BtoB Media Business - June 2012 - (Page 6)
COVER STORY
By Marie Griffin
E
very year, Media Business’ selection of 10 Great Media Websites provides a status report on the industry’s ongoing digital shift. Although the U.S. economy is providing little tailwind to drive growth, business media companies continue to invest in digital infrastructure and innovation as their executives envision a profitable digital future. Bob Sullivan, exec VP-group publisher of Northstar Travel Media’s Travel Group, is one of those optimists. “We’ve invested heavily across our entire digi-
tal portfolio. The digital marketplace has been very strong for us in 2012, and we expect to see the benefits of continued growth throughout the year, into 2013 and beyond,” he said. “I believe that 2012 will be positive for the digital media market,” said Mike Perlis, president-CEO of Forbes Media. “From Forbes’ perspective, we are aggressively continuing to evolve the site and to introduce groundbreaking online advertising solutions, which we are confident will have a favorable impact on our business.”
6 | Media Business | June 2012 | mediabusinessonline.com
http://www.mediabusinessonline.com
Table of Contents for the Digital Edition of BtoB Media Business - June 2012
BtoB Media Business - June 2012
Contents
UBM, Randall-Reilly revamp to pursue growth
Cutting-edge sites, apps reflect ongoing shift to digital
Publishers accelerate content licensing operations
Sales & Marketing
M&A
People
Production
Benchmarks
Why one media company expanded its footprint
BtoB Media Business - June 2012
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