Automotive News Canada - March 2020 - v2 - 3

SECOND FRONT

03

3 03.20

* MARCH 2020

Canadians
move up
with Honda

Will Magna be swayed
by Ontario policy changes?
ry burden and other business-friendly measures
by Ontario Premier Doug
Ford and his Progressive
Conservative government, which took power
in June 2018. The province cancelled the previous Liberal government's
planned minimum-wage
increase and other workplace reforms that would
have driven up manufacturing costs.
"A couple of years ago,
every time we turned
around there was more
bureaucracy, more costs,"
Walker said at Canada
Congress, which coincided with the start of the
Canadian International
AutoShow (CIAS).
"It was going to stifle
investments here."

Leclerc will take over from
Gardner as CEO, with sales
and manufacturing footprint
as top priorities; Gardner
will head U.S. sales
By JOHN IRWIN
TORONTO BUREAU

TORONTO - JEAN MARC LECLERC
takes the helm of Honda Canada as the
company navigates a declining new-vehicle market, new
North American trade
rules and rising greenhouse-gas-emissions
standards.
"We've had a long tradition of manufacturing in Canada," Leclerc
told Automotive News
Canada shortly after the
automaker announced
Jean Marc
his promotion to CEO
Leclerc, who
in March. "We have no
assumes the
desire to give an inch on
top job at
this because, obviously,
Honda Canada it's part of our DNA in
in May, said
Canada. I think people
he will not
appreciate the fact that
surrender any
Honda continues to build
territory when
and manufacture here,
it comes to
and we have to protect
manufacturing
that."
operations.
Leclerc, currently
FILE PHOTO
Honda Canada's senior
vice-president of sales and marketing, will
succeed Dave Gardner on May 1. Gardner,
a 31-year veteran of Honda Canada, was
promoted to head of automobile sales for
American Honda Motor Co. Both executives are Canadians.
Leclerc said he planned to spend much
of the transition period familiarizing himself with aspects of the business he works
with less frequently in his current role,
including government relations and manufacturing.
He said it will be critical for the automaker's Canadian manufacturing operations to adjust to higher regional content
rules under the new United States-Mexico-

SEE LECLERC PAGE 19

Don Walker says the supplier
is 'more comfortable' to invest,
due to the province's latest
business-friendly measures, but a
GOVERNMENT SUPPORT
firm commitment depends on new
Walker wasn't the only
orders from its automaker customers high-profile executive voicBy ROBERT BOSTELAAR
AUTOMOTIVE NEWS CANADA

TORONTO - MAGNA
International's CEO hasn't
pulled any punches when
it comes to criticizing the
Ontario government for
policy that he says makes
the Canadian auto industry uncompetitive, but in
an about-face, Don Walker
now says the province is
heading in the right direction to attract industry.
"I am much more
comfortable in investing money here," Walker
said before addressing the
Automotive News Canada
Congress in Toronto, Feb.
13.
Magna is already committed to $950 million in
upgrades to its Ontario
plants between 2017 and
2021. Walker said more
spending hinges on the

TRANS-CANADA NEWS

The 2021 Toyota Mirai will be
eligible for the B.C. New Car
Dealer Association's hydrogen
fuel cell and battery-electric
vehicle incentive program.
P H O T O : T O Y O TA

$14,000 is available to buyers.
The budget also provides $5 mil-

SEE ONTARIO PAGE 19

Magna's Don Walker said a more
attractive investment climate in
Ontario might lead the company, which
employs 19,725 people in Canada,
to expand its operations.
PHOTO: MAGNA

5,000 KILOMETRES OF STORIES

Province keeps program
rolling for EV incentives

VANCOUVER - RENEWED
support for the shift to electric
vehicles from British Columbia's
latest budget is earning plaudits
from the B.C. New Car Dealers'
Association.
The budget earmarks $32 million for the decade-old Go Electric
BC program, administered by the
390-member association, providing
up to $3,000 toward the purchase of
a battery or hydrogen-fuel-cell EV.
If the federal iZEV and BC ScrapIt incentives are included, up to

giant parts producer winning new business from its
automaker customers.
A key factor in the
Magna chief's revised outlook: A reduced regulato-

ing optimism for growth
in the Canadian auto sector after years of job cuts,
plant closures and fears of
U.S. import tariffs during
protracted negotiations for
the United-States-MexicoCanada Agreement.
Higher local content
requirements in the new
accord "will change a lot

