ASHRAE Journal - May 2013 - 6

INDUSTRY NEWS

Photo left: Representatives of Manik Engineers in Pune, India, show the company’s electronic control systems for ammonia refrigeration. Photo right: Visitors to the LG stand watch a presentation in 3-D on the company’s VRF products showing their incorporation
into new high-rise offices dotting India’s urban centers. Photo below: Enrico Chiabrera describes Italian firm P3’s preinsulated
panels. “They promote healthy environments, are easy to install, and their manufacture helps reduce the carbon footprint,” he says.

India Shows Green Growth
ACREX 2013 Emphasizes
Commitment to Sustainability
MUMBAI, India—While analysts predict global demand for
HVAC equipment will rise 6.2% this year and next, they say India’s will range from 14% to 20%—for each of the next five years.
Increased disposable income, constant flow of foreign investment
and technology innovation will drive purchasing, say the experts.
And whether the sector is retail, hospitality, health care, pharmaceutical, IT, transportation, commercial, or residential, the story
is the same: growth. According to the Indian government, there is
a need for more than 26 million homes in India.
Add to those projections that India’s population
will increase from its current 1.2 billion to 1.6
billion by 2050, and you begin to appreciate the
market potential.
Projections for growth in the cold chain industry parallel those for HVAC. While annual
growth is forecasted at 2% to 3% in the rest of
world, India should experience 25%. More than
50% of India’s work force is directly involved
in growing food, and the country ranks as the
second largest producer of fruit and vegetables in the world.
With this backdrop, the aisles of the 14th edition of ACREX
India 2013, a trade fair for air-conditioning, refrigeration and
building services, were jammed with about 40,000 visitors.
The show, held here March 7 – 9, included more than 1,000
companies, domestic and global.
The phrase most often seen in company literature and stand
signs at ACREX was “eco-friendly.” India is a country acutely
6

ASHRAE Journal

aware of the need to not waste resources on inefficient systems.
The market for green buildings is exploding, reaching an estimated value of $50 billion by 2015. The India Green Building
Council says it has more than one billion square feet of green
building footprint with more than 1,500 registered buildings.
Proponents of green building design cite the long history of
construction in India that relied upon natural resources for the
sustainable operation of buildings.
The temples of Rajasthan employ water harvesting, and
natural lighting is a common feature in the royal palaces. The
reasoning is simple. India relies on imports for its fossil fuel.
The government recognizes that if new construction is not
environmentally sensitive, the economic impact of fuel costs,
pressure on water resources, and degradation of
air quality will be overwhelming for a country
focused on raising the standard of living.
Examples of products to address these needs
were abundant on the show floor.
ZECO Aircon’s booth included news articles
about the millions of Indians who have died because of poor indoor air quality. Siddharth Jain,
director of marketing for PureAir by ZECO,
explained that the PureAir system sends ionized
oxidizers into rooms for countering pollutants
at the source. The system uses hydroperoxides.
“Just a few years ago, very few people demanded filtered water.
Now, it is common. No one drinks unpurified water. The same is
becoming true for air,” Jain said.
The company exhibited the PureAir Plug In Air Purification
System for residential applications. It can be used in any room,
even if there is no air conditioning.
LG featured one of the largest stands at ACREX 2013. Included
ashrae.org

