Focus Magazine - Winter 2013 - 37

VIRTUALHOW
Formal Learning Technology Strategy and Roadmap
FIGURE 2

FIGURE 3

Does your organization have a formal
learning technology strategy that’s
aligned to commercial operations, IT
and sales operations?

Does the training organization have a
learning technology roadmap that
shows that technologies are currently
used and how they will be leveraged
over a three-year period?

23%

37%
63%

77%
Yes

Yes

No

No

Vendor Utilization

Impact of Learning Technology

While companies outsource anywhere from 5% to 100% of their
online learning design and development efforts, 47% leverage 3-4
vendors, indicating there are opportunities to “shop around” to
compare prices and quality.

FIGURE 4

FIGURE 5

Where do you think learning
technology can have the greatest
impact?

Online Learning: Outsourced to a
Vendor

23%
23%

7%

20%

10%
47%

7 or more
vendors

33%

1-2 vendors

3%

No vendors,
all insourced

* Custom eLearning Legend
– Level 2 (Multiple screen types,
audio and animations)

60%

– Level 1 (Basic page turner)

13%

7%

7%

3%

3%

3%
Wiki

17%

Mobile

23% 20%

RSS Feeds/Digital
Subscriptions

Custom eLearning –
Level 3*

iPhone/iPad/Smart
phone/Mobile

Learning Portals

eLearning – Offthe-shelf

Virtual Meeting
/Classroom

Video

Custom eLearning –
Level 1*

iPad/Tablet

23%

FOCUS | WINTER 2013 | www.spbt.org

– Level 3 (Complex animations,
green screen video)

33%

Adaptive Learning
Solutions

37%

Virtual World
(MUVE)

37%

Blog/Social Media

40%

Online Books

67%

43%

Custom eLearning –
Level 2*

Reduce
compliance risk

Learning technology solutions leveraged most often

Performance
Simulations

67%

Improve sales
results

3%

Audio Cast

FIGURE 6

Improve brand
launches and
POA meetings

15%

3-4 vendors

Increase pullthrough and
knowledge
retention
Reduce time-tocompetency

15%

5-6 vendors

Minimize time
out of territory

37


http://www.spbt.org

Focus Magazine - Winter 2013

Table of Contents for the Digital Edition of Focus Magazine - Winter 2013

Focus Magazine - Winter 2013
From the President: Well-Being at Work: A Critical Consideration
Table of Contents
Table of Contents
Guest Editor: Asia Pacific: Culture and Opportunity
Mastering Large Audience Deliveries
Measuring Sales Training Effectiveness: What Companies Can Learn From Clinical Trials
Sales Training in the BRICs: 7 Rules for Success
Corporate Athlete: Increasing Employee Engagement
Mobile Performance Acceleration
Understanding the Value Proposition
Manager Involvement in Career Development
Sales Models: The Bruce Lee Approach
The Disorienting Dilemma
Virtual How: Learning Technology
Company News
People News
Ad Index
Focus Contacts
5 Questions with Melissa Daimler
Focus Magazine - Winter 2013 - Focus Magazine - Winter 2013
Focus Magazine - Winter 2013 - 2
Focus Magazine - Winter 2013 - 3
Focus Magazine - Winter 2013 - 4
Focus Magazine - Winter 2013 - From the President: Well-Being at Work: A Critical Consideration
Focus Magazine - Winter 2013 - 6
Focus Magazine - Winter 2013 - Table of Contents
Focus Magazine - Winter 2013 - 8
Focus Magazine - Winter 2013 - Table of Contents
Focus Magazine - Winter 2013 - 10
Focus Magazine - Winter 2013 - Guest Editor: Asia Pacific: Culture and Opportunity
Focus Magazine - Winter 2013 - 12
Focus Magazine - Winter 2013 - Mastering Large Audience Deliveries
Focus Magazine - Winter 2013 - 14
Focus Magazine - Winter 2013 - Measuring Sales Training Effectiveness: What Companies Can Learn From Clinical Trials
Focus Magazine - Winter 2013 - 16
Focus Magazine - Winter 2013 - 17
Focus Magazine - Winter 2013 - Sales Training in the BRICs: 7 Rules for Success
Focus Magazine - Winter 2013 - 19
Focus Magazine - Winter 2013 - 20
Focus Magazine - Winter 2013 - 21
Focus Magazine - Winter 2013 - Corporate Athlete: Increasing Employee Engagement
Focus Magazine - Winter 2013 - 23
Focus Magazine - Winter 2013 - Mobile Performance Acceleration
Focus Magazine - Winter 2013 - 25
Focus Magazine - Winter 2013 - 26
Focus Magazine - Winter 2013 - 27
Focus Magazine - Winter 2013 - Understanding the Value Proposition
Focus Magazine - Winter 2013 - 29
Focus Magazine - Winter 2013 - 30
Focus Magazine - Winter 2013 - Manager Involvement in Career Development
Focus Magazine - Winter 2013 - 32
Focus Magazine - Winter 2013 - Sales Models: The Bruce Lee Approach
Focus Magazine - Winter 2013 - 34
Focus Magazine - Winter 2013 - The Disorienting Dilemma
Focus Magazine - Winter 2013 - Virtual How: Learning Technology
Focus Magazine - Winter 2013 - 37
Focus Magazine - Winter 2013 - Company News
Focus Magazine - Winter 2013 - People News
Focus Magazine - Winter 2013 - Ad Index
Focus Magazine - Winter 2013 - Focus Contacts
Focus Magazine - Winter 2013 - 5 Questions with Melissa Daimler
Focus Magazine - Winter 2013 - 43
Focus Magazine - Winter 2013 - 44
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