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A skier is enjoying the magnificent powder and panoramic views at Big White Ski Resort in British Columbia, which offers some of the greatest
skiing and boarding in Canada. The Canadian border is now fully open in time for the upcoming winter season! COVID-19 border restrictions
ended as of October 1, 2022 for all travelers entering or returning to Canada by air, land or sea. Make your travel plans now for a memorable
Canadian skiing/boarding experience! photo courtesy of Big White Ski Resort, Geoff Holman, photographer
2022 - 2023 Ski Season /Après - Pandemic
A New Normal (Part III)
by Jane Wyckoff
Past President, FWSA
In the 33rd Edition of the Far West Skier's Guide, we featured
an article entitled " A 'New Normal?' The 2020-2021 Ski
Season. What to Expect! " The 2019-2020 ski season had come
to an abrupt halt in mid-March throughout the Northern Hemisphere.
The snowsports industry leadership organizations came
together, and outlined changes to their operations to comply
with government mandates due to the COVID-19 pandemic. We
outlined the changes that were being made in travel, lifts, lodging
and dining, and what to expect if planning a European ski
vacation.
In the 34th Edition, we featured a follow-up article entitled,
" A New Normal (Part II) What to Expect for the 2021-2022
Ski Season... " The strategies of the snowsports industry leadership
organizations and ski resorts were quite successful for
the 2020-2021 season in changing operations to adhere to
COVID-19 mandates, and resulted in more than 59 million skier
visits. In the Kottke End of Season and Demographic Report 20202021
published by the National Ski Areas Association (NSAA)
it was determined that a noticeable amount of lapsed skiers and
snowboarders were participating again. (www.nsaa.org) According
to Ski Industries America (SIA) " The Impacts of COVID19
on Snowsports Consumers " report showed that a large
percentage of winter enthusiasts not only engaged in new
winter sports during the season, but participated more times
than in the previous season. (https://snowsports.org)
28 Far West Skier's Guide 2O22 - 2O23
What kind of participation did we have this past season as
the pandemic began to wane? According to NSAA, who has
been tracking skier visits since the 1978-1979 season, there was
a record visitation at U.S. ski areas for the 2021-2022 season,
with a total of 61 million skier visits. This represents an increase
of 3.5% over the last season's national number.
In the
wake of the pandemic, skiing and snowboarding rebounded. A
strong season pass sales and a continued desire for outdoor recreation,
were two of the primary contributing factors to the season's
record-breaking results.
This bodes well for the long-term health of the sport, since
participant numbers had been relatively flat over the past decade.
It means the U.S. ski industry is healthy and outdoor recreation
remains strong. For the past two years, the pandemic
led more people to seek outdoor activities. Historically, changes
in skier visits could be correlated with snowfall, with more
snow generally meaning more skiers. However, last season the
average snowfall was 145 " nationally, lower than the 10-year
average of 166 " .
Despite the pandemic, resorts had forged ahead with capital
investments to improve the skiing and boarding experience.
This trend has not only continued, but has been strengthened.
NSAA reported that the capital investment by ski areas is projected
to reach an all-time high, totaling $728 million for the
upcoming capital season.
http://www.nsaa.org
https://www.snowsports.org
2022 - 2023 Far West Skier's Guide
Table of Contents for the Digital Edition of 2022 - 2023 Far West Skier's Guide
Index
2022 - 2023 Far West Skier's Guide - Cover1
2022 - 2023 Far West Skier's Guide - Cover2
2022 - 2023 Far West Skier's Guide - 1
2022 - 2023 Far West Skier's Guide - 2
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2022 - 2023 Far West Skier's Guide - Index
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