Hospitality Design - March/April 2020 - 76

advertorial

Q&A

with michelle wildenhaus
principal , studio twist

What inspires you/your company?

We keep an eye on travel, fashion and home
furnishing trends. From the craft world, the
root of all textiles, we look at hand knitting,
patterns from indigenous people, and the
updates from technology that influence design.

What do you like most about the
hospitality industry today?

I'm always interested in the collaborative
innovations that occur when design and
materials collide to move the industry forward,
be it visual, technical, or the actual construction
of the hotels.

What are your company's greatest
lessons learned?

Only make promises that you can keep; if
something goes wrong, find the solutions and
work in partnership with designers, purchasers
and property ownership to get the job done.
"The doors must open on time!"

What are the benefits of working in the
hospitality industry?
Having worked in the industry since 1982
(OMG!), the level of innovation I've seen over
the years is amazing ... truly mind boggling.
The bonus is the people that were clients and
are now friends!

Tell us about some of your recent
product collaborations

Our recent collaboration with Stonehill Taylor
for the St. Kate Arts Hotel in Minneapolis
resulted in one of the most unique patterns
that we have developed. This was a great
collaboration between artist, design team, and
manufacturer. We would love to do it again
soon!

What is the collaboration process like
with clients?

We usually start with direction provided by
the designer, working back and forth to reach
the perfect balance between their vision and

076

March/April 2020 hospitalitydesign.com

what is technically possible. When the design
and production teams effectively collaborate,
and each is willing to be a bit experimental, the
result often exceeds expectations.

What trends are you paying attention to?
The development of new, small brands, or
brands within larger companies, that bring a
unique vision to market. The designers that
drive these brands are often willing to take a
risk and go beyond the "usual" design package.
This is exciting when you offer a custom
opportunity, as we do.

What's one piece of advice you'd give
to people starting out in the hospitality
industry?

Recognize that everyone you encounter may
play a part in your professional development.
You never know when one of the amazing
people you meet along the way will circle back
into your life!


http://www.hospitalitydesign.com

Hospitality Design - March/April 2020

Table of Contents for the Digital Edition of Hospitality Design - March/April 2020

