Digital Dealer - November 2019 - 2

D E A L E R OP S & M A NA GE M EN T: Le ad er shi p

By Dave Anderson
President,
LearnToLead

Become an
Accredited Leader
ACCREDITED represents an acronym
presenting 10 key traits that
help build both killer instinct
and mental toughness;
these traits are both
different and essential. In
this piece, I'll present an
outline of the 10 traits and
suggestions for delving
further into the ACCREDITED journey by taking our
complimentary, 70-day
ACCREDITED video course
found in the Insider's Club
of our learntolead.com
website.
TWO OPENING
THOUGHTS ON KILLER

2

NOVEMBER 2019

INSTINCT AND MENTAL
TOUGHNESS
1. KILLER INSTINCT is

defined as an aggressive,
tenacious urge to dominate
in order to reach a goal or
overcome a struggle. In
essence, killer instinct is
"drive" on steroids. Whereas drive indicates an "urge,"
killer instinct raises the
stakes and puts you on the
attack with an aggressive,
unrelenting approach to
your most important goals
in business and life.
2. MENTAL
TOUGHNESS is defined

as a measure of confidence

D I G I TA L D E A L E R . C O M

and resilience predictive
of success in education,
athletics, or the workplace.
Mental toughness gives you
the persistence, and mental
and physical energy to fight
for your goals until you get
them. Think of it this way,
where killer instinct gets you
started; mental toughness
helps you finish.
It's common to see
people with killer instinct
who lack mental toughness.
They get excited about a
new challenge or goal - be
it in business, a workout
program, a diet, and the like
- but when the struggles

start or disappointments
arise, they don't have the
mental toughness to power
through to success. On the
other hand, some people
lack strong killer instincts
and require a near-kick-inthe-rear to get them out of
the gates, but once they
get onto something, they
stick with it until completion
because they've built the
confidence and resilience to
fight to the finish.
Intentionally working on
the following ACCREDITED
traits will consistently and
incrementally build both
killer instinct and mental
toughness to entirely new
levels. But it's the "intentional" part that stops
most people short of their
potential. Intentional means
"on purpose," and in today's
age of instant gratification, fewer and fewer are
Continued on pg. 4



http://www.learntolead.com http://www.DIGITALDEALER.COM

Digital Dealer - November 2019

Table of Contents for the Digital Edition of Digital Dealer - November 2019

Digital Dealer - November 2019
Become an Accredited Leader
Happy and Harmonious Holidays – are Possible!
Are You Ready for 2020?
2019: Another Strong Year for Buy/Sell Activity and Valuations
What’s Your Post-Warranty Service Retention Strategy?
What’s Your Post-Warranty Service Retention Strategy?
Interview with Jane Millman of Riverhead Chrysler Dodge Jeep Ram
Introducing Our 2020 Theme: Defy Gravity
Remove Friction in your Media Mix to Drive Profitability
Connected Cars – Whose Data is it Anyway?
Consistent Communication Strategy
Marketing That’s Moving the Metal
Google My Business: Your Secret Weapon to Boost Sales
Digital Retailing Part 3: Digital Influence
Tatton Manning: A True Patriot!
5 Ways to Modernize Your Owner Retention Program (ORP)
Digital Dealer - November 2019 - Digital Dealer - November 2019
Digital Dealer - November 2019 - Cover2
Digital Dealer - November 2019 - 1
Digital Dealer - November 2019 - Become an Accredited Leader
Digital Dealer - November 2019 - 3
Digital Dealer - November 2019 - 4
Digital Dealer - November 2019 - 5
Digital Dealer - November 2019 - Happy and Harmonious Holidays – are Possible!
Digital Dealer - November 2019 - 7
Digital Dealer - November 2019 - Are You Ready for 2020?
Digital Dealer - November 2019 - 9
Digital Dealer - November 2019 - 2019: Another Strong Year for Buy/Sell Activity and Valuations
Digital Dealer - November 2019 - 11
Digital Dealer - November 2019 - 12
Digital Dealer - November 2019 - 13
Digital Dealer - November 2019 - 14
Digital Dealer - November 2019 - 15
Digital Dealer - November 2019 - What’s Your Post-Warranty Service Retention Strategy?
Digital Dealer - November 2019 - 17
Digital Dealer - November 2019 - What’s Your Post-Warranty Service Retention Strategy?
Digital Dealer - November 2019 - 19
Digital Dealer - November 2019 - Interview with Jane Millman of Riverhead Chrysler Dodge Jeep Ram
Digital Dealer - November 2019 - 21
Digital Dealer - November 2019 - 22
Digital Dealer - November 2019 - 23
Digital Dealer - November 2019 - 24
Digital Dealer - November 2019 - 25
Digital Dealer - November 2019 - Remove Friction in your Media Mix to Drive Profitability
Digital Dealer - November 2019 - 27
Digital Dealer - November 2019 - Connected Cars – Whose Data is it Anyway?
Digital Dealer - November 2019 - 29
Digital Dealer - November 2019 - Consistent Communication Strategy
Digital Dealer - November 2019 - 31
Digital Dealer - November 2019 - Marketing That’s Moving the Metal
Digital Dealer - November 2019 - 33
Digital Dealer - November 2019 - Google My Business: Your Secret Weapon to Boost Sales
Digital Dealer - November 2019 - 35
Digital Dealer - November 2019 - 36
Digital Dealer - November 2019 - Digital Retailing Part 3: Digital Influence
Digital Dealer - November 2019 - 38
Digital Dealer - November 2019 - 39
Digital Dealer - November 2019 - 40
Digital Dealer - November 2019 - 41
Digital Dealer - November 2019 - 42
Digital Dealer - November 2019 - 43
Digital Dealer - November 2019 - Tatton Manning: A True Patriot!
Digital Dealer - November 2019 - 45
Digital Dealer - November 2019 - 5 Ways to Modernize Your Owner Retention Program (ORP)
Digital Dealer - November 2019 - 47
Digital Dealer - November 2019 - 48
Digital Dealer - November 2019 - Cover3
Digital Dealer - November 2019 - Cover4
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