BtoB Media Business - June 2011 - (Page 21)

People On the Move Nisenholtz takes over NY Times Co.’s About Group Martin Nisenholtz, senior VP-digital operations at the New York Times Co., wrote in an internal memo that he has taken over daily operations of the company’s About Group. He replaces Cella Irvine, who has left the company. The business unit’s revenue declined to $31.1 million in the first quarter of this year, a decrease of 10.2% compared with the yearearlier period. Under PresidentCEO Irvine, who joined About Group in 2008, the business added a Spanish-language channel, planned to grow its topic sites from about 800 to 1,000 and said it would double its video content this year. About.com said it intended to continue the expansion of its Industry and Trade Channel, its b-to-b segment. PROFILE Whittle leads ALM push for digital growth tomers. We want them to think of us as their effrey K. Whittle joined ALM as chief partner who will help them have the right intechnology and digital products officer in formation at the right time.” January, bringing technology experience ALM will also be working with LexisNexis gained as a former ShopperTrak and Lexis- to develop new product offerings, Whittle said. Nexis executive to a media company seeking In May, the companies announced that Lexisto strengthen its digital presence in the real es- Nexis customers would be able to access ALM tate and legal markets. legal content, and Whittle in“I’m at the forefront of the Jeffrey K. Whittle dicated that other collaboradigital transformation of the tions are in the pipeline. Company: ALM Location: New company,” he said. “We’ve “We focus on the news York leveraged our team for interside of the legal business, and Title: Chief technal purposes and now we’re they focus on the research nology and digital thinking about how our cus- products officer side, so we are very completomers are using technology, Big move: Experienced tech- mentary,” said Whittle, a fordown to the level of how we nology executive signs on to mer global product officer at can help them with their lead the digital transformaLexisNexis. “We’re going to tion of ALM as the media work flow.” be working with LexisNexis Most of the growth of the company works to expand its to create things that neither company’s digital portfolio digital portfolio of us individually could creCore responsibilities: Lead will come from new rich In- information technology and ate, something that combines ternet applications like Smart digital media groups our assets and our skills.” He Litigator, a regionally tailored declined to share specifics. product series that offers customized legal reThe partnership does not take any emphasearch services, news and tools to help its audi- sis off the ALM research division, which reence optimize daily productivity, Whittle said. cently added new talent and is seeing inALM launched Smart Litigator New York creased demand for its services, he said. The just as Whittle came onboard and introduced company also expects to see continued Smart Litigator New Jersey in May. The com- growth of its digital directories and recently pany will roll the product out in additional ju- launched new products in both the real estate risdictions and also will create similar product and legal markets. lines tailored to other areas of law, Whittle said. Whittle’s broad set of responsibilities inThese types of applications mark a strate- cludes oversight of the technology used by gic evolution for a company traditionally seen the entire company to conduct day-to-day as a provider of news, Whittle said. “It used to business. “I’m making sure that our infrabe that we were trying to get more access and structure is very robust and that we are there information. We achieved that. ALM has to support our customers regardless of any more information coming in every day than massive disasters,” he said. “We want to make anybody can actually consume. Now we’re sure we are providing indispensable products going to start filtering that. We just have to and are able to support our clients 365 days build the products that enable that for our cus- a year.” BY CHARLOTTE WOOLARD PEOPLE J Lehrer to scale back duties at ‘PBS NewsHour’ Jim Lehrer announced he will no longer be a regular daily anchor on the “PBS NewsHour.” The multianchor team of Jeffrey Brown, Gwen Ifill, Ray Suarez, Margaret Warner and Judy Woodruff will continue hosting the program on a rotating basis. This step continues the evolution of the program, which changed its name in 2009 from “The NewsHour With Jim Lehrer” to the “PBS NewsHour.” Lehrer will continue to appear on the show on Fridays to moderate discussions with syndicated columnist Mark Shields and New York Times columnist David Brooks. “PBS NewsHour” airs on more than 315 PBS stations in the U.S. Cygnus names Bianchi farm show group director Raymond Bianchi joined Cygnus Business Media this month as group show director of the company’s farm trade shows, which include Amarillo Farm & Ranch Show, Dakotafest, Farmfest and the Northern Illinois Farm Show. Bianchi previously held positions at the Association of Equipment Manufacturers, CMP Media and Miller Freeman. Cygnus also named Ed Nichols as director of eventspublic safety. Thomson Reuters adds to senior editorial team Thomson Reuters added four new members to Editor in Chief Stephen J. Adler’s senior leadership team: Paul Ingrassia, a Pulitzer Prize winner and former president of Dow Jones Newswires, has been named deputy editor in chief. Jim Gaines, former managing editor of Time, Life and People will become ethics, standards and innovation editor. Stuart Karle, former general counsel to The Wall Street Journal, will become COO. And Reg Chua, previously editor in chief of the South China Morning Post, joins as data editor. mediabusinessonline.com | June 2011 | Media Business | 21 http://www.About.com http://www.mediabusinessonline.com

Table of Contents for the Digital Edition of BtoB Media Business - June 2011

BtoB Media Business - June 2011
Contents
Upfront
ABM Annual Meeting
Sales & Marketing
M&A
Great Media Sites
Audience Development
Production
Events
People
Benchmarks
Endnote

BtoB Media Business - June 2011