APMA News - March/April 2018 - 71

Development Update
EDITOR'S NOTE: The following is promotional content furnished by the organization featured.

Love Your Feet with Spenco and Implus LLC
Spenco® is a leading provider of highquality insoles and foot care products. Acquired in 2016 by Implus LLC, a consumer
goods provider of footwear, fitness, and
outdoor accessories, Spenco expanded its
reach, providing advanced sports medicine and first-aid products to a variety of
global markets. Spenco is headquartered in the prominent Research Triangle Park area in Durham, NC.
Founded in 1967 by renowned foot care specialist Wayman
Spence, MD, Spenco earned consumer trust in its products
by focusing on superior customer service to distinguish itself
in the outdoor, sports, foot care, and medical markets. Maintaining foot health was said to be a passion for Dr. Spence,
not only for himself and his fellow runners, but for his patients with diabetes and arthritis. Dr. Spence developed the
distinctive green SpenCore top-cover material that can be found
in insoles today. It is a nitrogen-injected neoprene designed to
reduce friction and absorb shock.
An active APMA corporate member, Spenco takes pride in its
role as a podiatric product leader. Spenco Total Support® insoles
carry the APMA Seal of Acceptance. Medically focused markets
are a pillar of the company's business, with Spenco products
available at podiatric and chiropractic practices. The company's
premium products also have a strong following with athletes of
all descriptions, and hundreds of running specialty shops continue to be another strong pillar of Spenco's business.
Spenco's extensive line of insoles uses trademarked technologies that help increase performance and stability while
offering relief from foot pain. In addition to its many specialized over-the-counter styles, Spenco introduced the Spenco
Medics® line, which allows the consumer to self-adjust a number of insole components for a custom fit.
Customer loyalty has played a large role in Spenco brand
growth. To thank supporters, the brand formed the official

2nd Skin® Blister Kit

Total Support Insole

Spenco Ambassador Team. Spenco Ambassadors use Spenco insoles in their
shoes to increase performance, and Spenco 2nd Skin® products to prevent and
treat blisters, hot spots, and abrasions.
Their stories are featured in a special section on the Spenco website.
Implus LLC strives to maintain values and goals for the
Spenco brand while reaching wider audiences. As a dynamic
company that focuses on active lifestyle accessories, Implus is
committed to Spenco's message of exceeding customer expectations in products and service as customers find solutions
for their health and foot care needs.
For more information, visit https://spenco.implus.com. n

Team Spenco Ambassadors Melissa Ruse, top, and Deron Ruse, bottom.
Both photos by Paul Nelson.
APMA News March/April 2018

https://spenco.implus.com

Table of Contents for the Digital Edition of APMA News - March/April 2018