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Best Physical/Digital Integration
Samsung 837, New York
From an immersive social galaxy (a multimedia art installation based on
the user's personal Instagram account) to a floor-to-ceiling selfie screen to
a curated VR (virtual reality) Tunnel, the Samsung 837 showroom in New
York is a digital playground in a physical space.
Photo by GARRETT ROWLAND FOR SAMSUNG
Best Lifestyle Brand
Ralph Lauren
One of the world's premier lifestyle brands, Ralph Lauren never stops innovating.
A note from Ralph himself on the website perhaps sums it up best: "What began
40 years ago with a collection of ties has grown into an entire world, redefining
American style. Ralph Lauren has always stood for providing quality products,
creating worlds and inviting people to take part in our dream."
Photo courtesy of RALPH LAUREN
Table of Contents for the Digital Edition of design:retail - September 2016