Sidekick - Volume 2, 2019 - 20

Massachusetts Pediatric Office
Makes Going to the Dentist
Fun for Kids and Parents
Village Pediatric Dental-Acton, Massachusetts
LINDA MORGAN, DMD
Many young children are afraid to go
to the dentist, and that fear can remain
etched in their minds well into adulthood.
Recognizing this, Dr. Linda Morgan, a
pediatric dentist in Acton, Massachusetts,
built Village Pediatric Dental in April 2018
with an unorthodox approach. She carefully
designed the office to reduce the anxiety
kids have about dental visits by introducing
interactive games and teaching experiences
alongside quiet, nonintrusive technology
that has virtually eliminated the need for
numbing or noisy drills. Her little patients
describe their visits to Village Pediatric
Dental as "easy," and parents do too.
So how do you build an office that makes
coming to the dentist fun? One in which
children hop right into the dental chair
without trepidation and leave with a smile on
their face instead of tears?
While working as a pediatric dentist in
many different settings, common reactions
she noticed were children with fear and
parental anxiety. To address these and help
the modern parent who wants to protect
from negative experiences, she took away
20 | Sidekick | Vol. 2 2019

the intimidation factor by letting her little
patients experience the dental equipment
in a hands-on way at the beginning of their
appointments.
"I always imagined delivering dental care
to children in a different, more personal
way," said Dr. Morgan. "I wanted to
incorporate more education, hands-on
learning, preemptive behavior-management
techniques, compassion, and any
technology that would make going to the
dentist easier and more comfortable."
The doctor put a great deal of effort into
researching ideas for a practice.
"I traveled around the world for two years
taking continuing education to see what was
the latest and greatest in dentistry and to
hear about what other dentists were doing,"
explained Dr. Morgan.
After developing an in-depth business plan,
she contacted a consulting firm to help
with lease negotiations as she considered
different sites. From there, she was referred
to Henry Schein and Jim Hammon, the
(continued on pg. 22)

"

Everybody talks about
this practice for the
beauty and cleanliness,
laser dentistry, and
our staff. But most
importantly, we're
talked about because
of the time and care we
give each patient.
- Dr. Morgan

"



Sidekick - Volume 2, 2019

Table of Contents for the Digital Edition of Sidekick - Volume 2, 2019

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Sidekick - Volume 2, 2019 - Cover1
Sidekick - Volume 2, 2019 - Cover2
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Sidekick - Volume 2, 2019 - Contents
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Sidekick - Volume 2, 2019 - Cover3
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