GRAND Magazine - Winter 2023 - 32
beauty
Over 60? Keeping it real, simple and fresh
A
BY KAT VON ROHR
t BOOM!, we believe women are beautiful
at every age and in every stage of life.The
beauty you have now may be different from
your 20s and 30s, but it's just as real. As you age,
youbecome more confident, more comfortable,
more experienced,more intelligent and more
yourself. That makes you more beautiful. Many of
the makeup tips, tutorials and demos createdtoday
are for women under 40 or they presume you
prefer to hide or disguise signs of aging.
BOOM!'s pro-age makeup and skin care is
designed to reveal your natural beauty, rather
than conceal it.
Here are three of our best makeup tips to help
women over 60 reveal their natural beauty.
1. CREATE A WELL-MOISTURIZED BASE.
After 60, it's a good idea to deeply moisturize your
face everyday, especially before applying makeup.
Moisturizing gives your skin a fresh and dewy look that's
beautiful at every age.
We suggest choosing an all-natural moisturizer
with ingredients you can trust like beeswax. Applying
a moisturizer with beeswax provides an extra layer of
protection against harsh weather and pollution. Beeswax
also keeps your natural moisture in side while it smooths
32 GRAND Winter/Spring 2023
and softens your skin.
While you're at it, choose a moisturizer that works for
your whole face and body, like Boomsilk, our all-natural
moisturizer made with beeswax and honey.
Apply your moisturizer and let it absorb before you
apply makeup. We suggest carrying a moisturizer with
you for quick moisturizing touch-ups on your face,
cuticles and hands throughout the day.
2. SWITCH TO CREAMY, LUXURIOUS MAKEUP.
It's time to leave the powder cosmetics you used in
your 20 sand 30s in the dust.
Powder adds and accentuates texture by drawing
attention to fine lines and wrinkles. It settles into
creases making the mappear deeper and more
visible.
Powder also dries out your skin further, which
can make your makeup look cakey as the day
progresses.
In contrast, cream cosmetics add to and preserve
your skin's moisture, so your makeup looks fresh all day
long. They also blend more easily on drier skin and help
minimize skin's texture.
We suggest our Boomstick Trio. These three
creamy, multitasking makeup sticks are designed to
enhance your natural glow - without adding texture
to your skin. Together, the sticks serve as moisturizer,
lipstick, contour, blush, high lighter and more. You can
also toss your Boomstick Trio in your purse for easy
touch-ups on the go.
3. AFTER 60, LESS MAKEUP IS MORE.
Rather spend time with your grandkids than put on
makeup? Good news... less makeup is more, especial
lyafter 60.
Continue reading here
https://www.facebook.com/GRANDmagazine
https://www.grandmagazine.com/2023/02/beauty/
GRAND Magazine - Winter 2023
Table of Contents for the Digital Edition of GRAND Magazine - Winter 2023
Contents
GRAND Magazine - Winter 2023 - Cover1
GRAND Magazine - Winter 2023 - 2
GRAND Magazine - Winter 2023 - 3
GRAND Magazine - Winter 2023 - Contents
GRAND Magazine - Winter 2023 - 5
GRAND Magazine - Winter 2023 - 6
GRAND Magazine - Winter 2023 - 7
GRAND Magazine - Winter 2023 - 8
GRAND Magazine - Winter 2023 - 9
GRAND Magazine - Winter 2023 - 10
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GRAND Magazine - Winter 2023 - 33
GRAND Magazine - Winter 2023 - 34
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