JUNE 2015 VOLUME 11 | ISSUE 5 40 30 22 34 HEROES AND MAVERICKS | 22 Move over, Mr. Schrager. Boutique Design's first Up-and-Coming Hotelier awards recognize the next-gen innovators who are remapping the hospitality industry's landscape with Generator hostels, Ace Hotels and Room Mate Hotels/BeMate.com. GAME CHANGERS PART 1: ICY HOT | 30 Diverse layers of design snowball into a new kind of immersive interiors in Finland's Arctic Light Hotel-complete with an image of a noble polar bear swimming across the bathroom wall. DEPARTMENTS FROM THE EDITOR | 4 IN THIS ISSUE | 6 THE BUZZ | 10 PRODUCTS: BEST OF BDWEST | 54 PRODUCTS: CARPET + RUGS | 62 LAST DETAIL | 80 GAME CHANGERS PART 2: AN "IN-TENTS" EXPERIENCE | 34 Urban materials marry with sustainable architecture to change up the checklist of what relevant luxury means for escapes like Namibia's Hoanib Skeleton Coast Camp-and properties in the concrete jungle as well. BDWEST REVIEW: QUALITY TIME | 40 Boutique Design's third annual West Coast trade fair played up a face-to-face approach with on-site designed social hubs, hosted buyer meetings, conversational conference sessions and more. BDWEST REVIEW: TROPHY ROOMS | 48 Tapping into the youthquake mindset, three teams of hospitality designers and purchasers created clever guest room concepts decked with FF&E from BDwest exhibitors and sponsors for the BDwest On-Site Design Challenge. 2 boutiquedesign.com JUNE 2015 ON THE COVER Enrique "Kike" Sarasola, president and founder, Room Mate Hotels and BeMate.com Photo: Courtesy of Room Mate Hotelshttp://www.BeMate.com http://www.boutiquedesign.com