Automotive News Canada - February 2020 - v2 - F23

AUDIENCE
THE NUMBERS:
41,100 retailers and manufacturers in the
U.S. and Canada receive the print magazine

86,473 receive as a digital edition
80% of readers pass along

Fixed Ops Journal to colleagues

THEIR INFLUENCE:
The percentage of readers who influence purchase
decisions in these areas of the dealership.
82%

Major shop equipment (i.e. lifts, etc.)
Minor shop equipment (oil, cleaning supplies, etc.)

79%
86%

Parts
Paint and refinishing

65%

82% of dealership readers have taken action

Tires

as a result of seeing an ad in Fixed Ops Journal

Business systems and software

190,170 unique visitors online in 2019

Training

82%
75%
89%

TH E IM PAC T:
We've had great response so far on our ad - 5 inquiries from interested
distributors plus a dealership interested in ordering a service reminder printer.
He was referred to one of our distributors and ordered right away!
- Pam Colby, Marketing Leader, Petoskey Plastics

"This journal is a must have for any dealer as well as parts and service managers. Great source for
current products in the auto industry and insight from other dealers:"
"I learn from it and provide it to my clients for guidance."
"All my department heads are required to read cover to cover."
"I use FOJ to assist in staying on top of changes. The diversity of the articles, parts, service, and
collision are all relevant to today's and tomorrow's business."
"I like it and use it and pass it on to my Service Managers. Please keep these journals going."
Sources: Publishers Circulation Data, Signet Research 2019, FOJ Reader Research

AUTONEWS.COM/GETFIXEDOPS
For more information, call 313-446-6058 or email krentschler@crain.com


http://www.AUTONEWS.COM/GETFIXEDOPS

Automotive News Canada - February 2020 - v2

Table of Contents for the Digital Edition of Automotive News Canada - February 2020 - v2

Automotive News Canada - February 2020 - v2 - Intro
Automotive News Canada - February 2020 - v2 - 1
Automotive News Canada - February 2020 - v2 - 2
Automotive News Canada - February 2020 - v2 - 3
Automotive News Canada - February 2020 - v2 - 4
Automotive News Canada - February 2020 - v2 - 5
Automotive News Canada - February 2020 - v2 - 6
Automotive News Canada - February 2020 - v2 - 7
Automotive News Canada - February 2020 - v2 - 8
Automotive News Canada - February 2020 - v2 - 9
Automotive News Canada - February 2020 - v2 - 10
Automotive News Canada - February 2020 - v2 - 11
Automotive News Canada - February 2020 - v2 - 12
Automotive News Canada - February 2020 - v2 - 13
Automotive News Canada - February 2020 - v2 - 14
Automotive News Canada - February 2020 - v2 - 15
Automotive News Canada - February 2020 - v2 - 16
Automotive News Canada - February 2020 - v2 - 17
Automotive News Canada - February 2020 - v2 - 18
Automotive News Canada - February 2020 - v2 - 19
Automotive News Canada - February 2020 - v2 - 20
Automotive News Canada - February 2020 - v2 - 21
Automotive News Canada - February 2020 - v2 - 22
Automotive News Canada - February 2020 - v2 - 23
Automotive News Canada - February 2020 - v2 - 24
Automotive News Canada - February 2020 - v2 - 25
Automotive News Canada - February 2020 - v2 - 26
Automotive News Canada - February 2020 - v2 - 27
Automotive News Canada - February 2020 - v2 - 28
Automotive News Canada - February 2020 - v2 - F1
Automotive News Canada - February 2020 - v2 - F2
Automotive News Canada - February 2020 - v2 - F3
Automotive News Canada - February 2020 - v2 - F4
Automotive News Canada - February 2020 - v2 - F5
Automotive News Canada - February 2020 - v2 - F6
Automotive News Canada - February 2020 - v2 - F7
Automotive News Canada - February 2020 - v2 - F8
Automotive News Canada - February 2020 - v2 - F9
Automotive News Canada - February 2020 - v2 - F10
Automotive News Canada - February 2020 - v2 - F11
Automotive News Canada - February 2020 - v2 - F12
Automotive News Canada - February 2020 - v2 - F13
Automotive News Canada - February 2020 - v2 - F14
Automotive News Canada - February 2020 - v2 - F15
Automotive News Canada - February 2020 - v2 - F16
Automotive News Canada - February 2020 - v2 - F17
Automotive News Canada - February 2020 - v2 - F18
Automotive News Canada - February 2020 - v2 - F19
Automotive News Canada - February 2020 - v2 - F20
Automotive News Canada - February 2020 - v2 - F21
Automotive News Canada - February 2020 - v2 - F22
Automotive News Canada - February 2020 - v2 - F23
Automotive News Canada - February 2020 - v2 - F24
Automotive News Canada - February 2020 - v2 - F25
Automotive News Canada - February 2020 - v2 - F26
Automotive News Canada - February 2020 - v2 - F27
Automotive News Canada - February 2020 - v2 - F28
Automotive News Canada - February 2020 - v2 - F29
Automotive News Canada - February 2020 - v2 - F30
Automotive News Canada - February 2020 - v2 - F31
Automotive News Canada - February 2020 - v2 - F32
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