Hospitality Design - March/April 2020
contents
from the editor
people: cityscene: los angeles
people: cityscene: atlanta
perspectives: sketchbook
trends: timber
trends: carbon neutral firms
on our radar: wellness entrepreneurs
project breakdown: raffles singapore
interview: bjarke ingles group
5 questions for roger bloss
hd expo preview
from the show director
conference highlights
hd expo products
profile: jay sae jung oh
art
sustainable
fabric
seating
take care
willow house
capsule hotel and bookstore
desa potato head
shelter
taioursea
arctic bath
artisan beautè
remedy place
linnaean
bayit balev
parsley health
ad index
back space: peter pichler
Hospitality Design - March/April 2020 - Intro
Hospitality Design - March/April 2020 - Hospitality Design - March/April 2020
Hospitality Design - March/April 2020 - Cover2
Hospitality Design - March/April 2020 - 1
Hospitality Design - March/April 2020 - 2
Hospitality Design - March/April 2020 - 3
Hospitality Design - March/April 2020 - 4
Hospitality Design - March/April 2020 - 5
Hospitality Design - March/April 2020 - 6
Hospitality Design - March/April 2020 - contents
Hospitality Design - March/April 2020 - 8
Hospitality Design - March/April 2020 - 9
Hospitality Design - March/April 2020 - from the editor
Hospitality Design - March/April 2020 - 11
Hospitality Design - March/April 2020 - 12
Hospitality Design - March/April 2020 - 13
Hospitality Design - March/April 2020 - people: cityscene: los angeles
Hospitality Design - March/April 2020 - 15
Hospitality Design - March/April 2020 - people: cityscene: atlanta
Hospitality Design - March/April 2020 - 16A
Hospitality Design - March/April 2020 - 16B
Hospitality Design - March/April 2020 - 16C
Hospitality Design - March/April 2020 - 16D
Hospitality Design - March/April 2020 - 17
Hospitality Design - March/April 2020 - 18
Hospitality Design - March/April 2020 - perspectives: sketchbook
Hospitality Design - March/April 2020 - 20
Hospitality Design - March/April 2020 - 21
Hospitality Design - March/April 2020 - 22
Hospitality Design - March/April 2020 - 23
Hospitality Design - March/April 2020 - 24
Hospitality Design - March/April 2020 - 25
Hospitality Design - March/April 2020 - 26
Hospitality Design - March/April 2020 - 27
Hospitality Design - March/April 2020 - 28
Hospitality Design - March/April 2020 - trends: timber
Hospitality Design - March/April 2020 - 30
Hospitality Design - March/April 2020 - 31
Hospitality Design - March/April 2020 - 32
Hospitality Design - March/April 2020 - 33
Hospitality Design - March/April 2020 - 34
Hospitality Design - March/April 2020 - 35
Hospitality Design - March/April 2020 - 36
Hospitality Design - March/April 2020 - trends: carbon neutral firms
Hospitality Design - March/April 2020 - 38
Hospitality Design - March/April 2020 - 39
Hospitality Design - March/April 2020 - 40
Hospitality Design - March/April 2020 - 41
Hospitality Design - March/April 2020 - 42
Hospitality Design - March/April 2020 - 43
Hospitality Design - March/April 2020 - 44
Hospitality Design - March/April 2020 - 45
Hospitality Design - March/April 2020 - 46
Hospitality Design - March/April 2020 - 47
Hospitality Design - March/April 2020 - 48
Hospitality Design - March/April 2020 - on our radar: wellness entrepreneurs
Hospitality Design - March/April 2020 - 50
Hospitality Design - March/April 2020 - 51
Hospitality Design - March/April 2020 - 52
Hospitality Design - March/April 2020 - 53
Hospitality Design - March/April 2020 - 54
Hospitality Design - March/April 2020 - 55
Hospitality Design - March/April 2020 - 56
Hospitality Design - March/April 2020 - 57
Hospitality Design - March/April 2020 - 58
Hospitality Design - March/April 2020 - 59
Hospitality Design - March/April 2020 - 60
Hospitality Design - March/April 2020 - project breakdown: raffles singapore
Hospitality Design - March/April 2020 - 62
Hospitality Design - March/April 2020 - 63
Hospitality Design - March/April 2020 - 64
Hospitality Design - March/April 2020 - 65
Hospitality Design - March/April 2020 - 66
Hospitality Design - March/April 2020 - 67
Hospitality Design - March/April 2020 - 68
Hospitality Design - March/April 2020 - 69
Hospitality Design - March/April 2020 - 70
Hospitality Design - March/April 2020 - interview: bjarke ingles group
Hospitality Design - March/April 2020 - 72
Hospitality Design - March/April 2020 - 73
Hospitality Design - March/April 2020 - 74
Hospitality Design - March/April 2020 - 75
Hospitality Design - March/April 2020 - 76
Hospitality Design - March/April 2020 - 77
Hospitality Design - March/April 2020 - 5 questions for roger bloss
Hospitality Design - March/April 2020 - 79