of the dynamics," said Vic
Fedeli, Ontario's minister of trade and economic
development. "Overseas
parts shippers are going to
need to make more locally ... our job is to lure as
much of that new business
[as we can] to Ontario."
Fedeli listed a slew of
measures by the Ford government to draw new manufacturers and bolster
existing ones, from incentives to spur spending on
equipment to training programs to address the shortage of skilled workers.
In cuts fiercely opposed
by opposition parties
and labour groups, it has
streamlined safety regulations and sliced $2.2 billion
from business premiums
to the Workplace Safety
Insurance Board.
In the fall, Ontario will
release a list of potential
factory locations submitted by municipalities and
development agencies
across the province.
"We're confident that
we can attract advanced
manufacturing in Ontario
and we need to be ready

lion to fund incentives for installing home and workplace charging
stations, $2 million to build more
fast-charging and hydrogen fuelling stations, and $5 million for
incentives to purchase zero-emission buses and heavy-duty vehicles.
Association CEO Blair Qualey
said B.C. is four years ahead
of its 2025 target of 10 per cent
of new cars and truck sales
to be zero-emission vehicles.
Government figures indicate more
than 22,000 new ZEVs were put on
B.C. roads in 2019. - Steve Mertl

More roads open to Waze app

OTTAWA - CANADA'S CAPITAL IS
joining Toronto, Montreal and major U.S. cities
in sharing traffic data with Google's Waze navigation program, which uses crowd-sourced
tips to alert drivers to road congestion, collision and other traffic issues.
Google said the combination of user submissions and city traffic information will provide more current and comprehensive details
on road and lane closures, construction and
detours.
Waze was developed in Israel and acquired
by Google in 2013 and has an estimated 130 million users, providing more detailed and timely data than even its corporate cousin, Google
Maps. It has drawn complaints in some cities,

SEE TRANS-CANADA PAGE 19



Automotive News Canada - March 2020 - v2

Table of Contents for the Digital Edition of Automotive News Canada - March 2020 - v2

Automotive News Canada - March 2020 - v2 - Intro
Automotive News Canada - March 2020 - v2 - 1
Automotive News Canada - March 2020 - v2 - 2
Automotive News Canada - March 2020 - v2 - 3
Automotive News Canada - March 2020 - v2 - 4
Automotive News Canada - March 2020 - v2 - 5
Automotive News Canada - March 2020 - v2 - 6
Automotive News Canada - March 2020 - v2 - 7
Automotive News Canada - March 2020 - v2 - 8
Automotive News Canada - March 2020 - v2 - 9
Automotive News Canada - March 2020 - v2 - 10
Automotive News Canada - March 2020 - v2 - 11
Automotive News Canada - March 2020 - v2 - 12
Automotive News Canada - March 2020 - v2 - 13
Automotive News Canada - March 2020 - v2 - 14
Automotive News Canada - March 2020 - v2 - 15
Automotive News Canada - March 2020 - v2 - 16
Automotive News Canada - March 2020 - v2 - 17
Automotive News Canada - March 2020 - v2 - 18
Automotive News Canada - March 2020 - v2 - 19
Automotive News Canada - March 2020 - v2 - 20
Automotive News Canada - March 2020 - v2 - 21
Automotive News Canada - March 2020 - v2 - 22
Automotive News Canada - March 2020 - v2 - 23
Automotive News Canada - March 2020 - v2 - 24
Automotive News Canada - March 2020 - v2 - 25
Automotive News Canada - March 2020 - v2 - 26
Automotive News Canada - March 2020 - v2 - 27
Automotive News Canada - March 2020 - v2 - 28
https://www.nxtbook.com/nxtbooks/crain/canada_202402_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202401_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202312_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202311_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202310_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202309_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202308_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202307_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202306_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202305_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202304_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202303_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202302_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202301_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202212_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202211_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202210_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202209_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202208_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202207_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202206_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202205_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202204_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202203_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202202_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202201_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202112_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202111_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202110_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202109_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202108_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202107_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202106_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202105_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202104_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202103_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202102_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202101_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202012_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202011_ifm
https://www.nxtbook.com/nxtbooks/crain/canada_202011_acg
https://www.nxtbook.com/nxtbooks/crain/canada_202011_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202010_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202009_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202008_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202007_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202006_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202005_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202004_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202003_v2
https://www.nxtbook.com/nxtbooks/crain/canada_202001_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201912_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201911_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201910_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201909_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201907_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201906_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201904_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201903_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201902_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201901_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201812_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201811_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201810_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201809_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201808_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201807_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201806_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201805_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201804_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201803_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201802_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201801_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201712_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201710_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201709_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201708_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201707_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201706_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201705_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201704_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201701_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201612_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201611_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201610_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201609_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201608_v2
https://www.nxtbook.com/nxtbooks/crain/canada_201607_v2
https://www.nxtbookmedia.com