Beauty LaunchPad - June 2013 - (Page 60)

Beauty/Preview Made in the SHADE GKhair strikes silvers, Alterna gets touchy with roots, Joico breaks bases, and more. Shampoo is formulated to neutralize brassiness and highlight blondes’ brilliance while leaving strands silky and smooth. GKhair Silver Shampoo Perfect for keeping blondes bright all summer! Mineral-based gel formula dries fast and stays put to conceal roots between salon visits, but washes out easily with her next shampoo. Available in four shades: Blonde, Light Brown, Dark Brown and Black. Alterna Stylist 2 Minute Touch-Up Rawr! Dianna Agron as a beautiful blonde and fiery redhead! The permanent line consists of 36 shades that gently provide pigment sans ammonia via a unique blend. Goldwell Nectaya Hair Color The permanent gel and demipermanent cream are imbued with the same luxurious tried-and-true formulas, but have received a face-lift to coincide with the modernized liquid color collection packaging. Demipermanent Ammonia-free formula gently controls unwanted warmth with a subtle cool tone as it quickly lightens tresses by one level in 10 minutes. Joico Vero K-PAK Base Breaker Cool Wella Professionals Color Charm Not only is the permanent haircolor line ammoniafree—it’s also infused with Vibrariche, a color enhancer that offers vivid results and complete gray coverage. Portfolio introduces 22 new hues to provide additional toning options and color brilliance in the demipermanent DIA Light and DIA Richesse collections. L’Oréal Professionnel DIA Light and Richesse 60 | BEAUTY LAUNCHPAD | JUNE 2013 Lakmé Chroma Haircolor Collection RED ALERT D Actress Dianna Agron’s rocking a new red ’do (a dramatic departure from her signature blonde mane!)—we ask the experts to weigh in on the new look and tell us which they prefer: Gerd Hoher, President of arteasecolors: I prefer Dianna’s red hair. It brings out her features, her skin has an extra glow and her eyes reflect more green. The soft red is an excellent choice. Nick Stenson, Artistic Director for Matrix: Dianna’s new red hair is fabulous! Notice how it softens all her features, bringing out the warmth of her skin tone and accentuating her already amazing eyes. That hue gives her beauty a new depth and that finish adds shine and polish to her overall look. A sophisticated choice! Jerry Bruzzese, Head Educator/Colorist for Lisap: The blonde shade is too harsh for Dianna; the red looks more natural. The red hue is a lot more reflective, and it actually makes her hair look healthier. DIANNA REDHEAD: DONATO SARDELLA/WIREIMAGE; DIANNA BLONDE: THEO WARGO/GETTY IMAGES ENTERTAINMENT; STILL LIFE: ARMANDO SANCHEZ Permanent

Table of Contents for the Digital Edition of Beauty LaunchPad - June 2013

Beauty LaunchPad - June 2013
Log On
Editor’s Notebook
On The Cover
Head of the Class
Giving Back
Salon of the Month
Runway Report
Mood Board
Little Miss Sunshine
On Set
Free Launch
Quick Tips
Social Network
Advertiser Index
World View

Beauty LaunchPad - June 2013