Georgia Magazine - July 2020 - 18

RAYMOND MCCREA JONES

KRISTIN FERRO

they trust it will be something they'll be proud of."
Those clients also know the artist has a singular
intention: to bring beauty to the area.
"I'm very careful with what I make," Ferro says.
"It has to be something that adds a positive thing to
the community-something to make people proud
that the art is there. I always make sure the [building's] owner is aware of my style and the kind of
works I've done. I'm happy when I see people's reac-

Yoyo Ferro continues to work a day job with a Brazilbased company and credits this steady income with
affording him the flexibility to be selective about his
art projects.

18

Georgia Magazine

16-18_Yoyo_Ferro_0720.indd 18

Some of Yoyo Ferro's work appears in businesses, such as this mural in the office of
Creature Studio on DeKalb Avenue in Atlanta.

tions on social media and they're sharing a mural I did in their neighborhood."
Defining his style can be a challenge, Ferro admits. "I'd say I make very
colorful, abstract designs with lots of continuous lines. The idea is to give
people what they're not expecting to see. I incorporate characters I've come
up with that take different shapes and colors to represent all of us going
through life on different paths. I have one that's faceless and genderless
that I often use to represent 'us' in the abstract world I create."
Since starting his street art career, Ferro has married, had a child and
kept working at his day job with the same Brazilian company. He credits
the steady work for allowing him to spend three days on average creating
a mural.
"The way I see it, I'd rather have a day job I enjoy and can pay my bills
because it gives me creative freedom to do what I want with my art," he
says. "Because of that job, I have the luxury of saying no to projects that
don't go with my vision and style."
In fact, Ferro believes having a business background has bolstered
his artistic side.
"One thing complements the other, and that's made me a wellrounded person," he says.
And financial security has enabled him to continue to work primarily
in street art.
"I love that it's a very open medium; it's for everybody," he says. "You
don't have to be a member, pay for a ticket or be of a certain race or social
status. The streets are open, and everybody can enjoy this art."
H.M. Cauley is an Atlanta-based freelance writer.

See more of Ferro's artwork at yoyoferro.com.

July 2020

6/11/20 2:23 PM


http://www.yoyoferro.com

Georgia Magazine - July 2020

Table of Contents for the Digital Edition of Georgia Magazine - July 2020

Contents
Georgia Magazine - July 2020 - Intro
Georgia Magazine - July 2020 - Cover1
Georgia Magazine - July 2020 - Cover2
Georgia Magazine - July 2020 - Contents
Georgia Magazine - July 2020 - 4
Georgia Magazine - July 2020 - 5
Georgia Magazine - July 2020 - 6
Georgia Magazine - July 2020 - 7
Georgia Magazine - July 2020 - 8
Georgia Magazine - July 2020 - 9
Georgia Magazine - July 2020 - 10
Georgia Magazine - July 2020 - 11
Georgia Magazine - July 2020 - 12
Georgia Magazine - July 2020 - 13
Georgia Magazine - July 2020 - 14
Georgia Magazine - July 2020 - 15
Georgia Magazine - July 2020 - 16
Georgia Magazine - July 2020 - 17
Georgia Magazine - July 2020 - 18
Georgia Magazine - July 2020 - 19
Georgia Magazine - July 2020 - 20
Georgia Magazine - July 2020 - 21
Georgia Magazine - July 2020 - 22
Georgia Magazine - July 2020 - 23
Georgia Magazine - July 2020 - 24
Georgia Magazine - July 2020 - 25
Georgia Magazine - July 2020 - 26
Georgia Magazine - July 2020 - 27
Georgia Magazine - July 2020 - 28
Georgia Magazine - July 2020 - 29
Georgia Magazine - July 2020 - 30
Georgia Magazine - July 2020 - 31
Georgia Magazine - July 2020 - 32
Georgia Magazine - July 2020 - 33
Georgia Magazine - July 2020 - 34
Georgia Magazine - July 2020 - Cover3
Georgia Magazine - July 2020 - Cover4
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