Boutique Design - April 2013 - S2

WELCOME TO OUR INAUGURAL
BOUTIQUE DESIGN WEST!
San Diego gets hotter as we warmly welcome the best and brightest of the hospitality
and leisure industry to BDwest, marking our inaugural trade fair. On behalf of the
Boutique Design team, 180 exhibiting companies and sponsors, conference presenters,
our collaborative partners, and design competition judges, we are dedicated to making
your BDwest experience mind-expanding and proﬁtable. The quality of ideas around you
signiﬁes months of research, quality improvement and product development by the exhibiting
companies represented. We know you will ﬁnd an extraordinary display of products and
services that suit your current needs and spark your imagination for future projects.

Where’s the action?
Wednesday, April 3, 6:30-8:30 PM: BDwest
Opening Reception in celebration of the Boutique
18 at the Andaz Rooftop Terrace.
Thursday April 4, 8:15-10:00 AM: NEWH Icon
Award Breakfast and Power Players: Women
Leaders in Hospitality. Moderated by Boutique
Design’s executive editor, Mary Scoviak, some of
hospitality’s most powerful women and thought
leaders share their secrets of success, their
outlook on what’s ahead in our industry and what
are destined to be the next hot design trends.
Thursday, April 4, 6:30-8:30 PM: NEWH LA
Founding Chapter and Orange County Regional’s
Hospitality Fashion Challenge: Design in a Box at
the Stingaree Nightclub.

What else is going on?
ISHP/BD Owners’ Grill – A lively discussion
on the state of our industry, trends, growth
opportunities and design from the owners’
perspectives.
Grafﬁti Art: Get Inspired – A leading street
muralist paints a picture of the connection
between a high-impact aesthetic and the world
of interior design and then makes it even more
colorful with an on-site demo.

Hospitality IQ – A chance to test your hospitality
IQ in a Jeopardy!-like game setting. You’ll gain
insight from hospitality owners and developers
in this fast-paced session covering “everything
hospitality."
We invite you to explore our designed spaces
created by some of the most talented design
teams in our industry: Spa Tú, Owners’ Grill, BD
Bar, BD Backyard Outdoor Terrace, and design
competition build out ( Guestroom- Indulge your
Inner Diva). All are located on the trade fair ﬂoor
and designed to inspire and connect you with
industry colleagues while enjoying a beverage
or snack.
Finally, thank you to our non-proﬁt industry
partners who have done so much to ensure
BDwest’s success: American Hotel & Lodging
Association (AHLA) Women in Lodging (WIL),
Boutique Lodging & Lifestyle Association (BLLA),
International Society of Hospitality Purchasers
(ISHP), and NEWH. And, to the BD team for their
efforts and commitment in delivering a new
trade fair experience to the hospitality industry.
We sincerely hope your BDwest experience
exceeds expectations.

Best,

Michelle Finn
President, HMG & SVP, Hospitality
Brands, ST Media Group

Boutique Design - April 2013

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