Sidekick - Volume 2, 2019 - 22

(continued from pg. 20)

Equipment Sales Specialist who joined the project. Together, they
toured several locations, looking for the perfect spot.
"Jim Hammon met me at the first location I looked at and gave
wonderful advice," recalled Dr. Morgan. "He knew his business and
had a background in architecture to boot. His extensive background
in dental office design and dental equipment, as well as his respect
for my novel ideas were a tremendous help. He looked at multiple
locations with me, did rough designs for three of the spaces, and
was always there to answer questions."
The layout she envisioned included an educational area for children
as well as private, more personalized spaces.

Dr. Morgan was intentional about the environment created-not
only making it child-friendly, but also infusing it with luxe finishes
and amenities that would appeal to adults and children alike.
"Someone who is eight months old or 80 years old would be
equally comfortable in Dr. Morgan's office," noted Mr. Hammon.
"It's a very tasteful, state-of-the-art architectural design space."
At the entrance, the doctor purposefully integrated her branding
into the decor. Anything patient-facing was carefully crafted with
thought as to the impact, including the custom-designed 3D
signage and geometric wall art.

"The dental field can be competitive, and I worked hard to find ways
to stand out, be unique, and stay true to my vision," said Dr. Morgan.
"I chose to work with people who understood that vision and would
help me make it a reality."

The office has custom-painted artwork hung throughout-the
majority painted by the doctor herself! The colors are primarily a
creamy yellow and serene blue-vibrant without being overbearing.
Owls are a common theme, perched throughout the space in
artwork and on the wallpaper.

Office Designed to Appeal to Children and Their Parents
The space the doctor ultimately went with was previously a day
care center with very high visibility in Acton, a family-friendly
community. The office is 3,500 square feet with six treatment chairs.

"There is a lot of color, yet the colors are warm, not to overwhelm,"
said Dr. Morgan. "The warmth also comes from the selection of
paint brand. It uses more color ingredients than other paint brands
and is lively without being too bright."

The practice colors are vibrant without being too intense, and the majority of the whimsical artwork was painted by the doctor herself in the comfortable
waiting area and throughout the practice.
22 | Sidekick | Vol. 2 2019



Sidekick - Volume 2, 2019

Table of Contents for the Digital Edition of Sidekick - Volume 2, 2019

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Sidekick - Volume 2, 2019 - Cover1
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Sidekick - Volume 2, 2019 - Contents
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