Hospitality Design - August 2019 - 68

perspectives 5 questions for

FLOAT

C O L L E C T I O N

damien perrot

D I N I N G

Jamie Stern's newest designer

Global Senior Vice President of Design Solutions, Accor
Paris

collection by Dutch East Design defies
gravity. Punctuating the negative space
between the soft, rounded forms of
the furniture and the floor, each piece

L O U N G E

is held aloft by a delicate network of
fine steel legs. Float is both a name
and an experience.
S T O O L

1
2
3
4

Given the number of brands under Accor, how do you
ensure each one stands out?
I have 12 people working with me, but we don't want to do
everything in-house. We augment the team by selecting talented
designers in different countries, and we work together with our
team to deliver that. Creativity is key. I want to find people who
have a vision.

What's your definition of success?

When people don't talk to me about the product but the
experience. We believe that hotels need to be designed first for
the people that live close to them. We don't mind failing because
we do believe there are services that do not exist today, and
we want to develop something for the future of hospitality. We
design hotels to be different.

How has luxury changed?

Luxury guests do not have the same expectations they did 10
years ago. Brands today always go in the direction of modernity,
and that doesn't mean modern in terms of design, but in terms of
the organization of the space.

How are you working to leverage new brands under
your umbrella like 25hours Hotels, 21c Museum
Hotels, and the sbe portfolio?

They are already strong in terms of design, and we want to
let them do what they're doing. We don't want to destroy that.
What's important to us is providing the best experience. We have
learned a lot from [these brands], and that makes us stronger.

5
DUTCH
EAST
DESIGN

800.524.1598 | www.jamiesterndesign.com

What can you share about new budget-focused
brand Jo&Joe that you developed with London-based
design firm Penson?
We wanted to figure out how to welcome Millennials to our
hotels. They like hostels because they get to meet a lot of people,
Airbnb for the privacy, and hotels for the [F&B concepts].
That's where the idea for Jo&Joe came from. It's what we call
an open house-a house open to our guests, both the tripsters
and the locals. Travelers want to meet locals and locals get to
meet exciting people coming from everywhere. It's F&B&E&E,
meaning we provide food, beverage, entertainment, and events.
We're working on what could be the new trends of tomorrow.


