BtoB Media Business - December 2009 - (Page Cover1)

December 2009 PUBLISHERS’ RESOURCE GUIDE Page 11 LOCAL INTEREST ‘NYT,’ ‘WSJ’ add regional editions Page 21 GOING MOBILE Considerations beyond content Page 24 A supplement to BtoB

Table of Contents for the Digital Edition of BtoB Media Business - December 2009

BtoB Media Business - December 2009
Contents
Tough Times for the Big Three Business Titles
Publishers See Better Times Ahead in 2010
Looking for a Vendor? Check Out These Lists
Sales & Marketing
Audience Development
Events
Production
People
Benchmarks
Know Your Audiences, Serve Their Needs

BtoB Media Business - December 2009

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