Contract Magazine - September 2017 - 71
PHOTOGRAPHY: GARRETT ROWLAND (OPPOSITE, TOP); WEST ELM (ALL OTHERS THIS SPREAD)
residential brand, we wanted something warm and expressive
of our aesthetics and values. We thought, 'Well, we could just do
this ourselves,'" Jeffrey Hannoosh, vice president of product design
for West Elm Workspace, says in explaining the launch of the office
design products.
This workplace also acts as a showroom, displaying all six
Workspace lines and enabling the company to experiment with varying
styles, materials, and configurations. Or as Hannoosh puts it, "layering
our collections into different environments."
Seeing the workplace furnishings in use
On the second floor, the merchandise department uses the Truss
collection, with details such as cross-braced cables, exposed ply-edge
laminate tabletops, and decorative screens. In marketing, the Industrial
collection pairs timber pieces with metallic legs. Moving to the third
floor, the tech design and workplace teams chose the Beam collection's
height-adjustable wood desks cooled by felt dividers. The store and
product packaging groups opted for classic light-colored midcentury
desks and chairs.
The diversity of furnishings, adds Hannoosh, breaks up the
complex's long, continuous spaces. "It's good to not just have a single
aesthetic. It makes it feel cozier, warmer," he says.
Eye-popping artworks, collected as part of the company's global
art program, are seen throughout. The program encourages suppliers
from around the world to create unusual pieces with fabric, beads, glass,
wood, and papier-mâché. Near the entrance lobby, a large raffia yurt also
serves as a huddle space. c
contract
Contract Magazine - September 2017
Table of Contents for the Digital Edition of Contract Magazine - September 2017
Contract Magazine - September 2017
Contents
Editorial
Industry News
Designer You Should Know: Brendan Ravenhill
Columnist: Offering Change Management Services Within a Well-Rounded Practice
Product Focus: Love Letter to London
Product Briefs
Dolce & Gabbana Tokyo
Harvey Nichols Menswear and Project 109
Rajeunir
West Elm Headquarters
Kettal
Interview Gesture, Movement, and Sound: The World of HUSH
Competition: 2017 IIDA Best of Latin America and the Caribbean
Designers Select: Retail
Sources
Ad Index
Exhibition: J’adore Dior
Contract Magazine - September 2017 - Contract Magazine - September 2017
Contract Magazine - September 2017 - Cover2
Contract Magazine - September 2017 - 1
Contract Magazine - September 2017 - 2
Contract Magazine - September 2017 - 3
Contract Magazine - September 2017 - Contents
Contract Magazine - September 2017 - 5
Contract Magazine - September 2017 - 6
Contract Magazine - September 2017 - 7
Contract Magazine - September 2017 - 8
Contract Magazine - September 2017 - 9
Contract Magazine - September 2017 - 10
Contract Magazine - September 2017 - 11
Contract Magazine - September 2017 - 12
Contract Magazine - September 2017 - 13
Contract Magazine - September 2017 - 14
Contract Magazine - September 2017 - 15
Contract Magazine - September 2017 - 16
Contract Magazine - September 2017 - 17
Contract Magazine - September 2017 - Editorial
Contract Magazine - September 2017 - 19
Contract Magazine - September 2017 - Industry News
Contract Magazine - September 2017 - 21
Contract Magazine - September 2017 - 22
Contract Magazine - September 2017 - 23
Contract Magazine - September 2017 - 24
Contract Magazine - September 2017 - 25
Contract Magazine - September 2017 - 26
Contract Magazine - September 2017 - 27
Contract Magazine - September 2017 - Designer You Should Know: Brendan Ravenhill
Contract Magazine - September 2017 - 29
Contract Magazine - September 2017 - Columnist: Offering Change Management Services Within a Well-Rounded Practice
Contract Magazine - September 2017 - 31
Contract Magazine - September 2017 - Product Focus: Love Letter to London
Contract Magazine - September 2017 - 33
Contract Magazine - September 2017 - Product Briefs
Contract Magazine - September 2017 - 35
Contract Magazine - September 2017 - 36
Contract Magazine - September 2017 - 37
Contract Magazine - September 2017 - 38
Contract Magazine - September 2017 - 39
Contract Magazine - September 2017 - 40
Contract Magazine - September 2017 - 41
Contract Magazine - September 2017 - 42
Contract Magazine - September 2017 - 43
Contract Magazine - September 2017 - 44
Contract Magazine - September 2017 - 45
Contract Magazine - September 2017 - 46
Contract Magazine - September 2017 - 47
Contract Magazine - September 2017 - Dolce & Gabbana Tokyo
Contract Magazine - September 2017 - 49
Contract Magazine - September 2017 - 50
Contract Magazine - September 2017 - 51
Contract Magazine - September 2017 - 52
Contract Magazine - September 2017 - 53
Contract Magazine - September 2017 - Harvey Nichols Menswear and Project 109
Contract Magazine - September 2017 - 55
Contract Magazine - September 2017 - 56
Contract Magazine - September 2017 - 57
Contract Magazine - September 2017 - 58
Contract Magazine - September 2017 - 59
Contract Magazine - September 2017 - Rajeunir
Contract Magazine - September 2017 - 61
Contract Magazine - September 2017 - 62
Contract Magazine - September 2017 - 63
Contract Magazine - September 2017 - West Elm Headquarters
Contract Magazine - September 2017 - 65
Contract Magazine - September 2017 - 66
Contract Magazine - September 2017 - 67
Contract Magazine - September 2017 - 68
Contract Magazine - September 2017 - 69
Contract Magazine - September 2017 - 70
Contract Magazine - September 2017 - 71
Contract Magazine - September 2017 - Kettal
Contract Magazine - September 2017 - 73
Contract Magazine - September 2017 - 74
Contract Magazine - September 2017 - 75
Contract Magazine - September 2017 - 76
Contract Magazine - September 2017 - 77
Contract Magazine - September 2017 - Interview Gesture, Movement, and Sound: The World of HUSH
Contract Magazine - September 2017 - 79
Contract Magazine - September 2017 - 80
Contract Magazine - September 2017 - 81
Contract Magazine - September 2017 - 82
Contract Magazine - September 2017 - 83
Contract Magazine - September 2017 - 84
Contract Magazine - September 2017 - 85
Contract Magazine - September 2017 - Competition: 2017 IIDA Best of Latin America and the Caribbean
Contract Magazine - September 2017 - 87
Contract Magazine - September 2017 - 88
Contract Magazine - September 2017 - 89
Contract Magazine - September 2017 - 90
Contract Magazine - September 2017 - 91
Contract Magazine - September 2017 - 92
Contract Magazine - September 2017 - 93
Contract Magazine - September 2017 - 94
Contract Magazine - September 2017 - 95
Contract Magazine - September 2017 - 96
Contract Magazine - September 2017 - 97
Contract Magazine - September 2017 - Designers Select: Retail
Contract Magazine - September 2017 - 99
Contract Magazine - September 2017 - Sources
Contract Magazine - September 2017 - 101
Contract Magazine - September 2017 - Ad Index
Contract Magazine - September 2017 - 103
Contract Magazine - September 2017 - Exhibition: J’adore Dior
Contract Magazine - September 2017 - Cover3
Contract Magazine - September 2017 - Cover4
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