http://www.jamiesterndesign.com http://www.jamiesterndesign.com

Hospitality Design - August 2019

Table of Contents for the Digital Edition of Hospitality Design - August 2019

Hospitality Design - August 2019
Contents
from the editor
behind the design
people: hd awards
people: hd siteseeing
sketchbook
brand identity: renaissance hotels
brand identity: 25hours hotels
hd expo recap: the box
on the boards: pendry hotels
interview: new hoteliers
interview: p.r.s. oberoi and adam d. tihany
5 questions for damien perrot
designer profile: nir meiri
carpet
made in america
seating
surfaces
brand builders: larry traxler
brand builders: andrew alford
brand builders: celia geyer
brand builders: brad wilson
Projects
twa hotel
little shelter
dovecote
ad index
back space: kemper hyers
Hospitality Design - August 2019 - Intro
Hospitality Design - August 2019 - Hospitality Design - August 2019
Hospitality Design - August 2019 - Cover2
Hospitality Design - August 2019 - 1
Hospitality Design - August 2019 - 2
Hospitality Design - August 2019 - 3
Hospitality Design - August 2019 - 4
Hospitality Design - August 2019 - Contents
Hospitality Design - August 2019 - 6
Hospitality Design - August 2019 - 7
Hospitality Design - August 2019 - from the editor
Hospitality Design - August 2019 - 9
Hospitality Design - August 2019 - 10
Hospitality Design - August 2019 - 11
Hospitality Design - August 2019 - behind the design
Hospitality Design - August 2019 - 13
Hospitality Design - August 2019 - 14
Hospitality Design - August 2019 - 15
Hospitality Design - August 2019 - people: hd awards
Hospitality Design - August 2019 - 17
Hospitality Design - August 2019 - 18
Hospitality Design - August 2019 - 19
Hospitality Design - August 2019 - 20
Hospitality Design - August 2019 - 21
Hospitality Design - August 2019 - people: hd siteseeing
Hospitality Design - August 2019 - 23
Hospitality Design - August 2019 - 24
Hospitality Design - August 2019 - sketchbook
Hospitality Design - August 2019 - 26
Hospitality Design - August 2019 - 27
Hospitality Design - August 2019 - 28
Hospitality Design - August 2019 - brand identity: renaissance hotels
Hospitality Design - August 2019 - 30
Hospitality Design - August 2019 - 31
Hospitality Design - August 2019 - 32
Hospitality Design - August 2019 - 33
Hospitality Design - August 2019 - 34
Hospitality Design - August 2019 - brand identity: 25hours hotels
Hospitality Design - August 2019 - 36
Hospitality Design - August 2019 - 37
Hospitality Design - August 2019 - 38
Hospitality Design - August 2019 - 39
Hospitality Design - August 2019 - 40
Hospitality Design - August 2019 - 41
Hospitality Design - August 2019 - 42
Hospitality Design - August 2019 - hd expo recap: the box
Hospitality Design - August 2019 - 44
Hospitality Design - August 2019 - 45
Hospitality Design - August 2019 - 46
Hospitality Design - August 2019 - 47
Hospitality Design - August 2019 - 48
Hospitality Design - August 2019 - 49
Hospitality Design - August 2019 - 50
Hospitality Design - August 2019 - 51
Hospitality Design - August 2019 - on the boards: pendry hotels
Hospitality Design - August 2019 - 53
Hospitality Design - August 2019 - 54
Hospitality Design - August 2019 - interview: new hoteliers
Hospitality Design - August 2019 - 56
Hospitality Design - August 2019 - 57
Hospitality Design - August 2019 - 58
Hospitality Design - August 2019 - 59
Hospitality Design - August 2019 - 60
Hospitality Design - August 2019 - 61
Hospitality Design - August 2019 - 62
Hospitality Design - August 2019 - 63
Hospitality Design - August 2019 - 64
Hospitality Design - August 2019 - interview: p.r.s. oberoi and adam d. tihany
Hospitality Design - August 2019 - 66
Hospitality Design - August 2019 - 67
Hospitality Design - August 2019 - 5 questions for damien perrot
Hospitality Design - August 2019 - 69
Hospitality Design - August 2019 - 70
Hospitality Design - August 2019 - designer profile: nir meiri
Hospitality Design - August 2019 - 72
Hospitality Design - August 2019 - carpet
Hospitality Design - August 2019 - 74
Hospitality Design - August 2019 - 75
Hospitality Design - August 2019 - 76
Hospitality Design - August 2019 - made in america
Hospitality Design - August 2019 - 78
Hospitality Design - August 2019 - 79
Hospitality Design - August 2019 - 80
Hospitality Design - August 2019 - seating
Hospitality Design - August 2019 - 82
Hospitality Design - August 2019 - 83
Hospitality Design - August 2019 - 84
Hospitality Design - August 2019 - 85
Hospitality Design - August 2019 - 86
Hospitality Design - August 2019 - surfaces
Hospitality Design - August 2019 - 88
Hospitality Design - August 2019 - 89
Hospitality Design - August 2019 - 90
Hospitality Design - August 2019 - brand builders: larry traxler
Hospitality Design - August 2019 - 92
Hospitality Design - August 2019 - 93
Hospitality Design - August 2019 - brand builders: andrew alford
Hospitality Design - August 2019 - 95
Hospitality Design - August 2019 - brand builders: celia geyer
Hospitality Design - August 2019 - 97
Hospitality Design - August 2019 - brand builders: brad wilson
Hospitality Design - August 2019 - 99
Hospitality Design - August 2019 - 100
Hospitality Design - August 2019 - 101
Hospitality Design - August 2019 - 102
Hospitality Design - August 2019 - 103
Hospitality Design - August 2019 - 104
Hospitality Design - August 2019 - Projects
Hospitality Design - August 2019 - twa hotel
Hospitality Design - August 2019 - 107
Hospitality Design - August 2019 - 108
Hospitality Design - August 2019 - 109
Hospitality Design - August 2019 - 110
Hospitality Design - August 2019 - 111
Hospitality Design - August 2019 - little shelter
Hospitality Design - August 2019 - 113
Hospitality Design - August 2019 - 114
Hospitality Design - August 2019 - 115
Hospitality Design - August 2019 - 116
Hospitality Design - August 2019 - 117
Hospitality Design - August 2019 - dovecote
Hospitality Design - August 2019 - 119
Hospitality Design - August 2019 - 120
Hospitality Design - August 2019 - 121
Hospitality Design - August 2019 - 122
Hospitality Design - August 2019 - 123
Hospitality Design - August 2019 - 124
Hospitality Design - August 2019 - 125
Hospitality Design - August 2019 - ad index
Hospitality Design - August 2019 - 127
Hospitality Design - August 2019 - back space: kemper hyers
Hospitality Design - August 2019 - Cover3
Hospitality Design - August 2019 - Cover4
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