Greater New York Dental Meeting Program Guide 2015 - 129

Wednesday All Day Seminar
JOHN H. TUCKER, D.M.D.
Course: 6140
Tuition: $199.00
Recommended for: D, S

9:00 - 12:00 & 2:00 - 5:00
6 CEUs

THE NEXT STEPS: YOUR DENTAL SLEEP MEDICINE JOURNEY
This program is designed for those desiring to intensify and broaden
their understanding of Dental Sleep Medicine. This seminar includes
treatment of the Positive Airway Pressure (PAP) intolerant edentulous and partially edentulous patient with Oral Appliance Therapy.
New trends in understanding the eﬀects of oral appliances on the
upper airway are discussed. Participants learn how to motivate their
team to better treat their patients.
Learn to:
* measure patient compliance with new technology
* encourage nasal breathing verses mouth breathing
* market pearls for your Dental Sleep Medicine practice
Presiding: James J. Sconzo, D.M.D., Brooklyn, NY
Past President, Second District Dental Society
Sponsored by

Social Media Program
DARREN SEIGEL, ESQ.
Course: 6150
Tuition: $199.00
Recommended for: D, H, A, R, L, S

CHAD ERICKSON
9:00 - 11:30 & 2:00 - 4:30
5 CEUs

This program is a repeat from Saturday, see page 24.
CREATING THE ULTIMATE INTERNET PRESENCE:
HOW TO BE SEEN EVERYWHERE PATIENTS ARE LOOKING
AND HOW TO TURN YOUR VISITORS INTO PATIENTS
FASTER THAN YOU'VE EVER THOUGHT POSSIBLE
Navigating the Internet is a daunting task. There have been more
changes in search, website technology and social media in the last
year than in the prior ten years combined. This seminar teaches you
how to create the ultimate Internet presence for your practice. Discussions include building a profitable social media presence, eﬀectively
managing your online reputation and what it takes to get the highest
number of potential clients to find your website. Discover: what is
Google+ and why it is so important; responsive website design: what
it is and why your site must be formatted in that way way; how to get
found on Google and other search engines. If you only attend one
session, this is the one you cannot aﬀord to miss!
Learn:
* what to look for to make sure your website has the latest and best
optimization techniques
* how critical a comprehensive mobile strategy is to your practice
* why Pay Per Click (PPC) is no longer a want but a must
* the importance of review sites and how to make them work for
you
Presiding: Stanley Sussman, D.D.S., Brooklyn, NY
Member, Second District Dental Society
Sponsored by Advice Media

Wednesday Morning Half Day Seminars
New York University Periodontics Program
9:00 - 12:00
3 CEUs

EDGARD EL CHAAR, D.D.S., M.S.

ROGER N. WARREN, D.D.S.

CURRENT TRENDS IN PERIODONTICS
Three main pillars guide dentistry today: oral health, implant dentistry and aesthetic dentistry, forming the trilogy of excellence. When
we examine the three pillars closely, it is clear that a strong understanding of periodontics is the foundation. This requires the restorative dentist or the dentist involved in implant surgery to master the
understanding of the fundamentals of periodontics in order to be
able to achieve this pyramid of excellence for their patients.

WHY SAVE TEETH?
We spent the majority of our formative years in dentistry learning the
value of teeth and how to restore them. Today's philosophy seems
to be shifting to a model that any tooth with a questionable prognosis should be removed and replaced with a dental implant. However,
implants are not the ideal solution. Peri-implantitis has become an
increasingly important area of concern for periodontists, restorative
dentists and patients alike. New treatment algorithms continue to
emerge proving that this is a challenging issue to treat. Therefore,
why not extend the life of the dentition with predictable therapy?

Learn to:
* diagnose properly; understand diﬀerent therapy in soft tissue with
full review of wound healing
* master the biotype and the mucogingival anatomy
* understand the aesthetics and aesthetic crown lengthening

Learn:
* when a tooth has a hopeless prognosis
* about treatment options that are available
* the rationale for the use of periodontal therapy

Presiding: Stuart L. Segelnick, D.D.S., Brooklyn, NY
Member, Greater New York Dental Meeting

Wednesday, December 2

Course: 6230
Tuition: $99.00
Recommended for: D, H, S

129

Greater New York Dental Meeting Program Guide 2015

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