Healthcare Design - September 2020 - 41

3/6

act. A clearly defined strategy to communicate new safety protocols with building users will significantly help shift behaviors.
Healthcare facilities that embrace and create an integrated approach will help establish a new mindset that embraces safety and
wellness. 

tell someone coming in to wait for availability. A paper towel dispenser at
the exit will help users avoid contact with shared surfaces when pulling
the door open, and a trash can should be placed there for easy discarding of
towels. Likewise, stairwells should have clear directional signage to ensure paths of travel are deA CLEARLY DEFINED
fined and remind people to stay to the right when
STRATEGY TO
passing others. Doorways to stairs also need
hand sanitizer as well as paper towel dispensCOMMUNICATE SAFETY
ers and trash cans for using door handles. ElPROTOCOLS WILL HELP
evator signage should communicate maximum
SHIFT BEHAVIORS.
occupancy and encourage patients to use their
elbows, rather than fingers, to push buttons.
Wherever possible, reminding people to wash their hands and providing
directional signage to existing hand-washing infrastructure will increase
the chances of creating a new behavior. Universal design principles are recommended for communicating and supporting people with diverse sensory abilities. For example, consider sharing this information in multiple
ways, including written and spoken. Ensure that written communication
is legible for color blind individuals and, where possible and feasible, use
braille and other universal-access methods.

Daniel Aizenman is a senior principal at Stantec
(Boulder, Colo.). He can be reached at D A N I E L .
A I Z E N M A N @ S T A N T E C . C O M . Brenda BushMoline is a vice president and global health
sector leader at Stantec (Chicago). She can be
reached at B R E N D A . B U S H - M O L I N E @
S TA N T E C . C O M .

MORE ONLINE: Visit HCDmagazine.
com/covid-19 for COVID-19-related
articles, news items, and webinars (ongoing and
on demand) as well as archived content on topics
including infection control and prevention and
biocontainment.

REPETITION IS KEY

The "rule of seven" is an old marketing adage that says a prospect needs
to see or hear your marketing message at least seven times before they

Coming in November...

HCD Project Watch

PROJEC

Summa He
alth - West
Tower

T WATC
H

The new sev
en-story,
343,000-sq
uare-foot Wes
t Tower
redefines the
Sum
Akron Campus ma Health
. The project
culmination
is the
of a
design concep vision to integrate
ts
a team-based that promote
mod
support of Sum el of care in
ma's commit
to population
ment
hea
The tower incl lth management.
udes new faci
for Women's
lities
Hea
expanded surg lth programs,
ery capacit
y, modern
private pat
ient rooms
and a multipurpose con
ference cen
ter. The
facility crea
tes a new fron
t door
for the cam
pus, change
s the city's
skyline on the
north side of
and represe
Akron
nts a new neig
hborhood
identity for
Summa and
the surroun
ding area.
Hasenstab
Arc
(330) 434-44 hitects, Inc.
64
Perspectu
s Arc
www.hasens
tabinc.com
(216) 752-18 hitecture
00
www.perspe
ctusarch.com

Firms will present their latest healthcare work,
including new construction, remodel-renovation,
and projects in progress.

Akron Child
Hospital - ren's
Co
Profession nsidine
al Building
Addition

Interested in including your work in this section?
Contact Donna Paglia for details and rates -
210.419.9017 or donna.paglia@emeraldx.com.

PHOTOS:

The 230,000
square foot
add
to the Akron
Children's Hos ition
pital
Considine Prof
essional Bui
lding
seeks to imp
rove
family experie patient and
nce
scattered outp by consolidating
atient clinics
programs into
and
a
The seven-stor single facility.
y addition hou
94,500 squ
ses
are feet ded
icated to
clinical acti
vitie
areas are fit-o s. Departmental
ut to meet the
demands for
specialty pra
ctices
today while
accommoda
ting
future clinical
growth. The
creates fam
design
ily-friendly
spaces
and flexible
staff areas.

GARY YASA
KI,

Akron Child
North Cantoren's Hospital -

Hasenstab
Arc
(330) 434-44 hitects, Inc.
64
www.hasens
tabinc.com

NOVE

MBER

2019 /
SUPPL
E

PHOTOS:
MENT

TO HE
A LT

BRAD FEINK
NOPF

HCAR

E DES
IG

PHY

YASAKI

PHOTOGRA

PHIC

n Health Ce
Akron Childre
nter
n's
health centers Hospital's vision is to
create
throughout
the region to
minimize pat
help
ient
access to serv travel times and prov
ide
ices in a con
venient loca
close to hom
tion
e. The North
Canton Hea
consolidates
lth
Center
area location
s under one
serves as a
roof and
prototype for
other health
and rehabilit
centers
ativ
foot, three-st e services. The 36,410
square
ory facility
houses ped
primary care
iatric
serv
specialty care ices, rehabilitation and
services.
Hasenstab
Architects,
Inc.
(330) 434-44
64
www.hasens
tabinc.com

SEPTEMBER 2020

Healthcare Design - September 2020

Table of Contents for the Digital Edition of Healthcare Design - September 2020