Hospitality Design - March/April 2017 - 60

brand identity four seasons

2

3

2. Hong Kong-based
AFSO crafted a modern
bamboo theater in the
dramatic three-story Kioku
restaurant inside the Four
Seasons Hotel Seoul.

Photo by BARBARA KRAFT

3. Reimagined by New
York's Meyer Davis Studio,
the Remedy Bar at the
Four Seasons Resort
and Residences Vail in
Colorado features a mix
of marble with walnut
wood and saddle leather
highlighted by industrial
metal accents.

4
stimulation in "public areas that are buzzy
and connected to the community; a place that
encourages spontaneous social interaction, and
even if you're traveling alone, you feel comfortable
in a bar or restaurant or in a public space," she
explains. For instance, in the recent Houston
renovation, Meyer Davis Studio activated the
public areas by creating a coffee-cocktail bar
that extends through the lobby out to a sheltered
exterior space, "which was a struggle for us in
the configuration of that hotel, but we achieved
it with some out-of-the-box thinking," she says,
adding that the New York-based firm is one of
many innovative collaborators she is working

060

March/April 2017 hospitalitydesign.com

Photo by DON RIDDLE

perspectives

4. Led by TAL Studio, the
Four Seasons Resort Lana'i
at Manele Bay reflects the
Hawaiian island aesthetic
with a palette of earth,
sand, and brush tones.

with to realize the brand's new vision.
An authentic sense of place is certainly
paramount. In the upcoming BAMO-designed São
Paulo property, for instance, an even more local
connection was the result of value engineering and
product restrictions. When the rooms ended up
being too expensive, a relook by the design team
resulted in dark woods, handcarved floors, white
plastered walls, wood louvers, oversized pieces of
art in a triptych over the bed for a "true São Paulo
room," says Kalczak. "It's the result of the geometry
of the space and furniture, and the deep dive into
the materials using local vendors since import
duties forced us to source locally."

Innovation Incubator

Four Seasons' dedication to rethinking now has
a home thanks to a new Research and Design
Studio in the brand's Toronto home office. "We've
always been doing this kind of work-analyzing
fabric and carpet samples, looking at tabletops and
uniforms," explains Kalczak. But now, instead
of working in a boardroom or various offices,
they can explore ideas in a raw, industrial space
wrapped in concrete and graffiti-clad walls.
(Because the Four Seasons headquarters houses
an expansive Canadian art collection, Kalczak
enlisted a local graffiti artist, a local sculptor for a
piece that hangs over the stair, and Sharp's wife
for one of her paintings.) "It's a blank canvas-a
casual space where you can play and make
mistakes and get glue on things."
There's a large media wall for immersive, less
formal presentations, furniture to try, a product
studio for staging, a cardboard room for build-outs,
space for concept mockups, a Lutron wall to play
with My Room controls, and a fully kitted-out
bar for taste testing. "The space not only makes
[the design process] so much easier, but we also
end up with a better product," Kalczak explains,
adding they have avoided many costly mistakes
by prototyping. "Plus, the interaction between
owners, asset managers, developers, designers,
and operators is so much richer. Space design can
make a difference to human behavior."
Here's a deeper dive into two new Four
Seasons hotels that showcase where the brand is
heading.


http://www.hospitalitydesign.com

Hospitality Design - March/April 2017

Table of Contents for the Digital Edition of Hospitality Design - March/April 2017

