Healthcare Design - March 2017 - 9

EDITORIAL
EDITORIAL ADVISORY BOARD

Hank Adams

EYE OF THE BEHOLDER
As individuals, we view just about everything
differently. But design has the power to change
perspective By Jennifer Kovacs Silvis

John W. Andrews
Carolyn BaRoss
Jody Barry

LEO A DALY

PERKINS+WILL

ADVENTIST CARE CENTERS

Jeffrey Brand
Sam Burnette

HDR

PERKINS EASTMAN

EARL S WENSSON ASSOCIATES

Sheila F. Cahnman
JUMPG ARDEN CONSULTING LLC

favorite features added to Healthcare Design as part of our recent redesign is the
introduction of a commissioned illustration in
each issue. We use these pieces to kick off the
start of the In Focus section, bringing color and
life into a part of the magazine that's traditionally more text heavy.
For this issue, Ed Clark and Marty Brennan
from ZGF Architects contributed a column on
the benefits of using biophilic design in behavioral health spaces. I reached out to U.K.-based
illustration agency Handsome Frank and asked for a piece that captures
the soothing power of nature-specifically, the peace and hopefulness that
the outdoors can bring. When the finished product arrived from artist Matt
Murphy, I was thrilled; it was just what I wanted. That is, until a couple of
other staff members viewed it a bit differently, airing concerns that stands
of trees felt cage-like and an orange sky could be read as dark.
It was a great lesson in perspective, and struck to the core of what Clark
and Brennan were getting at in the first place: It's important to abstract
nature in behavioral health settings, especially, because what may read as
therapeutic to one person may actually be quite traumatic to someone else.
With a few tweaks by the illustrator to introduce more optimistic yellow
tones and reduce some of those tree trunks, our staff is happy with the end
result. And the illustration itself now supports the article in ways I wasn't
expecting. (Do you agree? See page 43 and consider your own perspective.)
It can be difficult to predict how a person may perceive just about anything; yet, as designers of healthcare facilities visited by countless individuals with countless opinions, you're no strangers to this challenge. Being
charged with creating spaces that will appeal to all of those visitors, every
day, is no small task. With patient and family satisfaction becoming critical contributors to a successful organization, there's never been more pressure to get it right.
This is a theme that emerged in this month's trend report on lobby and
waiting room design (see "First Impression" on page 36)-spaces once
perceived by many as the cause of anxiety or discomfort, or simply as holding areas with little value of their own, are now seeing new life. Re-engineered and reimagined, today's lobbies and waiting rooms are designed
with features to engage and distract, or even support deeper endeavors,
with educational resources to promote population health management or
streamlined check-in options to contribute to more efficient operations.
With just a few tweaks, perception can be changed. What once detracted
from an experience can improve it. It's a good reminder for all of us. 
ONE OF MY

Thomas W. Chessum
James Crispino

CO ARCHITECTS

F RANCIS CAUFFMAN

Christine Hester Devens
Mary Frazier

AECOM

EWINGCOLE

Jocelyn Lum Frederick
TSOI/KOBUS & ASSOCIATES

Natalie Miovski Hagerty
THE CHILDREN'S HOS PITAL OF PHILADELPHIA

Laurel Harrison
Walter Jones

STANTEC

METROHEALTH SYSTEM

Julie Kent

TRINITY HEALTH

Michael Lied
Jain Malkin

G BBN ARCHITECTS
J AIN MALKIN INC.

Mike McKay
Don Orndoff

ERDMAN

KAISER PERMANENTE

Diane R.K. Osan

FKP ARCHITECTS

Mark Patterson

SMITHGROUPJJR

Andrew Quirk

S KANSKA USA BUILDING

Pamela H. Redden
UNIVERSITY OF TEX AS , DELL MEDICAL SCHOOL

William D. Repichowskyj
E4H ARCHITECTURE

Joan Saba

NBBJ

Kim Shinn
TLC ENGINEERING FOR ARCHITECTURE

Janet H. Sisolak
UT MD ANDERS ON CANCER CENTER

Karl R. Sonnenberg
ZIMMER GUNS UL F RASCA ARCHITECTS LLP

Steve Stokes CALLISONRTKL
Jeffrey C. Stouffer
Joseph Strauss

HKS INC.

CLEVELAND CLINIC

Paul E. Strohm
Jocelyn Stroupe

HOK

CANNONDESIGN

Don Thomas

BWBR

Roger S. Ulrich
CHALMERS UNIVERS ITY OF TECHNOLOGY

Gary L. Vance

VANCE CONSULTING

Christine Guzzo Vickery

HGA INC.

MARCH 2017

Healthcare Design - March 2017

Table of Contents for the Digital Edition of Healthcare Design - March 2017