Digital Dealer - October 2019 - 4

D E A L E R OP S & M ANAGEM ENT: L e a d e rshi p

By Dave Anderson
President,
LearnToLead

Stop This
Leadership
Foolishness
As I continue with the
third in a series of
articles on generational
leadership, it's important to
prioritize focusing less on
what makes each generation different or what makes

some "difficult," and instead,
get back to leadership
basics that impact all
generations for better and
worse. Thus far, I've
outlined the workplace
aspects that ALL genera-

missteps to adversely
affect morale, retention,
growth, cultural strength,
and results. They all matter,
and their persistence within
your culture can easily
offset the positive things
you do. Now, look in the
mirror, and invest your
energies into the areas you
can control and change.
tions want, respond well to,
and are more productive as
a result of, so I'll now cover
a handful of universal
dislikes shared by all. Keep
in mind that it doesn't
require a volume of these

1. OPPRESSIVE WORK
SCHEDULES.

This is the old-school
tendency to measure and
celebrate people more for
the hours they put in rather
than by the quality of work
during the hours.
It's both unproductive
and misguided to mistake
hours worked for effectiveness while working.
There's nothing wrong with
people wanting their time
off so they can enjoy their
families, hobbies, and have
a life away from work. Help
people from all generations
become productive enough
so they can get more done
in less time and leave the
dealership; They'll be less
stressed, more fulfilled,
and increasingly productive
when they are there.
2. REWARDING
OR CELEBRATING
LONGEVITY OVER
RESULTS.

PUBLIC CHASTISEMENT OR
HUMILIATION BEATS PEOPLE DOWN
AND CAUSES THEM TO MENTALLY
CHECK OUT ON YOU."
4

OCTOBER 2019

D I G I TA L D E A L E R . C O M

Tenure is not defined as
"loyal," but instead refers
to seniority and longevity. Loyalty is defined as
"faithfulness to one's duties
and obligations." In other
words, loyalty is doing your
job well. Tenured people
can become, and often are,
your most valuable and
productive people if their
leaders create a culture


http://www.DIGITALDEALER.COM

Digital Dealer - October 2019

Table of Contents for the Digital Edition of Digital Dealer - October 2019

Digital Dealer - October 2019
A Message from the Show Director
Stop This Leadership Foolishness
Build & Develop the Right Team — Your Success Depends on It
Evolution Revolution: A Word to Successors
Could You Use Another 1 percent in Net Profits This Year?
Budget – We Don’t Need No Stinkin’ Budget
DMS Conversion: Careful Planning & Management Are Essential
Interview with Monument Chevrolet
Digital Retailing Online Experience Versus In-Store Experience
10 Social Media Tips for Salespeople
Defining Your Advertising Target Is Your Best Brand Strategy
4 Secrets for Google My Business Success
How to Know if Your SEO Investment Is Paying Off
“Look, it’s not Rocket Science” By Anthony J. TaCito
A Balanced Approach to Customer Experience
The Power of Words
Value Is Important… So Are You Charging Too Much?
Digital Dealer - October 2019 - CT1
Digital Dealer - October 2019 - CT2
Digital Dealer - October 2019 - Digital Dealer - October 2019
Digital Dealer - October 2019 - Cover2
Digital Dealer - October 2019 - 1
Digital Dealer - October 2019 - A Message from the Show Director
Digital Dealer - October 2019 - 3
Digital Dealer - October 2019 - Stop This Leadership Foolishness
Digital Dealer - October 2019 - 5
Digital Dealer - October 2019 - Build & Develop the Right Team — Your Success Depends on It
Digital Dealer - October 2019 - 7
Digital Dealer - October 2019 - 8
Digital Dealer - October 2019 - 9
Digital Dealer - October 2019 - Evolution Revolution: A Word to Successors
Digital Dealer - October 2019 - 11
Digital Dealer - October 2019 - 12
Digital Dealer - October 2019 - 13
Digital Dealer - October 2019 - Could You Use Another 1 percent in Net Profits This Year?
Digital Dealer - October 2019 - 15
Digital Dealer - October 2019 - 16
Digital Dealer - October 2019 - 17
Digital Dealer - October 2019 - Budget – We Don’t Need No Stinkin’ Budget
Digital Dealer - October 2019 - 19
Digital Dealer - October 2019 - DMS Conversion: Careful Planning & Management Are Essential
Digital Dealer - October 2019 - 21
Digital Dealer - October 2019 - 22
Digital Dealer - October 2019 - 23
Digital Dealer - October 2019 - Interview with Monument Chevrolet
Digital Dealer - October 2019 - 25
Digital Dealer - October 2019 - 26
Digital Dealer - October 2019 - 27
Digital Dealer - October 2019 - 28
Digital Dealer - October 2019 - 29
Digital Dealer - October 2019 - 30
Digital Dealer - October 2019 - Digital Retailing Online Experience Versus In-Store Experience
Digital Dealer - October 2019 - 10 Social Media Tips for Salespeople
Digital Dealer - October 2019 - 33
Digital Dealer - October 2019 - Defining Your Advertising Target Is Your Best Brand Strategy
Digital Dealer - October 2019 - 35
Digital Dealer - October 2019 - 4 Secrets for Google My Business Success
Digital Dealer - October 2019 - How to Know if Your SEO Investment Is Paying Off
Digital Dealer - October 2019 - 38
Digital Dealer - October 2019 - 39
Digital Dealer - October 2019 - “Look, it’s not Rocket Science” By Anthony J. TaCito
Digital Dealer - October 2019 - 41
Digital Dealer - October 2019 - A Balanced Approach to Customer Experience
Digital Dealer - October 2019 - 43
Digital Dealer - October 2019 - The Power of Words
Digital Dealer - October 2019 - 45
Digital Dealer - October 2019 - Value Is Important… So Are You Charging Too Much?
Digital Dealer - October 2019 - 47
Digital Dealer - October 2019 - 48
Digital Dealer - October 2019 - Cover3
Digital Dealer - October 2019 - Cover4
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