Hospitality Design: March/April 2017
Contents
Online TOC
From the Editor
Perspectives
Sketchbook
Trends: Luxury Living
Trends: Experiential Design
Brand Identity: Four Seasons
Interview: Roger Thomas
Interview: Aparium Hotel Group
5 Questions for Mark Linch
Products
Profile: Sebastian Herkner
Trends: Custom Art
Outdoor Furnishings
Lighting
Window Coverings
From the Show Director
Conference Highlights
HD Expo Products
Projects
Sanya Edition
Thompson Nashville
Six Senses Zil Pasyon
Grand Hyatt Chengdu
Ad Index
Back Space
Hospitality Design - March/April 2017 - Hospitality Design: March/April 2017
Hospitality Design - March/April 2017 - Cover2
Hospitality Design - March/April 2017 - 1
Hospitality Design - March/April 2017 - 2
Hospitality Design - March/April 2017 - 3
Hospitality Design - March/April 2017 - 4
Hospitality Design - March/April 2017 - 5
Hospitality Design - March/April 2017 - 6
Hospitality Design - March/April 2017 - 7
Hospitality Design - March/April 2017 - 8
Hospitality Design - March/April 2017 - 9
Hospitality Design - March/April 2017 - 10
Hospitality Design - March/April 2017 - Contents
Hospitality Design - March/April 2017 - 12
Hospitality Design - March/April 2017 - 13
Hospitality Design - March/April 2017 - 14
Hospitality Design - March/April 2017 - Online TOC
Hospitality Design - March/April 2017 - 16
Hospitality Design - March/April 2017 - 17
Hospitality Design - March/April 2017 - 18
Hospitality Design - March/April 2017 - 19
Hospitality Design - March/April 2017 - From the Editor
Hospitality Design - March/April 2017 - 21
Hospitality Design - March/April 2017 - 22
Hospitality Design - March/April 2017 - 23
Hospitality Design - March/April 2017 - 24
Hospitality Design - March/April 2017 - 25
Hospitality Design - March/April 2017 - 26
Hospitality Design - March/April 2017 - Perspectives
Hospitality Design - March/April 2017 - 28
Hospitality Design - March/April 2017 - 29
Hospitality Design - March/April 2017 - 30
Hospitality Design - March/April 2017 - Sketchbook
Hospitality Design - March/April 2017 - 32
Hospitality Design - March/April 2017 - 33
Hospitality Design - March/April 2017 - 34
Hospitality Design - March/April 2017 - 35
Hospitality Design - March/April 2017 - 36
Hospitality Design - March/April 2017 - 37
Hospitality Design - March/April 2017 - 38
Hospitality Design - March/April 2017 - 39
Hospitality Design - March/April 2017 - 40
Hospitality Design - March/April 2017 - 41
Hospitality Design - March/April 2017 - 42
Hospitality Design - March/April 2017 - 43
Hospitality Design - March/April 2017 - 44
Hospitality Design - March/April 2017 - Trends: Luxury Living
Hospitality Design - March/April 2017 - 46
Hospitality Design - March/April 2017 - 47
Hospitality Design - March/April 2017 - 48
Hospitality Design - March/April 2017 - 49
Hospitality Design - March/April 2017 - 50
Hospitality Design - March/April 2017 - Trends: Experiential Design
Hospitality Design - March/April 2017 - 52
Hospitality Design - March/April 2017 - 53
Hospitality Design - March/April 2017 - 54
Hospitality Design - March/April 2017 - 55
Hospitality Design - March/April 2017 - 56
Hospitality Design - March/April 2017 - 57
Hospitality Design - March/April 2017 - 58
Hospitality Design - March/April 2017 - Brand Identity: Four Seasons
Hospitality Design - March/April 2017 - 60
Hospitality Design - March/April 2017 - 61
Hospitality Design - March/April 2017 - 62
Hospitality Design - March/April 2017 - 63
Hospitality Design - March/April 2017 - 64
Hospitality Design - March/April 2017 - 65
Hospitality Design - March/April 2017 - 66
Hospitality Design - March/April 2017 - 67
Hospitality Design - March/April 2017 - 68
Hospitality Design - March/April 2017 - Interview: Roger Thomas
Hospitality Design - March/April 2017 - 70
Hospitality Design - March/April 2017 - 71
Hospitality Design - March/April 2017 - Interview: Aparium Hotel Group
Hospitality Design - March/April 2017 - 73
Hospitality Design - March/April 2017 - 74
Hospitality Design - March/April 2017 - 75
Hospitality Design - March/April 2017 - 76
Hospitality Design - March/April 2017 - 77
Hospitality Design - March/April 2017 - 5 Questions for Mark Linch
Hospitality Design - March/April 2017 - 79
