Boutique Design - June 2017 - 14
SCHRAGER'S PUBLIC FLAG TO FLY IN NY
Boutique hotel pioneer Ian Schrager is bringing his PUBLIC brand to New
York, with the opening of a 367-key property in the Bowery. Slated to debut
this month on Chrystie Street, PUBLIC New York will feature an edited,
simplistic look designed by Herzog & de Meuron that Schrager describes as
"universally appealing."
"I recognized that there are things people just don't need or want any
more at a hotel ... services and amenities that are pointless and no longer
matter," says Schrager, who founded such high-profile boutique hotel
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brands as EDITION, Morgans, Royalton and Paramount. "We live in a
modern world. The services should reflect our modern way of living. People
want a really comfortable bed, but they could care less about sheet thread
count. They want great coffee, but it matters more that it's delivered fast
and hot than that it's served in fine bone china." That meant putting functional details at the NY hotel's forefront, such as 12 easy-to-reach outlets
and USB ports in each guest room, and adding communal workspaces
within the public areas.
In terms of the hotel's aesthetic, Schrager says, "It's not shabby chic,
retro, industrial, reclaimed or the ubiquitous Brooklyn look ... it's simplicity
as the ultimate sophistication." Project participants
describe the vibe as "cozy radical chic," appealing to a
multigenerational clientele. Accommodations were
designed for efficiency similar to the cabins on a yacht,
and while the property showcases eclectic finishes and
furniture, project participants say there was no impulse
to fill up the spaces, but rather to edit, eliminate and
strike a balance of elements.
This is the second property to bear the PUBLIC brand.
Schrager sold the first-PUBLIC Chicago-last year to
Gaw Capital Partners, Crain's Chicago Business reported at
that time. Gaw recently announced it will rebrand that
property under its Journal Hotels flag, with plans to renovate the property under the leadership of the brand's new
ceo, Stephen Brandman (see the item on page 17).
Westin St. Maarten
COUR TE S Y OF PUBLIC HOTEL S
the buzz
http://www.telosfurniture.com
Boutique Design - June 2017
Table of Contents for the Digital Edition of Boutique Design - June 2017
Boutique Design - June 2017
Contents
From the Editor
In This Issue
The Buzz
Design Deconstructed
Heroes and Mavericks
Raw Ingredients
Heavy Mettlers
Bdwest Review: Global Connections
Products: Carpet + Rugs
Products: Green ff&e
Exit Interview
Boutique Design - June 2017 - Intro
Boutique Design - June 2017 - Boutique Design - June 2017
Boutique Design - June 2017 - Cover2
Boutique Design - June 2017 - 1
Boutique Design - June 2017 - Contents
Boutique Design - June 2017 - 3
Boutique Design - June 2017 - From the Editor
Boutique Design - June 2017 - 5
Boutique Design - June 2017 - In This Issue
Boutique Design - June 2017 - 7
Boutique Design - June 2017 - The Buzz
Boutique Design - June 2017 - 9
Boutique Design - June 2017 - 10
Boutique Design - June 2017 - 11
Boutique Design - June 2017 - 12
Boutique Design - June 2017 - 13
Boutique Design - June 2017 - 14
Boutique Design - June 2017 - 15
Boutique Design - June 2017 - 16
Boutique Design - June 2017 - 17
Boutique Design - June 2017 - Design Deconstructed
Boutique Design - June 2017 - 19
Boutique Design - June 2017 - Heroes and Mavericks
Boutique Design - June 2017 - 21
Boutique Design - June 2017 - 22
Boutique Design - June 2017 - 23
Boutique Design - June 2017 - 24
Boutique Design - June 2017 - 25
Boutique Design - June 2017 - 26
Boutique Design - June 2017 - 27
Boutique Design - June 2017 - 28
Boutique Design - June 2017 - 29
Boutique Design - June 2017 - 30
Boutique Design - June 2017 - 31
Boutique Design - June 2017 - Raw Ingredients
Boutique Design - June 2017 - 33
Boutique Design - June 2017 - 34
Boutique Design - June 2017 - 35
Boutique Design - June 2017 - 36
Boutique Design - June 2017 - 37
Boutique Design - June 2017 - 38
Boutique Design - June 2017 - 39
Boutique Design - June 2017 - Heavy Mettlers
Boutique Design - June 2017 - 41
Boutique Design - June 2017 - 42
Boutique Design - June 2017 - 43
Boutique Design - June 2017 - 44
Boutique Design - June 2017 - 45
Boutique Design - June 2017 - 46
Boutique Design - June 2017 - 47
Boutique Design - June 2017 - Bdwest Review: Global Connections
Boutique Design - June 2017 - 49
Boutique Design - June 2017 - 50
Boutique Design - June 2017 - 51
Boutique Design - June 2017 - 52
Boutique Design - June 2017 - 53
Boutique Design - June 2017 - 54
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Boutique Design - June 2017 - 57
Boutique Design - June 2017 - 58
Boutique Design - June 2017 - 59
Boutique Design - June 2017 - 60
Boutique Design - June 2017 - 61
Boutique Design - June 2017 - Products: Carpet + Rugs
Boutique Design - June 2017 - 63
Boutique Design - June 2017 - 64
Boutique Design - June 2017 - 65
Boutique Design - June 2017 - 66
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Boutique Design - June 2017 - 71
Boutique Design - June 2017 - 72
Boutique Design - June 2017 - 73
Boutique Design - June 2017 - Products: Green ff&e
Boutique Design - June 2017 - 75
Boutique Design - June 2017 - 76
Boutique Design - June 2017 - 77
Boutique Design - June 2017 - 78
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Boutique Design - June 2017 - 83
Boutique Design - June 2017 - Exit Interview
Boutique Design - June 2017 - Cover3
Boutique Design - June 2017 - Cover4
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