Hospitality Design - March/April 2020 - 80
Hospitality Design - March/April 2020 - 81
Hospitality Design - March/April 2020 - 82
Hospitality Design - March/April 2020 - 83
Hospitality Design - March/April 2020 - 84
Hospitality Design - March/April 2020 - hd expo preview
Hospitality Design - March/April 2020 - from the show director
Hospitality Design - March/April 2020 - 87
Hospitality Design - March/April 2020 - conference highlights
Hospitality Design - March/April 2020 - 89
Hospitality Design - March/April 2020 - 90
Hospitality Design - March/April 2020 - 91
Hospitality Design - March/April 2020 - 92
Hospitality Design - March/April 2020 - 93
Hospitality Design - March/April 2020 - 94
Hospitality Design - March/April 2020 - 95
Hospitality Design - March/April 2020 - 96
Hospitality Design - March/April 2020 - 97
Hospitality Design - March/April 2020 - hd expo products
Hospitality Design - March/April 2020 - 99
Hospitality Design - March/April 2020 - 100
Hospitality Design - March/April 2020 - 101
Hospitality Design - March/April 2020 - 102
Hospitality Design - March/April 2020 - 103
Hospitality Design - March/April 2020 - 104
Hospitality Design - March/April 2020 - profile: jay sae jung oh
Hospitality Design - March/April 2020 - 106
Hospitality Design - March/April 2020 - art
Hospitality Design - March/April 2020 - 108
Hospitality Design - March/April 2020 - 109
Hospitality Design - March/April 2020 - 110
Hospitality Design - March/April 2020 - 111
Hospitality Design - March/April 2020 - 112
Hospitality Design - March/April 2020 - sustainable
Hospitality Design - March/April 2020 - 114
Hospitality Design - March/April 2020 - 115
Hospitality Design - March/April 2020 - 116
Hospitality Design - March/April 2020 - 117
Hospitality Design - March/April 2020 - 118
Hospitality Design - March/April 2020 - fabric
Hospitality Design - March/April 2020 - 120
Hospitality Design - March/April 2020 - 121
Hospitality Design - March/April 2020 - 122
Hospitality Design - March/April 2020 - 123
Hospitality Design - March/April 2020 - 124
Hospitality Design - March/April 2020 - seating
Hospitality Design - March/April 2020 - 126
Hospitality Design - March/April 2020 - 127
Hospitality Design - March/April 2020 - 128
Hospitality Design - March/April 2020 - 129
Hospitality Design - March/April 2020 - 130
Hospitality Design - March/April 2020 - take care
Hospitality Design - March/April 2020 - willow house
Hospitality Design - March/April 2020 - 133
Hospitality Design - March/April 2020 - 134
Hospitality Design - March/April 2020 - 135
Hospitality Design - March/April 2020 - capsule hotel and bookstore
Hospitality Design - March/April 2020 - 137
Hospitality Design - March/April 2020 - 138
Hospitality Design - March/April 2020 - 139
Hospitality Design - March/April 2020 - desa potato head
Hospitality Design - March/April 2020 - 141
Hospitality Design - March/April 2020 - 142
Hospitality Design - March/April 2020 - 143
Hospitality Design - March/April 2020 - shelter
Hospitality Design - March/April 2020 - 145
Hospitality Design - March/April 2020 - 146
Hospitality Design - March/April 2020 - 147
Hospitality Design - March/April 2020 - taioursea
Hospitality Design - March/April 2020 - 149
Hospitality Design - March/April 2020 - 150
Hospitality Design - March/April 2020 - 151
Hospitality Design - March/April 2020 - arctic bath
Hospitality Design - March/April 2020 - 153
Hospitality Design - March/April 2020 - artisan beautè
Hospitality Design - March/April 2020 - 155
Hospitality Design - March/April 2020 - remedy place
Hospitality Design - March/April 2020 - 157
Hospitality Design - March/April 2020 - linnaean
Hospitality Design - March/April 2020 - 159
Hospitality Design - March/April 2020 - bayit balev
Hospitality Design - March/April 2020 - 161
Hospitality Design - March/April 2020 - parsley health
Hospitality Design - March/April 2020 - 163
Hospitality Design - March/April 2020 - 164
Hospitality Design - March/April 2020 - 165
Hospitality Design - March/April 2020 - 166
Hospitality Design - March/April 2020 - 167
Hospitality Design - March/April 2020 - 168
Hospitality Design - March/April 2020 - 169
Hospitality Design - March/April 2020 - 170
Hospitality Design - March/April 2020 - 171
Hospitality Design - March/April 2020 - 172
Hospitality Design - March/April 2020 - 173
Hospitality Design - March/April 2020 - ad index
Hospitality Design - March/April 2020 - 175
Hospitality Design - March/April 2020 - back space: peter pichler
Hospitality Design - March/April 2020 - Cover3
Hospitality Design - March/April 2020 - Cover4
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