The Column - March 2009 - (Page 5)
March 2009 www.thecolumn.eu.com The Column Incognito The “Ultimate Chromatography Social and Professional Network” …Probably! As the trend for using social and professional networking sites takes off, Incognito contributes to the hype by commenting on what’s out there for chromatographers. When you read this I’ll be just back from Pittcon having spent some considerable time prior to the event lining up meetings for both business and pleasure, to make sure the trip is a successful one. Looking up who will be there, contacting them and arranging meeting logistics takes considerable time and effort. In a (seemingly) unrelated conversation, my son asked me recently the difference between MSN Messenger and e-mail, to which I launched into a useless response involving postmen and synchronous communication — not really good enough for a nine year old! These two events lead me to ponder what might be the ultimate way to communicate, network and share knowledge and experience within the chromatography community — perhaps the “Ultimate Chromatography Social and Professional Network”. Before I do this let me provide some information on the surprisingly large number of forums and networking groups that already exist. To keep the search manageable, I have concentrated only on chromatography interest groups. Chromatography Forum (www.chromforum.org) — the most popular of all the chromatography “forums” with circa 7000 members worldwide and 50 000 posts on a diverse range of topics, arranged into LC, GC and LC–MS etc. This is an excellent professional resource for the chromatographer, with a high percentage of useful posts and replies, however, it’s fairly “dry” with little “social interaction” other than a Contact author: E-mail: Incognito incognito@thecolumn.eu.com not very well populated “around the water cooler” section. The site is text based with very few chromatograms or other images included in the posts. It’s also fairly daunting to newbies who are put off by the often highly technical language and I know of some who have dared to post only to be patronized or belittled by the responses offered. Advantages — excellent for “many to many” communication with experts and peers. Facebook (www.facebook.com) — the most populous social networking site that contains 10 “chromatography” related interest groups with around 159 members in total. Many of these are single interest groups that have not established a critical mass to stimulate any really useful debate however Facebook is much more suited to community facilitation — a way to share information in an easy and entertaining way. It’s very interesting that some of the small groups have already been infiltrated with product specific advertising banners and posts touting new instruments or advertising staff vacancies. A famous study revealed an increased likelihood of securing a job via a (social) network contact with whom you have only a passing acquaintance rather than through employment agencies or via close personal friends (the so-called “strength of weak ties” phenomenon).1 Advantages — provides many possibilities for communication, excels at community facilitation using rich media and has a much more personal feel than forums. ULTRA.F/Getty Images 5
http://www.thecolumn.eu.com
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http://www.chromforum.org
Table of Contents for the Digital Edition of The Column - March 2009
The Column - March 2009
Contents
Cover Story: Incognito
News
Market Trends and Analysis
Rapid Large Volume Injection/GC–MS Analysis of Pesticides in Food Prepared by the QuEChERS Method
An SPE-LC–MS–MS Method for Analysing Antidepressants and their Metabolites in Plasma
The Column - March 2009
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