Hospitality Design - September 2017 - 52

trends motels

5
5. Amigo Motor Lodge
evokes a Marfa Modern
aesthetic, recalling
Americana with white
bricks and cherry red
accents.

6

6. In the June Motel, a
tropical palm frond-leaf
wallcovering behind
the bed adds a touch of
whimsy to the Classic
room.
7. Curb appeal at
Mountain Modern in
Jackson Hole, Wyoming
is created with a
refreshed entrance and
bright Adirondack chairs
for a Wild West feel.

7
Amigo Motor Lodge

Texan newlyweds Philip Sterling and Kaitlyn
Canfield tackled the design of their 17-room
Amigo Motor Lodge in the high desert of Salida,
Colorado themselves. "All of the original bones
are still intact. The history of this place is
what gives it character, so the idea was to both
modernize and hang on to that Americana feel
of a 1950s motor lodge," says Canfield. "We tried
to infuse some of that Marfa Modern aesthetic
that's become synonymous with desert living."
It's no surprise they took inspiration from
designer Amber Lewis ("she mixes unexpected
pieces and textures in a way that feels so
effortless and cool") and Lambert ("I love that all
her spaces feel very intentional-she strikes this
perfect balance of form and function in a way
that is simple but never feels underwhelming").
Gravitating toward warm, natural materials,

052

September 2017 hospitalitydesign.com

Sterling and Canfield dressed up the property
with leather, cowhide, live-edge wood, concrete,
and plywood. An abundance of greenery melds
with artful skulls and woven textiles. Each
of the one-of-a-kind rooms is equipped with
space-saving custom platform beds, but most
downtime is whiled away in the showplace
sunroom. In this one-time carport, there are
sliding glass garage doors, an old Malm fireplace
flanked by hanging rattan chairs, and an
exposed wood beam ceiling uncovered during
demolition.

June Motel

Friends April Brown and Sarah Sklash saw
an opportunity to bring a decidedly whimsical
property to Prince Edward County, the Ontario,
Canada wine region that has been revived
by Gen Y-ers looking to imbibe varietals of

all forms. Enter the June Motel, a feminine
takeover of the former Sportsman Motel.
With no hospitality experience between the
two (much of what they learned was thanks
to YouTube), they relied on instinct to craft a
simple, fun, and compellingly social mediafriendly experience. "We were really inspired
by places we've traveled-Palm Springs,
California, Austin-where the motel revival
is in full swing," Sklash says. "We wanted to
take something old and forgotten and make
it new and relevant to the Millennial traveler,
so there's a strong balance between retro and
modern trends." The motel easily dials into
those themes: a lush Millennial pink lobby,
a collaboration with Four Walls Interior,
contrasts the black and white checkerboard
floor and large plants. Meanwhile, each of
the 16 guestrooms offers a specific aesthetic.
Quirky wallcoverings behind beds range from
sumptuous palm leaves in the Classic room-a
personal favorite of the duo's as "it was the
first decision we made," and "inspired the rest
of the look and feel of the motel," Brown says.
Pretty in pink flowers clad the walls of the aptly
named Rosé suite, while some include hippie
chic elements like macramé hangings in the
Wine Studio. Never far from this midcentury
oasis are classic '60s-era touches, including
tufted couches, Eames-inspired chairs, and
geometric walls in a pale palette. hd

Photo by LAUREN MILLER

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