLEDGE
DOMAINS
in this article

of student affairs at Florida Atlantic
University in Boca Raton; and Jennifer
Skinner, customer relations manager
for housing and residence life at the
University of Idaho in Moscow.
Talking Stick: What are the compelling factors involved in selecting a
timeframe for continuing and upperdivision students to sign contracts?

Rick Bradley: The competition in the
market is our most compelling factor.
In fact, our off-campus competitors
are now starting a new lease season
on our fall move-in weekend! Nothing
says welcome to Carolina more than
an off-campus landlord asking you, on
your first day here, what you want to
do next year. The other factor we were

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several factors for us. We want the
timeframe to be such that students
have time to think about what their
plans might be for the following school
year and don't feel pressure, but we
also have to compete with the landlords
and property managers in the city that
begin leasing as soon as August and
September for the next school year.

Corey King: Florida Atlantic's compelling factors in choosing an earlier recontracting date were competition with
off-campus housing options, the desire
to have increased student retention,
and the benefit of having an early clear
picture of the housing demand.

Jennifer Skinner: Our town offers a
large number of off-campus student
apartments that directly compete with
us for non-first-year students. We
weigh the following factors: When do
the off-campus apartments begin pushing leases for the following year? At
what point in the year are the current
residence hall students most satisfied
with their overall campus life? How
much of a role do their parents still
play in their decision-making?

S

Karen DeMonte: Because of how
we prioritized student placement at
that time, we ended up with a larger
number of our second-year students
not being able to select a space due
to capacity. They were still guaranteed housing but were placed on our
waiting list. As a result, we had many
students cancel and opt to move off
campus. From a student development

Occupancy
Update contract when needed to accommodate changing
conditions. Develop marketing plan pertaining to contract process.



Talking Stick - March/April 2018

Table of Contents for the Digital Edition of Talking Stick - March/April 2018

Talking Stick - March/April 2018
Contents
Vision
Calendar
Your ACUHO-I
Transitions
Res Life
Facilities
Special Focus
Winning Halls
The Living-Learning Community Pyramid
Conversations
First Takes
New Members
Snapshot
Talking Stick - March/April 2018 - Intro
Talking Stick - March/April 2018 - BB1
Talking Stick - March/April 2018 - BB2
Talking Stick - March/April 2018 - Talking Stick - March/April 2018
Talking Stick - March/April 2018 - Cover2
Talking Stick - March/April 2018 - 1
Talking Stick - March/April 2018 - 2
Talking Stick - March/April 2018 - Contents
Talking Stick - March/April 2018 - 4
Talking Stick - March/April 2018 - 5
Talking Stick - March/April 2018 - 6
Talking Stick - March/April 2018 - 7
Talking Stick - March/April 2018 - Vision
Talking Stick - March/April 2018 - 9
Talking Stick - March/April 2018 - 10
Talking Stick - March/April 2018 - 11
Talking Stick - March/April 2018 - 12
Talking Stick - March/April 2018 - 13
Talking Stick - March/April 2018 - 14
Talking Stick - March/April 2018 - 15
Talking Stick - March/April 2018 - 16
Talking Stick - March/April 2018 - 17
Talking Stick - March/April 2018 - Calendar
Talking Stick - March/April 2018 - 19
Talking Stick - March/April 2018 - Your ACUHO-I
Talking Stick - March/April 2018 - 21
Talking Stick - March/April 2018 - Transitions
Talking Stick - March/April 2018 - 23
Talking Stick - March/April 2018 - Res Life
Talking Stick - March/April 2018 - 25
Talking Stick - March/April 2018 - 26
Talking Stick - March/April 2018 - 27
Talking Stick - March/April 2018 - Facilities
Talking Stick - March/April 2018 - 29
Talking Stick - March/April 2018 - 30
Talking Stick - March/April 2018 - 31
Talking Stick - March/April 2018 - Special Focus
Talking Stick - March/April 2018 - 33
Talking Stick - March/April 2018 - 34
Talking Stick - March/April 2018 - 35
Talking Stick - March/April 2018 - Winning Halls
Talking Stick - March/April 2018 - 37
Talking Stick - March/April 2018 - 38
Talking Stick - March/April 2018 - 39
Talking Stick - March/April 2018 - 40
Talking Stick - March/April 2018 - 41
Talking Stick - March/April 2018 - 42
Talking Stick - March/April 2018 - 43
Talking Stick - March/April 2018 - The Living-Learning Community Pyramid
Talking Stick - March/April 2018 - 45
Talking Stick - March/April 2018 - 46
Talking Stick - March/April 2018 - 47
Talking Stick - March/April 2018 - 48
Talking Stick - March/April 2018 - 49
Talking Stick - March/April 2018 - 50
Talking Stick - March/April 2018 - 51
Talking Stick - March/April 2018 - Conversations
Talking Stick - March/April 2018 - 53
Talking Stick - March/April 2018 - 54
Talking Stick - March/April 2018 - 55
Talking Stick - March/April 2018 - First Takes
Talking Stick - March/April 2018 - 57
Talking Stick - March/April 2018 - 58
Talking Stick - March/April 2018 - New Members
Talking Stick - March/April 2018 - Snapshot
Talking Stick - March/April 2018 - Cover3
Talking Stick - March/April 2018 - Cover4
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