Beauty LaunchPad - July 2013 - (Page 82)

Step Up to the Plaits Stylist Dalina Rebollo shares her top five braid trends with Launchpad’s Alyson Osterman-Kerr. B raids seem to have been forever on the peripheral edge of hair fashion, having either evoked the childlike innocence of Heidi or a badass-femme feel, with very little style room in between. That is, until recently. With braid bars becoming ever more prevalent, Launchpad decided to tap Los Angeles–based Hairroin Salon Master Stylist Dalina Rebollo—whose studio has tuned into the trend—to give us her M top to five braid picks. And why should you, as stylists, pay attention to this new wave— or o rather, weave? “It sets your salon and services apart from others,” says Rebollo. “Nowadays, clients want more than a blow-out—they want ways to change their look “ quickly and easily without damaging their hair. They want to set themselves apart from q others in the crowd.” Whether or not to charge for a braid service is completely up to the o individual stylist to determine. “At Hairroin, we offer complimentary braids post blowin out,” Rebollo notes. “It’s just a nice way to give clients a little something extra.” o Rashida Jones TREND #1: Side Braid The versatile side braid may be played up for a more elegant effect or down for an effortless feel. To bestow additional glam upon the style, try incorporating clips or pins. Nicole Richie Rita Ora Jennifer Morrison Jessica Alba T TREND #2: Upside-Down Dread F For a look that’s formal in the front and party in the back, look no a further than the upside-down dread. f Straight on, your client will look S like an urban ballerina. From the li back, however, onlookers can spy b a daring, bold braid that’s perfect for attracting attention at a party or fo even a more formal gathering. e MORE 82 | BEAUTY LAUNCHPAD | JULY 2013 TOP: THINKSTOCK; RASHIDA: MICHAEL KOVAC/WIREIMAGE; RITA: MIKE MARSLAND/WIREIMAGE; JENNIFER: JB LACROIX/WIREIMAGE; NICOLE: JAMIE MCCARTHY/GETTY IMAGES ENTERTAINMENT; JESSICA: KEVIN MAZUR/WIREIMAGE TRENDSETTERS Trendspotting

Table of Contents for the Digital Edition of Beauty LaunchPad - July 2013

Beauty LaunchPad - July 2013
Log On
Editor's Notebook
On the Cover
Head of the Class
Salon of the Month
Giving Back
Runway Report
Mood Board
Twist and Shout
Air Supply
Free Launch
Quick Tips
Social Network
Advertiser Index
World View

Beauty LaunchPad - July 2013