Hospitality Design - March/April 2017 - 80
Hospitality Design - March/April 2017 - 81
Hospitality Design - March/April 2017 - 82
Hospitality Design - March/April 2017 - Products
Hospitality Design - March/April 2017 - 84
Hospitality Design - March/April 2017 - Profile: Sebastian Herkner
Hospitality Design - March/April 2017 - 86
Hospitality Design - March/April 2017 - 87
Hospitality Design - March/April 2017 - 88
Hospitality Design - March/April 2017 - Trends: Custom Art
Hospitality Design - March/April 2017 - 90
Hospitality Design - March/April 2017 - 91
Hospitality Design - March/April 2017 - 92
Hospitality Design - March/April 2017 - 93
Hospitality Design - March/April 2017 - 94
Hospitality Design - March/April 2017 - Outdoor Furnishings
Hospitality Design - March/April 2017 - 96
Hospitality Design - March/April 2017 - 97
Hospitality Design - March/April 2017 - 98
Hospitality Design - March/April 2017 - 99
Hospitality Design - March/April 2017 - 100
Hospitality Design - March/April 2017 - 101
Hospitality Design - March/April 2017 - 102
Hospitality Design - March/April 2017 - Lighting
Hospitality Design - March/April 2017 - 104
Hospitality Design - March/April 2017 - 105
Hospitality Design - March/April 2017 - 106
Hospitality Design - March/April 2017 - 107
Hospitality Design - March/April 2017 - 108
Hospitality Design - March/April 2017 - 109
Hospitality Design - March/April 2017 - 110
Hospitality Design - March/April 2017 - 111
Hospitality Design - March/April 2017 - 112
Hospitality Design - March/April 2017 - 113
Hospitality Design - March/April 2017 - 114
Hospitality Design - March/April 2017 - 115
Hospitality Design - March/April 2017 - 116
Hospitality Design - March/April 2017 - Window Coverings
Hospitality Design - March/April 2017 - 118
Hospitality Design - March/April 2017 - 119
Hospitality Design - March/April 2017 - 120
Hospitality Design - March/April 2017 - 121
Hospitality Design - March/April 2017 - 122
Hospitality Design - March/April 2017 - 123
Hospitality Design - March/April 2017 - From the Show Director
Hospitality Design - March/April 2017 - 125
Hospitality Design - March/April 2017 - 126
Hospitality Design - March/April 2017 - Conference Highlights
Hospitality Design - March/April 2017 - 128
Hospitality Design - March/April 2017 - 129
Hospitality Design - March/April 2017 - 130
Hospitality Design - March/April 2017 - 131
Hospitality Design - March/April 2017 - 132
Hospitality Design - March/April 2017 - 133
Hospitality Design - March/April 2017 - 134
Hospitality Design - March/April 2017 - 135
Hospitality Design - March/April 2017 - 136
Hospitality Design - March/April 2017 - HD Expo Products
Hospitality Design - March/April 2017 - 138
Hospitality Design - March/April 2017 - 139
Hospitality Design - March/April 2017 - 140
Hospitality Design - March/April 2017 - Projects
Hospitality Design - March/April 2017 - Sanya Edition
Hospitality Design - March/April 2017 - 143
Hospitality Design - March/April 2017 - 144
Hospitality Design - March/April 2017 - 145
Hospitality Design - March/April 2017 - 146
Hospitality Design - March/April 2017 - 147
Hospitality Design - March/April 2017 - Thompson Nashville
Hospitality Design - March/April 2017 - 149
Hospitality Design - March/April 2017 - 150
Hospitality Design - March/April 2017 - 151
Hospitality Design - March/April 2017 - 152
Hospitality Design - March/April 2017 - 153
Hospitality Design - March/April 2017 - Six Senses Zil Pasyon
Hospitality Design - March/April 2017 - 155
Hospitality Design - March/April 2017 - 156
Hospitality Design - March/April 2017 - 157
Hospitality Design - March/April 2017 - Grand Hyatt Chengdu
Hospitality Design - March/April 2017 - 159
Hospitality Design - March/April 2017 - 160
Hospitality Design - March/April 2017 - 161
Hospitality Design - March/April 2017 - 162
Hospitality Design - March/April 2017 - 163
Hospitality Design - March/April 2017 - Ad Index
Hospitality Design - March/April 2017 - 165
Hospitality Design - March/April 2017 - 166
Hospitality Design - March/April 2017 - 167
Hospitality Design - March/April 2017 - Back Space
Hospitality Design - March/April 2017 - Cover3
Hospitality Design - March/April 2017 - Cover4
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