LaunchPad - July 2012 - (Page 60)

COLOR AB Paul Mitchell lights the way, ProRituals brightens up, Goldwell goes crimson, and more. L Jingles All the Way ProRituals by Jingles Professional Hair Color Cream 10A booster bestows bright color results by opening the hair shaft and delivering a high concentration of dye to strands. (prorituals.com) Simply Brilliant Matrix Ultra.Blonde SOCOLOR is now available in seven new and improved shades! Utilizing Out-Lift Technology, the colors lift up to five levels and block warm undertones while neutralizing and brightening hair. Psst: The formulas also contain conditioning CeraOil Complex to guard against damage. (matrix.com) Oil Spoils GKhair Oil Hair Color introduces five new shades (Blue Blue, Red Red, Violet Violet, Gold Gold and Clear) that can produce both natural and high-fashion results. Bonus! Like the rest of the line, the colors are imbued with fortifying Juvexin. (gkhair.com) Red Alert Goldwell Topchic MaxReds feature eight vibrant shades that are imbued with Chromax Technology for lasting results. (goldwell.com) Model image: courtesy of ProRituals by Jingles; still life: Armando Sanchez Fairest of Them All Paul Mitchell Forever Blonde Shampoo, Conditioner and Dramatic Repair incorporate KerActive protein to defend delicate blondes against breakage. (paulmitchell.com) Sun can make color fade fast. Before she hits the beach, recommend she protect her huetiful mane with products that work to stave off color depletion or refresh her shade between washes, such as Sebastian Professional Color Ignite Multi Tone Shampoo and Conditioner (sebastianprofessional.com) or Mad About Color Blow Dry Cream (madaboutcolorhair.com). SUMMER SHADE-SAVERS 60 BeautyLaunchpad.com 7.12 http://www.prorituals.com http://www.matrix.com http://www.gkhair.com http://www.paulmitchell.com http://www.goldwell-northamerica.com http://www.sebastianprofessional.com http://www.madaboutcolorhair.com http://www.BeautyLaunchpad.com

Table of Contents for the Digital Edition of LaunchPad - July 2012

LaunchPad - July 2012
Contents
Editor’s Notebook
In Touch
Runway Report
Star Struck
First Look
Inside Story
Brand New
Color Lab
Male Order
Tool Talk
VIP
My Way
20 Questions
Salon of the Month
Milestones
Headlines
Free Launch
Beauty 911
Only Hue
Lash Lingo
Portfolio
American Beauty
Curls of Wisdom
Quick Tips
Advertiser Index
Look of the Month

LaunchPad - July 2012

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