Goleta Magazine 2018 - 11

cover story

JAMES ROGERS

Apeel Sciences:
Tastefully Preserving
Our Future

The first inklings of inspiration for creating Apeel came to
Rogers during one of his regular commutes between Santa
Barbara and Lawrence Berkeley National Lab where he was
conducting his PhD research. As he drove through miles of
agricultural land in the central valley, the thought occurred
to him one day, "If we are fortunate enough to have these
seeds you can throw in the ground that passively absorb
water and passively absorb sunlight and then produce
food...how are there people on this planet going hungry?
How are we screwing this up so badly?" This question
gnawed at him for the remainder of the drive.
It was later that he remembered something that he'd
learned about as an undergrad-the invaluable chemical
process that had been discovered by metallurgists which

protected steel from rusting - a process that occurs because
of oxidation. He wondered if a similar idea could be applied
to fresh produce to protect it from oxidation (spoilage) for
greater periods of time. Wondering turned to research and
the rest is history-in the making.
With $40M total funding raised to-date, Apeel Sciences
has the attention and the confidence of many, especially in
its local community. Rogers explains, "the Santa Barbara
community has been extremely supportive of us and we
feel fortunate to be so close to UCSB-home to some of
the brightest scientists and innovators in the world. Santa
Barbara has been a truly incredible place to grow our team
and operations."

Pictured left to right: James Rogers, CEO and Founder of Apeel Sciences. An avocado is inspected after being treated with Edipeel.
Senior Microbiologist Jessica Sexton analyzing mold samples.

2018 * 2019 EDITION

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Table of Contents for the Digital Edition of Goleta Magazine 2018

Contents
Goleta Magazine 2018 - 1
Goleta Magazine 2018 - 2
Goleta Magazine 2018 - Contents
Goleta Magazine 2018 - 4
Goleta Magazine 2018 - 5
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