number on which to base decisions, because in California, for example, the cost is double or triple what it is in the Midwest. Has your judging style or criteria changed over the years? My method of judging projects has changed as my own experience has expanded. It's evolved to evaluate four factors: t 5IFEFTJSFEPVUDPNFTBOEPCKFDUJWFTPGUIF project. What was the project trying to achieve? What were the challenges? t $POUFYUIPXHPBMTXFSFBDIJFWFEUISPVHI WFSCJBHFBOEWJTVBMT5IFTFCVJMEJOHTBSFOU sitting as islands. How can I determine if it was a complex site if you don't give me a site plan or adequate photos? Unfortunately, too many of the presentations I've reviewed didn't show me FOPVHI5IFZNBZIBWFUBMLFEBCPVUIPXUIFZ XPSLFEXJUIUIFOVSTJOHTUBGGBOEDBNFVQXJUI designs responsive to their needs, but then they never provided the floor plan. So it's not that it was a bad project-maybe it was wildly successful and they did everything needed. But as a juror, I can only go on the materials that are provided. t 8IBUSFTFBSDIXBTVTFEBOEIPXEJEUIBUGSBNF the project? I've reviewed many projects where they stated they didn't use any research and that they'll measure success through a post-occuQBODZTVSWFZ5POPUSFWJFXPSSFBEQVCMJTIFE SFTFBSDIUFMMTNFUIFTVCNJUUFSTSFBMMZEJEOUMPPL at things that might help them create a design that will improve outcomes. t )PXXFSFUIFDIBMMFOHFTBEESFTTFEXJUIUIF dollars available? I've seen several phenomenal projects, but they had endless funds. And I also saw projects that had a tight budget that achieved BIFDLPGBMPUGPSWFSZMJNJUFEEPMMBSTHCD Linda Plunkett Franklin is senior marketing communications manager for The Center for Health Design. She can be reached at lfranklin@healthdesign.org. MORE ONLINE The Showcase jurors offer tips on how to put together a successful Showcase submission in "Eyes On The Prize" at www.healthcaredesignmagazine.com/ submission-tips. Put a Little Color in your Exam Room with INTENSA! Pass-through drawers available on all exam tables... Intensa, Inc. P.O. Box 5981 High Point, NC 27262 (888) 636-2660 sales@intensa.net www.intensa.net www.healthcaredesignmagazine.com 09.13 87http://www.healthcaredesignmagazine.com/ http://www.intensa.net http://www.healthcaredesignmagazine.com