May 2013



ASHRAE Journal - May 2013

Table of Contents for the Digital Edition of ASHRAE Journal - May 2013

ASHRAE Journal - May 2013
Contents
Commentary
Industry News
Letters
Meetings and Shows
Feature Articles
VAV Reheat Versus Active Chilled Beams & DOAS
A Stable Whole Building Performance Method for Standard 90.1
Technology Award Case Studies:
PSU Design Build Project
Passive Cooling for School
Standing Columns
Building Sciences
InfoCenter
Refrigeration Applications
IAQ Applications
Engineer's Notebook
Products
Data Centers
Emerging Technologies
Classified Advertising
Advertisers Index
ASHRAE Journal - May 2013 - ASHRAE Journal - May 2013
ASHRAE Journal - May 2013 - Cover2
ASHRAE Journal - May 2013 - 1
ASHRAE Journal - May 2013 - 2
ASHRAE Journal - May 2013 - Contents
ASHRAE Journal - May 2013 - Commentary
ASHRAE Journal - May 2013 - 5
ASHRAE Journal - May 2013 - Industry News
ASHRAE Journal - May 2013 - 7
ASHRAE Journal - May 2013 - 8
ASHRAE Journal - May 2013 - 9
ASHRAE Journal - May 2013 - 10
ASHRAE Journal - May 2013 - 11
ASHRAE Journal - May 2013 - 12
ASHRAE Journal - May 2013 - 13
ASHRAE Journal - May 2013 - Letters
ASHRAE Journal - May 2013 - 15
ASHRAE Journal - May 2013 - Meetings and Shows
ASHRAE Journal - May 2013 - 17
ASHRAE Journal - May 2013 - VAV Reheat Versus Active Chilled Beams & DOAS
ASHRAE Journal - May 2013 - 19
ASHRAE Journal - May 2013 - 20
ASHRAE Journal - May 2013 - 21
ASHRAE Journal - May 2013 - 22
ASHRAE Journal - May 2013 - 23
ASHRAE Journal - May 2013 - 24
ASHRAE Journal - May 2013 - 25
ASHRAE Journal - May 2013 - 26
ASHRAE Journal - May 2013 - 27
ASHRAE Journal - May 2013 - 28
ASHRAE Journal - May 2013 - 29
ASHRAE Journal - May 2013 - 30
ASHRAE Journal - May 2013 - 31
ASHRAE Journal - May 2013 - 32
ASHRAE Journal - May 2013 - A Stable Whole Building Performance Method for Standard 90.1
ASHRAE Journal - May 2013 - 34
ASHRAE Journal - May 2013 - 35
ASHRAE Journal - May 2013 - 36
ASHRAE Journal - May 2013 - 37
ASHRAE Journal - May 2013 - 38
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ASHRAE Journal - May 2013 - 41
ASHRAE Journal - May 2013 - 42
ASHRAE Journal - May 2013 - 43
ASHRAE Journal - May 2013 - 44
ASHRAE Journal - May 2013 - 45
ASHRAE Journal - May 2013 - PSU Design Build Project
ASHRAE Journal - May 2013 - 47
ASHRAE Journal - May 2013 - 48
ASHRAE Journal - May 2013 - 49
ASHRAE Journal - May 2013 - 50
ASHRAE Journal - May 2013 - 51
ASHRAE Journal - May 2013 - 52
ASHRAE Journal - May 2013 - 53
ASHRAE Journal - May 2013 - Passive Cooling for School
ASHRAE Journal - May 2013 - 55
ASHRAE Journal - May 2013 - 56
ASHRAE Journal - May 2013 - 57
ASHRAE Journal - May 2013 - 58
ASHRAE Journal - May 2013 - 59
ASHRAE Journal - May 2013 - 60
ASHRAE Journal - May 2013 - 61
ASHRAE Journal - May 2013 - Building Sciences
ASHRAE Journal - May 2013 - 63
ASHRAE Journal - May 2013 - 64
ASHRAE Journal - May 2013 - 65
ASHRAE Journal - May 2013 - 66
ASHRAE Journal - May 2013 - 67
ASHRAE Journal - May 2013 - 68
ASHRAE Journal - May 2013 - 69
ASHRAE Journal - May 2013 - InfoCenter
ASHRAE Journal - May 2013 - 71
ASHRAE Journal - May 2013 - 72
ASHRAE Journal - May 2013 - 73
ASHRAE Journal - May 2013 - 74
ASHRAE Journal - May 2013 - Refrigeration Applications
ASHRAE Journal - May 2013 - 76
ASHRAE Journal - May 2013 - 77
ASHRAE Journal - May 2013 - IAQ Applications
ASHRAE Journal - May 2013 - 79
ASHRAE Journal - May 2013 - 80
ASHRAE Journal - May 2013 - 81
ASHRAE Journal - May 2013 - 82
ASHRAE Journal - May 2013 - 83
ASHRAE Journal - May 2013 - Engineer's Notebook
ASHRAE Journal - May 2013 - 85
ASHRAE Journal - May 2013 - Products
ASHRAE Journal - May 2013 - 87
ASHRAE Journal - May 2013 - Data Centers
ASHRAE Journal - May 2013 - 89
ASHRAE Journal - May 2013 - 90
ASHRAE Journal - May 2013 - 91
ASHRAE Journal - May 2013 - Emerging Technologies
ASHRAE Journal - May 2013 - 93
ASHRAE Journal - May 2013 - 94
ASHRAE Journal - May 2013 - Classified Advertising
ASHRAE Journal - May 2013 - Advertisers Index
ASHRAE Journal - May 2013 - Cover3
ASHRAE Journal - May 2013 - Cover4
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