Greater New York Dental Meeting Program Guide 2016 - 151

Wednesday Afternoon Half Day Workshops
Social Media Program
LEONARD F. TAU, D.M.D.
Course: 6620
Tuition: $195.00
Recommended for: D, H, A, R, S

1:30 - 4:30
3 CEUs
Limited Enrollment

This Hands-on workshop is also oﬀered on Sunday, See page 62.
Please note: attendees must bring their own laptops or tablets to
participate in this program.
EVALUATING YOUR PRACTICE'S ONLINE PRESENCE:
A HANDS ON WORKSHOP
In this unique workshop, attendees bring their own laptops or
tablets and the clinician shows you the way your practice should
appear online. Learn about website design, Search Engine Optimization (SEO), online reviews, social media and more! The key
to attracting new patients online is to have a well-balanced online
presence. Leave this hands-on workshop with a much better idea
of how you stand and where you need to make improvements.
Attendees are given a workbook to follow along and to selfanalyze how they compare to others.
Learn:
* why the internet is important for attracting new patients
* to rank higher on Google with more Google Juice
* why reviews are one of the easiest and most powerful ways to
outrank others

Aﬃliated Group
New York Section of the
American College of Dentists
Course: 6440
Tuition: Free

1:30 - 4:30
3 CEUs

JULIE A. CONNOLLY, D.D.S., M.P.H., M.S.
DENTAL ETHICS IN EVERYDAY REAL WORLD
DENTAL PRACTICE: CASE DISCUSSION AND REVIEW
ROBERT P. IOVINO, D.D.S., M.A.
IT'S NOT YOUR GRANDFATHER'S ADA CODE:
150 YEARS OLD AND LOOKING FORWARD
ANDREW I. SPIELMAN, D.M.D., M.SC., Ph.D.
THE CHALLENGE OF PROGRESS VERSUS PERSONAL ETHICS:
EXAMPLES FROM THE HISTORY
Presiding: David P. Pitman, D.M.D., New York, NY
Chair, New York Section, American College of Dentists

Presiding: Robert A. Shekitka, D.M.D., Manasquan, NJ
Past President, New Jersey Dental Association

Sponsored by

Wednesday, November 30

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151

Greater New York Dental Meeting Program Guide 2016

Table of Contents for the Digital Edition of Greater New York Dental Meeting Program Guide 2016

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