Sustainable Plastics - October 2021 - 4

reflection
editorial
Editor
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Karen Laird
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David Platt
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Amy Steinhauser
asteinhauser@crain.com
Don Loepp
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Matthew Barber
mabarber@crain.com
Sam Abdallah
sabdallah@crain.com
Brennan Laff erty
blaff erty@crain.com
I
n-person events have been so rare over the past year and a half, it actually
feels quite odd to be preparing for not one, but three of such happenings.
And all within six or seven weeks of each other.
After so many conferences, shows, gatherings and fairs having been
cancelled, we've also all become wary of counting on events actually happening.
We've all learned - the hard way - that nothing can be taken for granted. As I write
this, however, the odds look extremely good that, come 12 October, we'll indeed
be in Friedrichshafen for the first major international trade show for the plastics
industry in Europe in two years.
With wider aisles, fewer people to a booth and a raft of other precautionary
measures, the Fakuma this year is hoping that many, if not most of the more than
48 thousand or so trade visitors who tend to attend the event annually will once
again find their way to Friedrichshafen.
And then there are the Plastics Industry Awards: skipped last year due to the
pandemic, they celebrate this year their 20th anniversary in style on 2 December
at The Waldorf Hilton in London. The Awards annually honour the plastics industry's
best of the best in the UK and Ireland. This edition will also reflect the impact
which the past months have had on the industry with the introduction of a special
award to recognise the industry's COVID-19 Business Heroes. The response has
been tremendous: the 18 finalists in this category alone are enough to ensure that
this party, at least, will be a success.
Sandwiched in between, on 4-5 November, we're organising the Plastics Recycling
Show Europe. Forced by circumstances to go digital last year, this year will
have a hybrid set-up so that even if some companies can't make it to Amsterdam,
they won't have to miss out.
We are extremely proud to report that despite the setbacks of last year, this
year's show will once again be bigger than its previous edition. As Europe continues
to push recycling into a starring role in the circular economy, the relevance
of this show can only increase. Already, the sector has seen investments in and
the development of new technologies that were not even conceived of a mere five
years ago. As a platform, PRSE plays a connecting role for the recycling industry -
but as an event it off ers a welcome opportunity to get together in person after so
many months of digital only.
We may all be a bit rusty when it comes to being sociable again. Maybe even a
bit uncomfortable in a big group. And yes, we are coming back to a diff erent world,
with new rules. No matter. Because the great thing is, we are coming back.
Karen Laird
Editor
international advertising
Benelux, France
Arthur Schavemaker
Kenter & Co. B.V., Spoorstraat 21,
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Germany, Switzerland, Austria and Eastern Europe
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8, V piano - interno 7, 16129 Genova - Italy
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Email: info@mediapointsrl.it
United States
John Hickey
Sales Director, Plastics News
1155 Gratiot Avenue, Detroit,
Michigan, 48207, USA
Tel: +1 260 437 8502
Email: jhickey@crain.com
Spain and Portugal
Sandra Valencia
Tel: +44 7827 682758
Email: svalencia@crain.com
Volume 2 * Issue 5
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October 2021
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