Media Business magazine’s complete, comprehensive coverage of business-to-business
publishing makes it a must-read for industry leaders in companies large and small.
2011 EDITORIAL CALENDAR
issue date
February 14
Advertising Close: January 20
editorial focus
− State of B-to-B Media − Maximizing Online Revenue − M&A Annual Report & Outlook − Trends in Ancillary Revenues / List Rental, Reprints & Royalties − Printing U p date / List of Printers − Circulation Management Trends / List of Circulation Fulfillment
& Telemarketing Companies
special features
Ad Measurement Study by Readex Research
March 14
Advertising Close: February 17
April 4
Advertising Close: March 10
− Lead Generation − New Technology for Publishers − Neal Award Winners − Media Business Innovator Awards − List Management / List of List Managers − Top Print Advertisers in B-to-B − E-mail Management: List of E-mail Vendors − 10 Great Media Web Sites − Content Management: List of Content Management Vendors − Reprints Revenue Strategies: List of Reprint Companies − Budgeting for 2012 − M&A First Half Review − Who's Who 100 − Webinars/Virtual Events: List of Vendors − Publishers' Resource Guide − Custom Publishing − What Marketers Want
Bonus Distribution: ABM Executive Forum Ad Measurement Study by Readex Research Bonus Distribution: ABM Annual Conference
May 2
Advertising Close: April 7
June 13
Advertising Close: May 19
September 12
Advertising Close: August 18
October 3
Advertising Close: September 8
November 7
Advertising Close: October 13
To advertis e: contact David Bernstein at 212-210-0782 or dbernstein@crain.com
Table of Contents for the Digital Edition of BtoB Media Business - December 2010